Brandwave

Bosch vs Ryobi:Which is more popular?

In September 2026, Ryobi had more branded searches than Bosch among reciprocating saw brands in New Zealand. Ryobi had about 6,600 branded searches, while Bosch had 90. Ryobi made up 24.2% of all reciprocating saw brand searches we track, and Bosch accounted for 0.33%. When we asked ChatGPT and Google AI Overviews about reciprocating saw brands, Bosch and Ryobi each appeared in three of the five answers. Bosch and Ryobi were each mentioned first in two of the four answers that named either.

Among reciprocating saw brands in New Zealand in September 2026

Who do people search for more?

Ryobi, about 73 searches for every 1 for Bosch

Ryobi 6.6K searchesBosch 90 searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Bosch in 3 of 5Ryobi in 3 of 5

Who does AI recommend more?

Each is named first in 2 of 4 answers.

Bosch first in 2Ryobi first in 2

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Top reciprocating saw brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bosch was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Ryobi was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Bosch and Ryobi were each listed first in two of the four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Milwaukee1st
  2. Makita2nd
  3. DeWalt3rd
  4. Ryobi4th
  5. Bosch5th
  6. Festool–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DeWalt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Milwaukee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ryobi3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bosch3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Festool0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about reciprocating saw brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Bosch or Ryobi more popular in search?

This chart shows how often people search Google for Bosch and Ryobi by name. Each line represents a brand's share of searches for all six reciprocating saw brands we track, month by month, from searches in New Zealand.

Bosch and Ryobi among reciprocating saw brands in New Zealand, by month

Share of searches by month for Ryobi, Bosch. The figures are in the table below the chart.

View monthly share of searches table
MonthMakitaDeWaltRyobiFestoolMilwaukeeBosch
Oct 202530.3%28.5%24.8%10.1%6%0.32%
Nov 202524.5%32%30.1%7.2%5.9%0.19%
Dec 202527.8%25.6%34.1%6.7%5.5%0.21%
Jan 202630%27.6%30%7.5%4.5%0.32%
Feb 202630%30.1%24.6%9.1%5.9%0.23%
Mar 202627.9%28.7%27.9%9.8%5.5%0.21%
Apr 202630.5%30%25%8.3%6%0.23%
May 202629.9%32.7%19.9%10%7.2%0.32%
Jun 202628%35.9%18.6%10.4%6.8%0.3%
Jul 202629.6%33.7%19.7%11%5.8%0.22%
Aug 202626.8%32%21.9%9.1%9.7%0.45%
Sep 202629.7%28.9%24.2%10.9%5.9%0.33%

How has the Bosch and Ryobi comparison changed over the last 12 months?

3 findings
  • Ryobi was ahead of Bosch in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bosch’s share of searches among reciprocating saw brands in New Zealand moved from 0.32% to 0.33%, and its estimated monthly branded searches moved from 70 to 90.
  • Across the 12 months ending September 2026, Ryobi’s share of searches among reciprocating saw brands in New Zealand moved from 24.8% to 24.2%, and its estimated monthly branded searches moved from 5.4K to 6.6K.

How did search popularity change for New Zealand reciprocating saw brands in September 2026?

2 changes
  1. In September 2026, Ryobi gained share of searches among reciprocating saw brands in New Zealand, from 21.9% to 24.2%.

  2. Estimated monthly branded searches for Bosch in New Zealand rose 28.6% over 12 measured months, from 70 to 90 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Bosch’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

1 branded search term

  • bosch reciprocating saw

Ryobi

1 branded search term

  • ryobi

How the Brand Demand Index is measured

Other head-to-heads among reciprocating saw brands

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