Dishwasher powder brands in New Zealand:Which are most popular?
In September 2026, ecostore was the most searched dishwasher powder brand in New Zealand, accounting for 84.2% of all searches among the three brands we track. When we checked with ChatGPT and Google AI Overviews, ecostore and Finish were mentioned most often, in four of the five answers. Finish was recommended most often, coming first in two out of three responses that gave a list.
ecostoreShare of searches 84.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
FinishShare of searches 14.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
Earth ChoiceShare of searches 1.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Follow dishwasher powder brands and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top dishwasher powder brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, ecostore and Finish were mentioned most often, in four of the five answers. Finish was recommended most often, coming first in two out of three answers that gave a list. ecostore was second. Earth Choice, which ranked third in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Finish1st
ecostore2nd
Earth Choice–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
ecostore4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Finish4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Earth Choice0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about dishwasher powder brands
5 answers
Asked ChatGPT
“Which dishwasher powder brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best dishwasher powder brands in New Zealand?”
Asked ChatGPT
“What's the best dishwasher powder brand in New Zealand for everyday cleaning?”
Searched Google, AI Overview
“dishwasher powder nz”
Searched Google, AI Overview
“eco dishwasher powder”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which dishwasher powder brands do people search for most?
This chart shows how often people search Google for each dishwasher powder brand by name. Each line represents a brand's share of searches for all three dishwasher powder brands we track, month by month, from searches in New Zealand.
Share of searches by month for ecostore, Finish. The figures are in the table below the chart.
View monthly share of searches table
| Month | ecostore | Finish | Earth Choice |
|---|---|---|---|
| Oct 2025 | 87.6% | 11.7% | 0.63% |
| Nov 2025 | 88.9% | 10.6% | 0.53% |
| Dec 2025 | 87.8% | 11.1% | 1% |
| Jan 2026 | 87.1% | 12% | 0.9% |
| Feb 2026 | 85.6% | 13.4% | 0.96% |
| Mar 2026 | 80.3% | 18.8% | 0.9% |
| Apr 2026 | 86.6% | 11.9% | 1.5% |
| May 2026 | 83.9% | 14.9% | 1.2% |
| Jun 2026 | 86.8% | 12.3% | 0.92% |
| Jul 2026 | 82.4% | 16.1% | 1.5% |
| Aug 2026 | 84.9% | 14.3% | 0.82% |
| Sep 2026 | 84.2% | 14.4% | 1.4% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 84.2% | 2.9K | -5.2% | -0.7 points | |
| 2, held 2nd | 14.4% | 500 | -3.8% | +0.1 points | |
| 3, held 3rd | 1.4% | 50 | +66.7% | +0.6 points |
Which brand is most popular in search among dishwasher powder brands in New Zealand?
3 brands
In September 2026, ecostore was the most searched among dishwasher powder brands in New Zealand, with an estimated 2.9K branded searches, 84.2% of all searches for the three we track. Finish is in 2nd place, 69.8 percentage points behind at 14.4%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 87.6% → 84.2% | 88.9%Nov 2025 | 80.3%Mar 2026 | 1st | |
| 11.7% → 14.4% | 18.8%Mar 2026 | 10.6%Nov 2025 | 2nd | |
| 0.63% → 1.4% | 1.5%Apr 2026 | 0.53%Nov 2025 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, ecostore’s share of searches among dishwasher powder brands in New Zealand decreased from 87.6% to 84.2%.
- Across the 12 months ending September 2026, Finish’s share of searches among dishwasher powder brands in New Zealand increased from 11.7% to 14.4%.
- Across the 12 months ending September 2026, Earth Choice’s share of searches among dishwasher powder brands in New Zealand increased from 0.63% to 1.4%.
- Across the 12 months ending September 2026, ecostore’s share of searches among dishwasher powder brands in New Zealand peaked at 88.9% in November 2025 and was lowest at 80.3% in March 2026.
- Across the 12 months ending September 2026, Finish’s share of searches among dishwasher powder brands in New Zealand peaked at 18.8% in March 2026 and was lowest at 10.6% in November 2025.
How did search popularity change for New Zealand dishwasher powder brands in September 2026?
3 changes

In September 2026, Earth Choice gained share of searches among dishwasher powder brands in New Zealand, from 0.82% to 1.4%.

In September 2026, ecostore lost share of searches among dishwasher powder brands in New Zealand, from 84.9% to 84.2%.

Estimated monthly branded searches for Finish in New Zealand rose 35.1% over 12 measured months, from 370 to 500 in September 2026.
Compare popularity between leading brands

See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.