Braun vs Panasonic:Which is more popular?
In September 2026, Braun and Panasonic were level in searches among hair clipper brands in New Zealand, with an estimated 30 branded searches each, at 0.35% of the total each. When we asked ChatGPT and Google AI Overviews about hair clipper brands, Panasonic appeared in three of the five answers and Braun in none.
Who do people search for more?
Braun and Panasonic are searched for about as often as each other.
Who does AI mention more?
Panasonic, mentioned in 3 of 5 answers, Braun in 0
Who does AI recommend more?
Panasonic, the only one of the two named
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Top hair clipper brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Panasonic was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Braun did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Wahl1st
Philips2nd- Panasonic3rd
Remington4th
Andis5th
BaBylissPRO6th- JRL–
StyleCraft–
Braun–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Wahl5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Philips4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Panasonic3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Andis2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Remington1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- BaBylissPRO1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- JRL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- StyleCraft0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Braun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hair clipper brands
5 answers
Asked ChatGPT
“Which hair clipper brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best hair clipper brands in New Zealand?”
Asked ChatGPT
“What's the best hair clipper brand in New Zealand for a home haircut?”
Searched Google, AI Overview
“hair clippers nz”
Searched Google, AI Overview
“cordless hair clipper”
- 1Wahl
- 1
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Braun or Panasonic more popular in search?
This chart shows how often people search Google for Braun and Panasonic by name. Each line represents a brand's share of searches for all nine hair clipper brands we track, month by month, from searches in New Zealand.
Share of searches by month for Braun, Panasonic. The figures are in the table below the chart.
View monthly share of searches table
| Month | Philips | Wahl | Remington | BaBylissPRO | JRL | StyleCraft | Andis | Braun | Panasonic |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.5% | 13% | 7.8% | 6.9% | 7% | 2.9% | 1.3% | 0.4% | 0.26% |
| Nov 2025 | 63.4% | 14.4% | 7.3% | 5.7% | 5.3% | 2.5% | 0.74% | 0.62% | 0.12% |
| Dec 2025 | 62% | 12.5% | 8.1% | 7.4% | 6% | 2.8% | 0.67% | 0.34% | 0.22% |
| Jan 2026 | 65.4% | 12.1% | 7.2% | 6.5% | 4.9% | 2% | 0.98% | 0.49% | 0.37% |
| Feb 2026 | 62% | 11.8% | 6.8% | 7.5% | 7% | 3.3% | 1.1% | 0.43% | 0.14% |
| Mar 2026 | 58.9% | 15.3% | 6.6% | 7.2% | 7.3% | 3.4% | 0.83% | 0.28% | 0.14% |
| Apr 2026 | 64.3% | 13.2% | 6.8% | 6.1% | 5.4% | 2.5% | 1.2% | 0.23% | 0.12% |
| May 2026 | 66.8% | 12.5% | 5.3% | 6.5% | 5.2% | 2.5% | 0.77% | 0.33% | 0.11% |
| Jun 2026 | 66.6% | 12% | 5.2% | 6.4% | 5.7% | 2.7% | 0.86% | 0.22% | 0.32% |
| Jul 2026 | 62.7% | 12.7% | 6.6% | 7.1% | 6.4% | 2.8% | 1.1% | 0.33% | 0.33% |
| Aug 2026 | 60.7% | 15.6% | 7.6% | 6% | 6.2% | 2.4% | 0.85% | 0.32% | 0.32% |
| Sep 2026 | 60.2% | 16.9% | 6.8% | 6.1% | 6.1% | 2.3% | 0.92% | 0.35% | 0.35% |
How has the Braun and Panasonic comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Panasonic took it in June 2026.
- Across the 12 months ending September 2026, Braun’s share of searches among hair clipper brands in New Zealand moved from 0.4% to 0.35%, and its estimated monthly branded searches held steady at 30.
- Across the 12 months ending September 2026, Panasonic’s share of searches among hair clipper brands in New Zealand moved from 0.26% to 0.35%, and its estimated monthly branded searches moved from 20 to 30.
How did search popularity change for New Zealand hair clipper brands in September 2026?
1 change
Estimated monthly branded searches for Panasonic in New Zealand rose 50% over 12 measured months, from 20 to 30 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Braun’s and Panasonic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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