Brandwave

Bosch vs Fisher & Paykel:Which is more popular?

In September 2026, Fisher & Paykel had more branded searches than Bosch among induction range brands in New Zealand. Fisher & Paykel had about 20,100 branded searches, while Bosch had 1,440. Fisher & Paykel made up 64.6% of all induction range brand searches we track, and Bosch accounted for 4.6%. When we asked ChatGPT and Google AI Overviews about induction range brands, both Bosch and Fisher & Paykel appeared in all three answers. Bosch was mentioned before Fisher & Paykel in every answer.

Among induction range brands in New Zealand in September 2026

Who do people search for more?

Fisher & Paykel, about 14 searches for every 1 for Bosch

Fisher & Paykel 20.1K searchesBosch 1.4K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Bosch in 3 of 3Fisher & Paykel in 3 of 3

Who does AI recommend more?

Bosch, named ahead of Fisher & Paykel in every answer

Bosch first in 3Fisher & Paykel never first

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Top induction range brands in ChatGPT and Google AI Overviews

In three ChatGPT questions, both Bosch and Fisher & Paykel showed up in all three answers. Bosch was listed before Fisher & Paykel in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bosch1st
  2. Fisher & Paykel2nd
  3. KitchenAid–
  4. Miele–
  5. LG–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fisher & Paykel3 of 3Named in 3 of 3 ChatGPT answers
  • Bosch3 of 3Named in 3 of 3 ChatGPT answers
  • KitchenAid0 of 3Named in 0 of 3 ChatGPT answers
  • Miele0 of 3Named in 0 of 3 ChatGPT answers
  • LG0 of 3Named in 0 of 3 ChatGPT answers

See every answer about induction range brands

3 answers
  • Asked ChatGPT

    “Which induction range brand should I buy in New Zealand?”

    1. 1Bosch
    2. 2Fisher & Paykel
  • Asked ChatGPT

    “What are the best induction range brands in New Zealand?”

    1. 1Bosch
    2. 2Fisher & Paykel
  • Asked ChatGPT

    “What's the best induction range brand in New Zealand for family cooking?”

    1. 1Bosch
    2. 2Fisher & Paykel
  • Searched Google, AI Overview

    “induction stove nz”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “range cooker nz”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Bosch or Fisher & Paykel more popular in search?

This chart shows how often people search Google for Bosch and Fisher & Paykel by name. Each line represents a brand's share of searches for all five induction range brands we track, month by month, from searches in New Zealand.

Bosch and Fisher & Paykel among induction range brands in New Zealand, by month

Share of searches by month for Fisher & Paykel, Bosch. The figures are in the table below the chart.

View monthly share of searches table
MonthFisher & PaykelKitchenAidMieleBoschLG
Oct 202564.9%20.7%9%4.5%0.88%
Nov 202558.7%27.1%9.9%3.4%0.85%
Dec 202555.9%32.5%7.5%3.3%0.8%
Jan 202662.4%24.4%8.6%3.7%0.87%
Feb 202665.6%20.5%9.4%3.8%0.78%
Mar 202667.5%17.3%9%5.5%0.79%
Apr 202664%19.7%8.9%6.2%1.1%
May 202666.3%17.6%9.9%5.4%0.82%
Jun 202667.5%17.3%9.3%4.9%1%
Jul 202670.7%16.3%7.1%5.1%0.84%
Aug 202669.4%17.9%7.8%4%0.92%
Sep 202664.6%20.9%8.9%4.6%0.9%

How has the Bosch and Fisher & Paykel comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand induction range brands in September 2026?

2 changes
  1. In September 2026, Bosch gained share of searches among induction range brands in New Zealand, from 4% to 4.6%.

  2. In September 2026, Fisher & Paykel lost share of searches among induction range brands in New Zealand, from 69.4% to 64.6%.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Bosch’s and Fisher & Paykel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

2 branded search terms

  • bosch induction cooktop
  • bosch induction oven

Fisher & Paykel

5 branded search terms

  • fisher & paykel
  • fisher and paykel
  • fisher paykel
  • fisher paykel dishdrawer
  • fisherpaykel

How the Brand Demand Index is measured

Other head-to-heads among induction range brands

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