Incident management platforms in New Zealand:Which are most popular?
In September 2026, SiteApp Pro was the most searched incident management platform in New Zealand, accounting for 29.4% of all searches among the eight platforms we track. When we checked with ChatGPT and Google AI Overviews, PagerDuty showed up in every answer. PagerDuty was recommended most often, coming first in two out of five responses.
SiteApp ProShare of searches 29.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
ecoPortalShare of searches 25.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
FireHydrantShare of searches 25.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
PagerDutyShare of searches 11.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Jira Service ManagementShare of searches 5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
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Top incident management platforms in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, PagerDuty appeared every time. PagerDuty was recommended most often, coming first in two out of five answers. ecoPortal was second, and SiteApp Pro was third. FireHydrant, which ranked third in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- PagerDuty5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Jira Service Management3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- SiteApp Pro2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- ecoPortal2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rootly2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
incident.io2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- FireHydrant0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Squadcast0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about incident management platforms
5 answers
Asked ChatGPT
“Which incident management platform should I use in New Zealand?”
Asked ChatGPT
“What are the best incident management platforms in New Zealand?”
Asked ChatGPT
“What's the best incident management platform in New Zealand for a service outage?”
Searched Google, AI Overview
“incident management platforms”
Searched Google, AI Overview
“service outage software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which incident management platforms do people search for most?
This chart shows how often people search Google for each incident management platform by name. Each line represents a brand's share of searches for all eight incident management platforms we track, month by month, from searches in New Zealand.
Share of searches by month for SiteApp Pro, ecoPortal, FireHydrant, PagerDuty, Jira Service Management. The figures are in the table below the chart.
View monthly share of searches table
| Month | SiteApp Pro | ecoPortal | FireHydrant | PagerDuty | Jira Service Management | Rootly | Squadcast | incident.io |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.2% | 26.2% | 26.2% | 11.6% | 5.1% | 1.5% | 2.1% | 1.2% |
| Nov 2025 | 25.4% | 28.8% | 25.4% | 11.2% | 4.9% | 2% | 1.4% | 0.86% |
| Dec 2025 | 21.7% | 26.5% | 32.4% | 11.8% | 4% | 1.8% | 1.1% | 0.74% |
| Jan 2026 | 24.7% | 24.7% | 30.2% | 11% | 4.8% | 3.1% | 1% | 0.34% |
| Feb 2026 | 26.8% | 26.8% | 26.8% | 11.9% | 5.2% | 0.91% | 1.2% | 0.3% |
| Mar 2026 | 27.3% | 27.3% | 24% | 13.1% | 4.6% | 1.9% | 0.82% | 0.82% |
| Apr 2026 | 28.4% | 23.2% | 28.4% | 12.6% | 4.5% | 1.3% | 0.97% | 0.65% |
| May 2026 | 30% | 24.6% | 24.6% | 13.3% | 4.8% | 1.4% | 0.68% | 0.68% |
| Jun 2026 | 29.1% | 25.6% | 25.6% | 11.3% | 6.1% | 1.2% | 0.58% | 0.58% |
| Jul 2026 | 30.5% | 26.8% | 26.8% | 9.8% | 4.3% | 1.2% | 0.3% | 0.3% |
| Aug 2026 | 31.2% | 22.4% | 27.4% | 10% | 6.5% | 1.2% | 0.62% | 0.62% |
| Sep 2026 | 29.4% | 25.9% | 25.9% | 11.5% | 5% | 0.88% | 0.88% | 0.59% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 29.4% | 1K | 0% | -1.7 points | |
| 2, moved from 3rd to 2nd | 25.9% | 880 | +22.2% | +3.5 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 25.9% | 880 | 0% | -1.5 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 11.5% | 390 | +21.9% | +1.5 points | |
| 5, held 5th | 5% | 170 | -19% | -1.5 points | |
| 6, held 6th | 0.88% | 30 | -25% | -0.4 points | |
| 7, moved from 8th to 7th | 0.88% | 30 | +50% | +0.3 pointsmoved from 8th to 7th | |
| 8, moved from 7th to 8th | 0.59% | 20 | 0% | 0 pointsmoved from 7th to 8th |
29.4%
Held 1st. 1K estimated branded searches, 0% vs prior month. Share -1.7 points.
25.9%
Moved from 3rd to 2nd. 880 estimated branded searches, +22.2% vs prior month. Share +3.5 points.
25.9%
Moved from 2nd to 3rd. 880 estimated branded searches, 0% vs prior month. Share -1.5 points.
11.5%
Held 4th. 390 estimated branded searches, +21.9% vs prior month. Share +1.5 points.
Held 5th. 170 estimated branded searches, -19% vs prior month. Share -1.5 points.
6.
Rootly0.88%
Held 6th. 30 estimated branded searches, -25% vs prior month. Share -0.4 points.
0.88%
Moved from 8th to 7th. 30 estimated branded searches, +50% vs prior month. Share +0.3 points.
0.59%
Moved from 7th to 8th. 20 estimated branded searches, 0% vs prior month. Share 0 points.
Which brand is most popular in search among incident management platforms in New Zealand?
