Brandwave

Ninja vs Scanpan:Which is more popular?

In September 2026, Scanpan had more branded searches than Ninja among grill pan brands in New Zealand. Scanpan had about 2,980 branded searches, while Ninja had 1,270. Scanpan made up 19.3% of all grill pan brand searches we track, and Ninja accounted for 8.2%. When we asked ChatGPT and Google AI Overviews about grill pan brands, Scanpan appeared in three of the five answers and Ninja in none.

Among grill pan brands in New Zealand in September 2026

Who do people search for more?

Scanpan, about 2 searches for every 1 for Ninja

Scanpan 3K searchesNinja 1.3K searches

Who does AI mention more?

Scanpan, mentioned in 3 of 5 answers, Ninja in 0

Scanpan in 3 of 5Ninja in 0 of 5

Who does AI recommend more?

Scanpan, the only one of the two named

Scanpan first in 3Ninja never named

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Top grill pan brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Scanpan was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Ninja did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lodge1st
  2. Le Creuset2nd
  3. Scanpan3rd
  4. Pyrolux4th
  5. Ooni–
  6. Ninja–
  7. HexClad–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Le Creuset5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lodge5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Scanpan3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pyrolux3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ooni0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ninja0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • HexClad0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about grill pan brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Ninja or Scanpan more popular in search?

This chart shows how often people search Google for Ninja and Scanpan by name. Each line represents a brand's share of searches for all seven grill pan brands we track, month by month, from searches in New Zealand.

Ninja and Scanpan among grill pan brands in New Zealand, by month

Share of searches by month for Scanpan, Ninja. The figures are in the table below the chart.

View monthly share of searches table
MonthLe CreusetScanpanOoniNinjaHexCladLodgePyrolux
Oct 202551.8%18.4%14.2%7.3%4.7%3.1%0.55%
Nov 202550.5%14.2%20.4%7.5%4.6%2.4%0.25%
Dec 202558%14%13.3%7.1%5%2.3%0.34%
Jan 202652.4%18.4%12.4%8.3%4.8%3.1%0.59%
Feb 202657.8%16.1%10.3%8.2%4.3%2.8%0.44%
Mar 202662.9%14.1%9.1%6.3%4.2%3.1%0.32%
Apr 202652.2%20.5%8.5%8.7%5%4.5%0.54%
May 202657.1%18.7%8%8.1%4.3%3.4%0.36%
Jun 202655.9%18.5%7.8%7.8%4.5%4.9%0.62%
Jul 202654.9%20.1%7.2%8.3%4.3%4.7%0.46%
Aug 202652.9%20.4%11.6%7.3%4.2%3.1%0.58%
Sep 202652.4%19.3%11.9%8.2%4.6%3.1%0.45%

How has the Ninja and Scanpan comparison changed over the last 12 months?

3 findings
  • Scanpan was ahead of Ninja in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Ninja’s share of searches among grill pan brands in New Zealand moved from 7.3% to 8.2%, and its estimated monthly branded searches moved from 930 to 1.3K.
  • Across the 12 months ending September 2026, Scanpan’s share of searches among grill pan brands in New Zealand moved from 18.4% to 19.3%, and its estimated monthly branded searches moved from 2.4K to 3K.

How did search popularity change for New Zealand grill pan brands in September 2026?

2 changes
  1. In September 2026, Ninja gained share of searches among grill pan brands in New Zealand, from 7.3% to 8.2%.

  2. In September 2026, Scanpan lost share of searches among grill pan brands in New Zealand, from 20.4% to 19.3%.

How are branded searches counted?

12 search terms

Brandwave collects information about searches that people make online using Ninja’s and Scanpan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ninja

2 branded search terms

  • ninja blast
  • ninja foodi

Scanpan

10 branded search terms

  • fry pan scanpan
  • scanpan
  • scanpan impact
  • scanpan pans
  • scanpan saucepan
  • scanpan saute
  • scanpan set
  • scanpan stainless
  • scanpan stockpot
  • scanpan wok

How the Brand Demand Index is measured

Other head-to-heads among grill pan brands

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