How popular isFireHydrant?
In September 2026, people searched for FireHydrant by name about 880 times in New Zealand, about the same as the previous year. These searches made up 25.9% of all New Zealand incident management platform searches, placing FireHydrant third out of eight platforms. When we asked both ChatGPT and Google AI Overviews about incident management platforms, FireHydrant did not appear in any of the answers.
FireHydrant is the third most searched of 8 competitors and not listed in any AI answer.
SiteApp ProShare of searches 29.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
ecoPortalShare of searches 25.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 2nd
FireHydrantShare of searches 25.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
PagerDutyShare of searches 11.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Jira Service ManagementShare of searches 5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
Follow FireHydrant and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top incident management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, FireHydrant did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
PagerDuty5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Jira Service Management3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
SiteApp Pro2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ecoPortal2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rootly2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
incident.io2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
FireHydrant0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Squadcast0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about incident management platforms
5 answers
Asked ChatGPT
“Which incident management platform should I use in New Zealand?”
Asked ChatGPT
“What are the best incident management platforms in New Zealand?”
Asked ChatGPT
“What's the best incident management platform in New Zealand for a service outage?”
Searched Google, AI Overview
“incident management platforms”
Searched Google, AI Overview
“service outage software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which incident management platforms compete with FireHydrant?
Share of searches by month for SiteApp Pro, ecoPortal, FireHydrant, PagerDuty, Jira Service Management. The figures are in the table below the chart.
View monthly share of searches table
| Month | SiteApp Pro | ecoPortal | FireHydrant | PagerDuty | Jira Service Management | Rootly | Squadcast | incident.io |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.2% | 26.2% | 26.2% | 11.6% | 5.1% | 1.5% | 2.1% | 1.2% |
| Nov 2025 | 25.4% | 28.8% | 25.4% | 11.2% | 4.9% | 2% | 1.4% | 0.86% |
| Dec 2025 | 21.7% | 26.5% | 32.4% | 11.8% | 4% | 1.8% | 1.1% | 0.74% |
| Jan 2026 | 24.7% | 24.7% | 30.2% | 11% | 4.8% | 3.1% | 1% | 0.34% |
| Feb 2026 | 26.8% | 26.8% | 26.8% | 11.9% | 5.2% | 0.91% | 1.2% | 0.3% |
| Mar 2026 | 27.3% | 27.3% | 24% | 13.1% | 4.6% | 1.9% | 0.82% | 0.82% |
| Apr 2026 | 28.4% | 23.2% | 28.4% | 12.6% | 4.5% | 1.3% | 0.97% | 0.65% |
| May 2026 | 30% | 24.6% | 24.6% | 13.3% | 4.8% | 1.4% | 0.68% | 0.68% |
| Jun 2026 | 29.1% | 25.6% | 25.6% | 11.3% | 6.1% | 1.2% | 0.58% | 0.58% |
| Jul 2026 | 30.5% | 26.8% | 26.8% | 9.8% | 4.3% | 1.2% | 0.3% | 0.3% |
| Aug 2026 | 31.2% | 22.4% | 27.4% | 10% | 6.5% | 1.2% | 0.62% | 0.62% |
| Sep 2026 | 29.4% | 25.9% | 25.9% | 11.5% | 5% | 0.88% | 0.88% | 0.59% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 29.4% | 1K | 0% | -1.7 points | |
| 2, moved from 3rd to 2nd | 25.9% | 880 | +22.2% | +3.5 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 25.9% | 880 | 0% | -1.5 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 11.5% | 390 | +21.9% | +1.5 points | |
| 5, held 5th | 5% | 170 | -19% | -1.5 points | |
| 6, held 6th | 0.88% | 30 | -25% | -0.4 points | |
| 7, moved from 8th to 7th | 0.88% | 30 | +50% | +0.3 pointsmoved from 8th to 7th | |
| 8, moved from 7th to 8th | 0.59% | 20 | 0% | 0 pointsmoved from 7th to 8th |
29.4%
Held 1st. 1K estimated branded searches, 0% vs prior month. Share -1.7 points.
25.9%
Moved from 3rd to 2nd. 880 estimated branded searches, +22.2% vs prior month. Share +3.5 points.
25.9%
Moved from 2nd to 3rd. 880 estimated branded searches, 0% vs prior month. Share -1.5 points.
11.5%
Held 4th. 390 estimated branded searches, +21.9% vs prior month. Share +1.5 points.
Held 5th. 170 estimated branded searches, -19% vs prior month. Share -1.5 points.
6.
Rootly0.88%
Held 6th. 30 estimated branded searches, -25% vs prior month. Share -0.4 points.
0.88%
Moved from 8th to 7th. 30 estimated branded searches, +50% vs prior month. Share +0.3 points.
0.59%
Moved from 7th to 8th. 20 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between FireHydrant and its closest rivals
Every comparison with FireHydrant
4 comparisons
How has branded search demand for FireHydrant changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for FireHydrant in New Zealand held steady at 880.
- Across the 12 months ending September 2026, FireHydrant’s share of searches among incident management platforms in New Zealand peaked at 32.4% in December 2025 and was lowest at 24% in March 2026.
- Across the 12 months ending September 2026, FireHydrant fell from 2nd to 3rd among incident management platforms in New Zealand.
How did search popularity change for New Zealand incident management platforms in September 2026?
6 changes

In September 2026, ecoPortal overtook FireHydrant to rank 2nd among incident management platforms in New Zealand, with 25.9% of the searches.

In September 2026, PagerDuty gained share of searches among incident management platforms in New Zealand, from 10% to 11.5%.

In September 2026, SiteApp Pro lost share of searches among incident management platforms in New Zealand, from 31.2% to 29.4%.

In September 2026, Jira Service Management lost share of searches among incident management platforms in New Zealand, from 6.5% to 5%.

In September 2026, FireHydrant lost share of searches among incident management platforms in New Zealand, from 27.4% to 25.9%.

In September 2026, Squadcast rose from 8th to 7th among incident management platforms in New Zealand.
How are FireHydrant’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using FireHydrant’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- firehydrant
Do you work for FireHydrant? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is FireHydrant your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.