8 brands
In September 2026, SiteApp Pro was the most searched among incident management platforms in New Zealand, with an estimated 1K branded searches, 29.4% of all searches for the eight we track. ecoPortal is in 2nd place, 3.5 percentage points behind at 25.9%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| SiteApp Pro | 26.2% → 29.4% | 31.2%Aug 2026 | 21.7%Dec 2025 | 3rd → 1st |
| ecoPortal | 26.2% → 25.9% | 28.8%Nov 2025 | 22.4%Aug 2026 | 1st → 2nd |
| FireHydrant | 26.2% → 25.9% | 32.4%Dec 2025 | 24%Mar 2026 | 2nd → 3rd |
| PagerDuty | 11.6% → 11.5% | 13.3%May 2026 | 9.8%Jul 2026 | 4th |
| Jira Service Management | 5.1% → 5% | 6.5%Aug 2026 | 4%Dec 2025 | 5th |
| Rootly | 1.5% → 0.88% | 3.1%Jan 2026 | 0.88%Sep 2026 | 7th → 6th |
| Squadcast | 2.1% → 0.88% | 2.1%Oct 2025 | 0.3%Jul 2026 | 6th → 7th |
| incident.io | 1.2% → 0.59% | 1.2%Oct 2025 | 0.3%Feb 2026 | 8th |
Each finding as a sentence
- Across the 12 months ending September 2026, SiteApp Pro’s share of searches among incident management platforms in New Zealand increased from 26.2% to 29.4%.
- Across the 12 months ending September 2026, Rootly’s share of searches among incident management platforms in New Zealand decreased from 1.5% to 0.88%.
- Across the 12 months ending September 2026, Squadcast’s share of searches among incident management platforms in New Zealand decreased from 2.1% to 0.88%.
- Across the 12 months ending September 2026, incident.io’s share of searches among incident management platforms in New Zealand decreased from 1.2% to 0.59%.
- Across the 12 months ending September 2026, SiteApp Pro’s share of searches among incident management platforms in New Zealand peaked at 31.2% in August 2026 and was lowest at 21.7% in December 2025.
- Across the 12 months ending September 2026, ecoPortal’s share of searches among incident management platforms in New Zealand peaked at 28.8% in November 2025 and was lowest at 22.4% in August 2026.
- Across the 12 months ending September 2026, FireHydrant’s share of searches among incident management platforms in New Zealand peaked at 32.4% in December 2025 and was lowest at 24% in March 2026.
- Across the 12 months ending September 2026, PagerDuty’s share of searches among incident management platforms in New Zealand peaked at 13.3% in May 2026 and was lowest at 9.8% in July 2026.
- Across the 12 months ending September 2026, Jira Service Management’s share of searches among incident management platforms in New Zealand peaked at 6.5% in August 2026 and was lowest at 4% in December 2025.
- Across the 12 months ending September 2026, Rootly’s share of searches among incident management platforms in New Zealand peaked at 3.1% in January 2026 and was lowest at 0.88% in September 2026.
- Across the 12 months ending September 2026, Squadcast’s share of searches among incident management platforms in New Zealand peaked at 2.1% in October 2025 and was lowest at 0.3% in July 2026.
- Across the 12 months ending September 2026, SiteApp Pro rose from 3rd to 1st among incident management platforms in New Zealand.
- Across the 12 months ending September 2026, ecoPortal fell from 1st to 2nd among incident management platforms in New Zealand.
- Across the 12 months ending September 2026, FireHydrant fell from 2nd to 3rd among incident management platforms in New Zealand.
- Across the 12 months ending September 2026, Rootly rose from 7th to 6th among incident management platforms in New Zealand.
- Across the 12 months ending September 2026, Squadcast fell from 6th to 7th among incident management platforms in New Zealand.
- Across the 12 months ending September 2026, PagerDuty and Jira Service Management held steady: their share of searches among incident management platforms in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand incident management platforms in September 2026?
8 changes
In September 2026, ecoPortal overtook FireHydrant to rank 2nd among incident management platforms in New Zealand, with 25.9% of the searches.
In September 2026, PagerDuty gained share of searches among incident management platforms in New Zealand, from 10% to 11.5%.
In September 2026, SiteApp Pro lost share of searches among incident management platforms in New Zealand, from 31.2% to 29.4%.
In September 2026, Jira Service Management lost share of searches among incident management platforms in New Zealand, from 6.5% to 5%.
In September 2026, FireHydrant lost share of searches among incident management platforms in New Zealand, from 27.4% to 25.9%.
In September 2026, Squadcast rose from 8th to 7th among incident management platforms in New Zealand.
In September 2026, incident.io fell from 7th to 8th among incident management platforms in New Zealand.
Estimated monthly branded searches for Rootly in New Zealand fell 40% over 12 measured months, from 50 to 30 in September 2026.
Compare popularity between leading brands
- SiteApp Pro vs ecoPortal: compare popularity
- SiteApp Pro vs FireHydrant: compare popularity
- SiteApp Pro vs PagerDuty: compare popularity
- SiteApp Pro vs Jira Service Management: compare popularity
- ecoPortal vs FireHydrant: compare popularity
- ecoPortal vs PagerDuty: compare popularity
- ecoPortal vs Jira Service Management: compare popularity
- FireHydrant vs PagerDuty: compare popularity
- FireHydrant vs Jira Service Management: compare popularity
- PagerDuty vs Jira Service Management: compare popularity
- Compare any of these brands
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