Pet vacuum brands in New Zealand:Which are most popular?
In September 2026, Dyson was the most searched pet vacuum brand in New Zealand, accounting for 80.9% of all searches among the four brands we track. When we checked with ChatGPT and Google AI Overviews, Dyson and Shark showed up in every answer. Dyson was recommended most often, coming first in two out of four responses that gave a list.
DysonShare of searches 80.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
BISSELLShare of searches 11.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
MieleShare of searches 6.7%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
SharkShare of searches 0.58%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
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Top pet vacuum brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Dyson and Shark appeared every time. Dyson was recommended most often, coming first in two out of four answers that gave a list. Shark was second, and Miele was third.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about pet vacuum brands
5 answers
Asked ChatGPT
“Which pet vacuum brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best pet vacuum brands in New Zealand?”
Asked ChatGPT
“What's the best pet vacuum brand in New Zealand for pet hair?”
Searched Google, AI Overview
“best pet vacuum”
Searched Google, AI Overview
“pet hair vacuum”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which pet vacuum brands do people search for most?
This chart shows how often people search Google for each pet vacuum brand by name. Each line represents a brand's share of searches for all four pet vacuum brands we track, month by month, from searches in New Zealand.
Share of searches by month for Dyson, BISSELL, Miele. The figures are in the table below the chart.
View monthly share of searches table
| Month | Dyson | BISSELL | Miele | Shark |
|---|---|---|---|---|
| Oct 2025 | 79.8% | 12.6% | 7.4% | 0.22% |
| Nov 2025 | 84.4% | 8.9% | 6.6% | 0.13% |
| Dec 2025 | 85% | 9.5% | 5.3% | 0.2% |
| Jan 2026 | 77.8% | 13.9% | 8% | 0.3% |
| Feb 2026 | 77% | 13.1% | 9.5% | 0.36% |
| Mar 2026 | 77% | 12.3% | 10.4% | 0.39% |
| Apr 2026 | 78% | 12.7% | 8.9% | 0.41% |
| May 2026 | 77.3% | 12.5% | 9.5% | 0.69% |
| Jun 2026 | 77.1% | 12.7% | 9.7% | 0.57% |
| Jul 2026 | 78.5% | 13.6% | 7.4% | 0.52% |
| Aug 2026 | 77.6% | 14.6% | 7.4% | 0.43% |
| Sep 2026 | 80.9% | 11.8% | 6.7% | 0.58% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 80.9% | 29.1K | +16% | +3.3 points | |
| 2, held 2nd | 11.8% | 4.3K | -9.6% | -2.7 points | |
| 3, held 3rd | 6.7% | 2.4K | 0% | -0.8 points | |
| 4, held 4th | 0.58% | 210 | +50% | +0.2 points |
1.
Dyson80.9%
Held 1st. 29.1K estimated branded searches, +16% vs prior month. Share +3.3 points.
2.
BISSELL11.8%
Held 2nd. 4.3K estimated branded searches, -9.6% vs prior month. Share -2.7 points.
3.
Miele6.7%
Held 3rd. 2.4K estimated branded searches, 0% vs prior month. Share -0.8 points.
4.
Shark0.58%
Held 4th. 210 estimated branded searches, +50% vs prior month. Share +0.2 points.
Which brand is most popular in search among pet vacuum brands in New Zealand?
4 brands
In September 2026, Dyson was the most searched among pet vacuum brands in New Zealand, with an estimated 29.1K branded searches, 80.9% of all searches for the four we track. BISSELL is in 2nd place, 69.1 percentage points behind at 11.8%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Dyson | 79.8% → 80.9% | 85%Dec 2025 | 77%Mar 2026 | 1st |
| BISSELL | 12.6% → 11.8% | 14.6%Aug 2026 | 8.9%Nov 2025 | 2nd |
| Miele | 7.4% → 6.7% | 10.4%Mar 2026 | 5.3%Dec 2025 | 3rd |
| Shark | 0.22% → 0.58% | 0.69%May 2026 | 0.13%Nov 2025 | 4th |
Each finding as a sentence
- Across the 12 months ending September 2026, Dyson’s share of searches among pet vacuum brands in New Zealand increased from 79.8% to 80.9%.
- Across the 12 months ending September 2026, BISSELL’s share of searches among pet vacuum brands in New Zealand decreased from 12.6% to 11.8%.
- Across the 12 months ending September 2026, Miele’s share of searches among pet vacuum brands in New Zealand decreased from 7.4% to 6.7%.
- Across the 12 months ending September 2026, Dyson’s share of searches among pet vacuum brands in New Zealand peaked at 85% in December 2025 and was lowest at 77% in March 2026.
- Across the 12 months ending September 2026, BISSELL’s share of searches among pet vacuum brands in New Zealand peaked at 14.6% in August 2026 and was lowest at 8.9% in November 2025.
- Across the 12 months ending September 2026, Miele’s share of searches among pet vacuum brands in New Zealand peaked at 10.4% in March 2026 and was lowest at 5.3% in December 2025.
- Across the 12 months ending September 2026, Shark held steady: its share of searches among pet vacuum brands in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand pet vacuum brands in September 2026?
4 changes
In September 2026, Dyson gained share of searches among pet vacuum brands in New Zealand, from 77.6% to 80.9%.
In September 2026, BISSELL lost share of searches among pet vacuum brands in New Zealand, from 14.6% to 11.8%.
In September 2026, Miele lost share of searches among pet vacuum brands in New Zealand, from 7.4% to 6.7%.
Estimated monthly branded searches for Shark in New Zealand rose 200% over 12 measured months, from 70 to 210 in September 2026.
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