Eftpos NZ vs Smartpay:Which is more popular?
In September 2026, Eftpos NZ had more branded searches than Smartpay among EFTPOS terminal providers in New Zealand. Eftpos NZ had about 2,010 branded searches, while Smartpay had 1,030. Eftpos NZ made up 23.3% of all EFTPOS terminal provider searches we track, and Smartpay accounted for 11.9%. When we asked ChatGPT and Google AI Overviews about EFTPOS terminal providers, Eftpos NZ appeared in all four answers and Smartpay in three. Eftpos NZ was mentioned before Smartpay in every answer.
Who do people search for more?
Eftpos NZ, about 2 searches for every 1 for Smartpay
Who does AI mention more?
Eftpos NZ, mentioned in every answer we collected
Who does AI recommend more?
Eftpos NZ, named ahead of Smartpay in every answer
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Top EFTPOS terminal providers in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Eftpos NZ appeared in all four answers. Smartpay was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Eftpos NZ was listed before Smartpay in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Eftpos NZ4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Shift44 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Windcave3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Smartpay3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Verifone3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Skyzer0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about EFTPOS terminal providers
4 answers
Asked ChatGPT
“Which EFTPOS terminal provider should I use in New Zealand?”
Asked ChatGPT
“What are the best EFTPOS terminal providers in New Zealand?”
Asked ChatGPT
“What's the best EFTPOS terminal provider in New Zealand for a retail shop?”
Searched Google, AI Overview
“eftpos terminal nz”
Searched Google, AI Overview
“eftpos providers nz”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Eftpos NZ or Smartpay more popular in search?
This chart shows how often people search Google for Eftpos NZ and Smartpay by name. Each line represents a brand's share of searches for all six EFTPOS terminal providers we track, month by month, from searches in New Zealand.
Share of searches by month for Eftpos NZ, Smartpay. The figures are in the table below the chart.
View monthly share of searches table
| Month | Windcave | Eftpos NZ | Shift4 | Smartpay | Verifone | Skyzer |
|---|---|---|---|---|---|---|
| Oct 2025 | 51.1% | 23.7% | 1.6% | 18.8% | 3.3% | 1.6% |
| Nov 2025 | 41% | 28.6% | 2.9% | 21.6% | 3.6% | 2.3% |
| Dec 2025 | 48.5% | 22.5% | 1.5% | 21.4% | 3.8% | 2.2% |
| Jan 2026 | 46.6% | 25.3% | 1.4% | 20.5% | 3.7% | 2.7% |
| Feb 2026 | 44.7% | 24.2% | 4.7% | 19.6% | 3.5% | 3.2% |
| Mar 2026 | 35.3% | 24.5% | 15.7% | 18.5% | 2.9% | 3.1% |
| Apr 2026 | 38.8% | 20.5% | 17.8% | 17.1% | 3.1% | 2.7% |
| May 2026 | 41.4% | 22% | 15.5% | 15% | 3.2% | 2.9% |
| Jun 2026 | 41.3% | 22% | 15.9% | 14.9% | 3% | 2.9% |
| Jul 2026 | 43% | 23% | 16.3% | 12% | 3.3% | 2.5% |
| Aug 2026 | 42.7% | 22.7% | 16.4% | 11.9% | 3.3% | 3% |
| Sep 2026 | 42.3% | 23.3% | 16.4% | 11.9% | 3.6% | 2.4% |
How has the Eftpos NZ and Smartpay comparison changed over the last 12 months?
3 findings
- Eftpos NZ was ahead of Smartpay in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Eftpos NZ’s share of searches among EFTPOS terminal providers in New Zealand moved from 23.7% to 23.3%, and its estimated monthly branded searches moved from 2.1K to 2K.
- Across the 12 months ending September 2026, Smartpay’s share of searches among EFTPOS terminal providers in New Zealand moved from 18.8% to 11.9%, and its estimated monthly branded searches moved from 1.6K to 1K.
How did search popularity change for New Zealand EFTPOS terminal providers in September 2026?
2 changes
In September 2026, Eftpos NZ gained share of searches among EFTPOS terminal providers in New Zealand, from 22.7% to 23.3%.
Estimated monthly branded searches for Smartpay in New Zealand fell 37.6% over 12 measured months, from 1.6K to 1K in September 2026.
How are branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Eftpos NZ’s and Smartpay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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