Brandwave

Makita vs Ryobi:Which is more popular?

In September 2026, Makita had more branded searches than Ryobi among reciprocating saw brands in New Zealand. Makita had about 8,100 branded searches, while Ryobi had 6,600. Makita made up 29.7% of all reciprocating saw brand searches we track, and Ryobi accounted for 24.2%. When we asked ChatGPT and Google AI Overviews about reciprocating saw brands, Makita appeared in all five answers and Ryobi in three. Makita was mentioned before Ryobi in four out of five answers.

Among reciprocating saw brands in New Zealand in September 2026

Who do people search for more?

Makita, about 23% more searches than Ryobi

Makita 8.1K searchesRyobi 6.6K searches

Who does AI mention more?

Makita, mentioned in every answer we collected

Makita in 5 of 5Ryobi in 3 of 5

Who does AI recommend more?

Makita, named ahead of Ryobi in 4 of 5 answers

Makita first in 4Ryobi first in 1

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Top reciprocating saw brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Makita appeared in all five answers. Ryobi was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Makita was listed before Ryobi in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Milwaukee1st
  2. Makita2nd
  3. DeWalt3rd
  4. Ryobi4th
  5. Bosch5th
  6. Festool–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DeWalt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Milwaukee5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ryobi3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bosch3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Festool0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about reciprocating saw brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Makita or Ryobi more popular in search?

This chart shows how often people search Google for Makita and Ryobi by name. Each line represents a brand's share of searches for all six reciprocating saw brands we track, month by month, from searches in New Zealand.

Makita and Ryobi among reciprocating saw brands in New Zealand, by month

Share of searches by month for Makita, Ryobi. The figures are in the table below the chart.

View monthly share of searches table
MonthMakitaDeWaltRyobiFestoolMilwaukeeBosch
Oct 202530.3%28.5%24.8%10.1%6%0.32%
Nov 202524.5%32%30.1%7.2%5.9%0.19%
Dec 202527.8%25.6%34.1%6.7%5.5%0.21%
Jan 202630%27.6%30%7.5%4.5%0.32%
Feb 202630%30.1%24.6%9.1%5.9%0.23%
Mar 202627.9%28.7%27.9%9.8%5.5%0.21%
Apr 202630.5%30%25%8.3%6%0.23%
May 202629.9%32.7%19.9%10%7.2%0.32%
Jun 202628%35.9%18.6%10.4%6.8%0.3%
Jul 202629.6%33.7%19.7%11%5.8%0.22%
Aug 202626.8%32%21.9%9.1%9.7%0.45%
Sep 202629.7%28.9%24.2%10.9%5.9%0.33%

How has the Makita and Ryobi comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Ryobi took it in November 2025, Makita took it in February 2026.
  • Across the 12 months ending September 2026, Makita’s share of searches among reciprocating saw brands in New Zealand moved from 30.3% to 29.7%, and its estimated monthly branded searches moved from 6.6K to 8.1K.
  • Across the 12 months ending September 2026, Ryobi’s share of searches among reciprocating saw brands in New Zealand moved from 24.8% to 24.2%, and its estimated monthly branded searches moved from 5.4K to 6.6K.

How did search popularity change for New Zealand reciprocating saw brands in September 2026?

2 changes
  1. In September 2026, Makita overtook DeWalt to become the leader among reciprocating saw brands in New Zealand, with 29.7% of the searches.

  2. In September 2026, Ryobi gained share of searches among reciprocating saw brands in New Zealand, from 21.9% to 24.2%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Makita’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Makita

1 branded search term

  • makita

Ryobi

1 branded search term

  • ryobi

How the Brand Demand Index is measured

Other head-to-heads among reciprocating saw brands

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