Red Bull vs V Energy:Which is more popular in New Zealand?
In October 2026, Red Bull had more branded searches than V Energy among energy drink brands in New Zealand. Red Bull had about 12,300 branded searches, while V Energy had 7,020. Red Bull made up 42.7% of all energy drink brand searches we track, and V Energy accounted for 24.5%. When we asked ChatGPT and Google AI Overviews about energy drink brands, Red Bull appeared in all five answers and V Energy in three. V Energy was mentioned before Red Bull in three out of five answers.
Who do people search for more?
Red Bull, about 75% more searches than V Energy
Who does AI mention more?
Red Bull, mentioned in every answer we collected
Who does AI recommend more?
V Energy, named ahead of Red Bull in 3 of 5 answers
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Top energy drink brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Red Bull appeared in all five answers. V Energy was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. V Energy was listed before Red Bull in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Red Bull5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- V Energy3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Monster Energy3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Mother2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
C42 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Prime0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about energy drink brands
5 answers
Asked ChatGPT
“Which energy drink brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best energy drink brands in New Zealand?”
Asked ChatGPT
“What's the best energy drink brand in New Zealand for a quick boost?”
Searched Google, AI Overview
“energy drink brands”
Searched Google, AI Overview
“best energy drink”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Red Bull or V Energy more popular in search?
This chart shows how often people search Google for Red Bull and V Energy by name. Each line represents a brand's share of searches for all six energy drink brands we track, month by month, from searches in New Zealand.
Share of searches by month for Red Bull, V Energy. The figures are in the table below the chart.
View monthly share of searches table
| Month | Red Bull | V Energy | Monster Energy | Mother | Prime | C4 |
|---|---|---|---|---|---|---|
| Nov 2025 | 52.5% | 17.7% | 21.2% | 3% | 4.1% | 1.6% |
| Dec 2025 | 57.1% | 16.2% | 17.7% | 2.8% | 4.6% | 1.6% |
| Jan 2026 | 45.9% | 22.8% | 19.8% | 4.2% | 5% | 2.3% |
| Feb 2026 | 43% | 24.7% | 22.8% | 4.1% | 3.5% | 1.9% |
| Mar 2026 | 44.3% | 22.6% | 23.8% | 4.3% | 3.4% | 1.6% |
| Apr 2026 | 43.5% | 23.3% | 22% | 5.4% | 3.8% | 1.9% |
| May 2026 | 40.8% | 24% | 24.1% | 5.1% | 4% | 2% |
| Jun 2026 | 46.1% | 23.1% | 21.6% | 4.4% | 2.9% | 1.9% |
| Jul 2026 | 51% | 18.7% | 17.4% | 3.5% | 7.5% | 1.9% |
| Aug 2026 | 42.1% | 24.9% | 23.3% | 4.2% | 3.4% | 2.1% |
| Sep 2026 | 43.4% | 26.2% | 22% | 4.1% | 2.5% | 1.8% |
| Oct 2026 | 42.7% | 24.5% | 22.1% | 5.3% | 3% | 2.4% |
How has branded search for Red Bull and V Energy changed in New Zealand over the last 12 months?
3 findings
- Red Bull was ahead of V Energy in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Red Bull’s share of searches among energy drink brands in New Zealand moved from 52.5% to 42.7%, and its estimated monthly branded searches moved from 14.9K to 12.3K.
- Across the 12 months ending October 2026, V Energy’s share of searches among energy drink brands in New Zealand moved from 17.7% to 24.5%, and its estimated monthly branded searches moved from 5K to 7K.
How did search popularity change for New Zealand energy drink brands in October 2026?
2 changes
In October 2026, V Energy lost share of searches among energy drink brands in New Zealand, from 26.2% to 24.5%.
In October 2026, Red Bull lost share of searches among energy drink brands in New Zealand, from 43.4% to 42.7%.
How are Red Bull’s and V Energy’s branded searches counted?
16 search terms
Brandwave collects information about searches that people make online using Red Bull’s and V Energy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among energy drink brands
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