Passenger lift brands in New Zealand:Which are most popular?
In September 2026, Mitsubishi Electric was the most searched passenger lift brand in New Zealand, accounting for 78.3% of all searches among the four brands we track. When we checked with ChatGPT and Google AI Overviews, KONE and Schindler showed up in every answer. KONE was recommended most often, coming first in three out of four responses.
Mitsubishi ElectricShare of searches 78.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
OtisShare of searches 9.8%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
KONEShare of searches 7.6%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
SchindlerShare of searches 4.3%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
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Top passenger lift brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, KONE and Schindler appeared every time. KONE was recommended most often, coming first in three out of four answers. Schindler was second, and Otis was third.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- KONE1st
- Schindler2nd
- Otis3rd
- Mitsubishi Electric4th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- KONE4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Schindler4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Otis3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Mitsubishi Electric2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
See every answer about passenger lift brands
4 answers
Asked ChatGPT
“Which passenger lift brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best passenger lift brands in New Zealand?”
Asked ChatGPT
“What's the best passenger lift brand in New Zealand for a building?”
Searched Google, AI Overview
“lift companies nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“elevator brands”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which passenger lift brands do people search for most?
This chart shows how often people search Google for each passenger lift brand by name. Each line represents a brand's share of searches for all four passenger lift brands we track, month by month, from searches in New Zealand.
Share of searches by month for Mitsubishi Electric, Otis, KONE, Schindler. The figures are in the table below the chart.
View monthly share of searches table
| Month | Mitsubishi Electric | Otis | KONE | Schindler |
|---|---|---|---|---|
| Oct 2025 | 75.8% | 11.6% | 7.4% | 5.3% |
| Nov 2025 | 79.3% | 12.6% | 6.3% | 1.8% |
| Dec 2025 | 80.9% | 12.4% | 3.4% | 3.4% |
| Jan 2026 | 79.1% | 12.1% | 5.5% | 3.3% |
| Feb 2026 | 77.9% | 12.4% | 6.2% | 3.5% |
| Mar 2026 | 79.3% | 9.9% | 6.3% | 4.5% |
| Apr 2026 | 83.3% | 7.5% | 5.8% | 3.3% |
| May 2026 | 82.6% | 7.4% | 5.8% | 4.1% |
| Jun 2026 | 84% | 5.9% | 5.9% | 4.2% |
| Jul 2026 | 84.7% | 7.6% | 4.2% | 3.4% |
| Aug 2026 | 77.4% | 9.7% | 7.5% | 5.4% |
| Sep 2026 | 78.3% | 9.8% | 7.6% | 4.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 78.3% | 720 | 0% | +0.8 points | |
| 2, held 2nd | 9.8% | 90 | 0% | +0.1 points | |
| 3, held 3rd | 7.6% | 70 | 0% | +0.1 points | |
| 4, held 4th | 4.3% | 40 | -20% | -1 points |
78.3%
Held 1st. 720 estimated branded searches, 0% vs prior month. Share +0.8 points.
2.
Otis9.8%
Held 2nd. 90 estimated branded searches, 0% vs prior month. Share +0.1 points.
3.
KONE7.6%
Held 3rd. 70 estimated branded searches, 0% vs prior month. Share +0.1 points.
4.3%
Held 4th. 40 estimated branded searches, -20% vs prior month. Share -1 points.
Which brand is most popular in search among passenger lift brands in New Zealand?
4 brands
In September 2026, Mitsubishi Electric was the most searched among passenger lift brands in New Zealand, with an estimated 720 branded searches, 78.3% of all searches for the four we track. Otis is in 2nd place, 68.5 percentage points behind at 9.8%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Mitsubishi Electric | 75.8% → 78.3% | 84.7%Jul 2026 | 75.8%Oct 2025 | 1st |
| Otis | 11.6% → 9.8% | 12.6%Nov 2025 | 5.9%Jun 2026 | 2nd |
| KONE | 7.4% → 7.6% | 7.6%Sep 2026 | 3.4%Dec 2025 | 3rd |
| Schindler | 5.3% → 4.3% | 5.4%Aug 2026 | 1.8%Nov 2025 | 4th |
Each finding as a sentence
- Across the 12 months ending September 2026, Mitsubishi Electric’s share of searches among passenger lift brands in New Zealand increased from 75.8% to 78.3%.
- Across the 12 months ending September 2026, Otis’ share of searches among passenger lift brands in New Zealand decreased from 11.6% to 9.8%.
- Across the 12 months ending September 2026, Schindler’s share of searches among passenger lift brands in New Zealand decreased from 5.3% to 4.3%.
- Across the 12 months ending September 2026, Mitsubishi Electric’s share of searches among passenger lift brands in New Zealand peaked at 84.7% in July 2026 and was lowest at 75.8% in October 2025.
- Across the 12 months ending September 2026, Otis’ share of searches among passenger lift brands in New Zealand peaked at 12.6% in November 2025 and was lowest at 5.9% in June 2026.
- Across the 12 months ending September 2026, KONE’s share of searches among passenger lift brands in New Zealand peaked at 7.6% in September 2026 and was lowest at 3.4% in December 2025.
- Across the 12 months ending September 2026, Schindler’s share of searches among passenger lift brands in New Zealand peaked at 5.4% in August 2026 and was lowest at 1.8% in November 2025.
- Across the 12 months ending September 2026, KONE held steady: its share of searches among passenger lift brands in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand passenger lift brands in September 2026?
3 changes
In September 2026, Mitsubishi Electric gained share of searches among passenger lift brands in New Zealand, from 77.4% to 78.3%.
In September 2026, Schindler lost share of searches among passenger lift brands in New Zealand, from 5.4% to 4.3%.
Otis’ share of searches among passenger lift brands in New Zealand has gained ground for 3 months in a row, from 5.9% to 9.8% in September 2026.
Compare popularity between leading brands
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