Daikin vs Mitsubishi Electric:Which is more popular?
In September 2026, Daikin had more branded searches than Mitsubishi Electric among heat pump brands in New Zealand. Daikin had about 3,470 branded searches, while Mitsubishi Electric had 1,360. Daikin made up 25.2% of all heat pump brand searches we track, and Mitsubishi Electric accounted for 9.9%. When we asked ChatGPT and Google AI Overviews about heat pump brands, Mitsubishi Electric appeared in all five answers and Daikin in four. Mitsubishi Electric was mentioned before Daikin in every answer.
Who do people search for more?
Daikin, about 3 searches for every 1 for Mitsubishi Electric
Who does AI mention more?
Mitsubishi Electric, mentioned in every answer we collected
Who does AI recommend more?
Mitsubishi Electric, named ahead of Daikin in every answer
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Top heat pump brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Mitsubishi Electric appeared in all five answers. Daikin was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Mitsubishi Electric was listed before Daikin in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Mitsubishi Electric5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Panasonic5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Daikin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Fujitsu4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Midea1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Rinnai0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Toshiba0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Hitachi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about heat pump brands
5 answers
Asked ChatGPT
“Which heat pump brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best heat pump brands in New Zealand?”
Asked ChatGPT
“What's the best heat pump brand in New Zealand for home heating?”
Searched Google, AI Overview
“heat pumps nz”
Searched Google, AI Overview
“heat pump for house”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Daikin or Mitsubishi Electric more popular in search?
This chart shows how often people search Google for Daikin and Mitsubishi Electric by name. Each line represents a brand's share of searches for all eight heat pump brands we track, month by month, from searches in New Zealand.
Share of searches by month for Daikin, Mitsubishi Electric. The figures are in the table below the chart.
View monthly share of searches table
| Month | Rinnai | Daikin | Midea | Mitsubishi Electric | Fujitsu | Panasonic | Toshiba | Hitachi |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 25.8% | 27.4% | 18.2% | 8.7% | 8.1% | 6.5% | 3.9% | 1.5% |
| Nov 2025 | 18.7% | 25.6% | 23.7% | 9.3% | 9.5% | 7.6% | 3.6% | 2% |
| Dec 2025 | 18.1% | 25.4% | 23.4% | 8.5% | 10.8% | 8% | 4.1% | 1.9% |
| Jan 2026 | 20.2% | 25.7% | 20.7% | 8.9% | 10.5% | 7.7% | 4.1% | 2.2% |
| Feb 2026 | 25.8% | 26.8% | 16.1% | 10.2% | 7.9% | 7.1% | 3.9% | 2.2% |
| Mar 2026 | 24.1% | 26.4% | 16.3% | 11.4% | 8.9% | 7% | 3.5% | 2.4% |
| Apr 2026 | 20.8% | 24.7% | 15.2% | 11.1% | 14.2% | 6.3% | 5.5% | 2.2% |
| May 2026 | 23% | 24.5% | 15.8% | 9.2% | 13.6% | 6.9% | 5% | 2% |
| Jun 2026 | 22.9% | 26.4% | 14.6% | 9.5% | 12.8% | 6.6% | 4.8% | 2.4% |
| Jul 2026 | 21.7% | 23.1% | 16.5% | 11.5% | 13.4% | 7% | 4.2% | 2.6% |
| Aug 2026 | 24.8% | 26.1% | 14.5% | 9.8% | 11.2% | 7.3% | 3.6% | 2.6% |
| Sep 2026 | 27.8% | 25.2% | 17% | 9.9% | 8.8% | 6.3% | 3.1% | 1.9% |
How has the Daikin and Mitsubishi Electric comparison changed over the last 12 months?
3 findings
- Daikin was ahead of Mitsubishi Electric in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Daikin’s share of searches among heat pump brands in New Zealand moved from 27.4% to 25.2%, and its estimated monthly branded searches moved from 3.8K to 3.5K.
- Across the 12 months ending September 2026, Mitsubishi Electric’s share of searches among heat pump brands in New Zealand moved from 8.7% to 9.9%, and its estimated monthly branded searches moved from 1.2K to 1.4K.
How did search popularity change for New Zealand heat pump brands in September 2026?
3 changes

In September 2026, Rinnai overtook Daikin to become the leader among heat pump brands in New Zealand, with 27.8% of the searches.

In September 2026, Daikin lost share of searches among heat pump brands in New Zealand, from 26.1% to 25.2%.

In September 2026, Mitsubishi Electric rose from 5th to 4th among heat pump brands in New Zealand.
How are branded searches counted?
17 search terms
Brandwave collects information about searches that people make online using Daikin’s and Mitsubishi Electric’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Daikin
10 branded search terms
- daikin
- daikin a
- daikin ac
- daikin air purifier
- daikin brc1e63
- daikin ducted
- daikin heat pump
- daikin inverter
- daikin vam
- daikin vrv
Mitsubishi Electric
7 branded search terms
- mitsubishi electric
- mitsubishi electric ac
- mitsubishi electric fan
- mitsubishi electric hvac
- mitsubishi electric lossnay
- mitsubishi electric vehicle
- mitsubishielectric
Other head-to-heads among heat pump brands

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