Brandwave

Dunedin recruitment agencies in New Zealand:Which brands are most popular in search?

In August 2026, OneStaff was the most searched among dunedin recruitment agencies in New Zealand, with an estimated 10.1K branded searches and 46.4% estimated Share of Search within this set.

Share of Search, August 2026
  1. OneStaff46.4%
  2. Adecco30.3%
  3. Hays18.8%
  4. Platinum Recruitment3%
  5. Select Recruitment1%
  6. DKW Recruitment Group0.46%

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Share of SearchLeaderboard

Compare Dunedin recruitment agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among dunedin recruitment agencies in New Zealand, by month

Share of Search by month for OneStaff, Adecco, Hays, Platinum Recruitment. The figures are in the table below the chart.

View monthly share of search table
MonthOneStaffAdeccoHaysPlatinum RecruitmentSelect RecruitmentDKW Recruitment Group
Oct 202549.9%26.6%18.3%2.7%1.8%0.75%
Nov 202548.6%26.5%19.3%3.1%1.7%0.78%
Dec 202548.1%28.2%17.5%2.5%1.5%2.2%
Jan 202646.7%28.2%20.2%2.9%1.4%0.65%
Feb 202649.4%27.3%18.8%3%0.93%0.55%
Mar 202644.6%29.8%21.2%2.5%1.1%0.77%
Apr 202643.8%28.6%21.9%2.9%1.9%0.85%
May 202647.8%28.2%19.1%2.7%1.4%0.89%
Jun 202648.4%28.3%17.7%3%1.7%0.97%
Jul 202645.6%30.9%17.9%3.2%1.5%0.89%
Aug 202646.4%30.3%18.8%3%1%0.46%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.OneStaff

    46.4%

    held 1st · 10.1K estimated branded searches · -1.8% vs prior month · +0.9 points

  2. 2.Adecco

    30.3%

    held 2nd · 6.6K estimated branded searches · -5.7% vs prior month · -0.7 points

  3. 3.Hays

    18.8%

    held 3rd · 4.1K estimated branded searches · +1.2% vs prior month · +0.9 points

  4. 4.Platinum Recruitment

    3%

    held 4th · 660 estimated branded searches · -8.3% vs prior month · -0.2 points

  5. 5.Select Recruitment

    1%

    held 5th · 220 estimated branded searches · -35.3% vs prior month · -0.5 points

  6. 6.DKW Recruitment Group

    0.46%

    held 6th · 100 estimated branded searches · -50% vs prior month · -0.4 points

Compare search popularity between leading brands

Which brand is most popular in search among dunedin recruitment agencies in New Zealand?

In August 2026, OneStaff was the most searched among dunedin recruitment agencies in New Zealand, with an estimated 10.1K branded searches and 46.4% estimated Share of Search within this set. Adecco is in 2nd place, 16.2 percentage points behind at 30.3% Share of Search.

New Zealand dunedin recruitment agencies, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
OneStaff49.9% → 46.4%49.9%Oct 202543.8%Apr 20261st
Adecco26.6% → 30.3%30.9%Jul 202626.5%Nov 20252nd
Hays18.3% → 18.8%21.9%Apr 202617.5%Dec 20253rd
Platinum Recruitment2.7% → 3%3.2%Jul 20262.5%Dec 20254th
Select Recruitment1.8% → 1%1.9%Apr 20260.93%Feb 20265th
DKW Recruitment Group0.75% → 0.46%2.2%Dec 20250.46%Aug 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, OneStaff’s estimated Share of Search among dunedin recruitment agencies in New Zealand decreased from 49.9% to 46.4%.
  • Across the 11 months ending August 2026, Adecco’s estimated Share of Search among dunedin recruitment agencies in New Zealand increased from 26.6% to 30.3%.
  • Across the 11 months ending August 2026, Select Recruitment’s estimated Share of Search among dunedin recruitment agencies in New Zealand decreased from 1.8% to 1%.
  • Across the 11 months ending August 2026, OneStaff’s estimated Share of Search among dunedin recruitment agencies in New Zealand peaked at 49.9% in October 2025 and was lowest at 43.8% in April 2026.
  • Across the 11 months ending August 2026, Adecco’s estimated Share of Search among dunedin recruitment agencies in New Zealand peaked at 30.9% in July 2026 and was lowest at 26.5% in November 2025.
  • Across the 11 months ending August 2026, Hays’ estimated Share of Search among dunedin recruitment agencies in New Zealand peaked at 21.9% in April 2026 and was lowest at 17.5% in December 2025.
  • Across the 11 months ending August 2026, DKW Recruitment Group’s estimated Share of Search among dunedin recruitment agencies in New Zealand peaked at 2.2% in December 2025 and was lowest at 0.46% in August 2026.
  • Across the 11 months ending August 2026, Hays, Platinum Recruitment and DKW Recruitment Group held steady: their estimated Share of Search among dunedin recruitment agencies in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand dunedin recruitment agencies in August 2026?

  1. In August 2026, Hays gained estimated Share of Search among dunedin recruitment agencies in New Zealand, from 17.9% to 18.8%.

  2. In August 2026, OneStaff gained estimated Share of Search among dunedin recruitment agencies in New Zealand, from 45.6% to 46.4%.

  3. In August 2026, Adecco lost estimated Share of Search among dunedin recruitment agencies in New Zealand, from 30.9% to 30.3%.

  4. Estimated monthly branded searches for Select Recruitment in New Zealand fell 47.6% over 11 measured months, from 420 to 220 in August 2026.

  5. Estimated monthly branded searches for DKW Recruitment Group in New Zealand fell 44.4% over 11 measured months, from 180 to 100 in August 2026.

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