Brandwave

Gorgias vs Intercom:Which is more popular?

In September 2026, Gorgias had more branded searches than Intercom among customer support platforms in New Zealand. Gorgias had about 320 branded searches, while Intercom had 10. Gorgias made up 14.2% of all customer support platform searches we track, and Intercom accounted for 0.44%. When we asked ChatGPT and Google AI Overviews about customer support platforms, Gorgias and Intercom each appeared in three of the four answers. Intercom was mentioned before Gorgias in every answer that named either.

Among customer support platforms in New Zealand in September 2026

Who do people search for more?

Gorgias, about 32 searches for every 1 for Intercom

Gorgias 320 searchesIntercom 10 searches

Who does AI mention more?

Both were mentioned in 3 of 4 answers.

Gorgias in 3 of 4Intercom in 3 of 4

Who does AI recommend more?

Intercom, named ahead of Gorgias in 3 of 3 answers

Intercom first in 3Gorgias never first

Follow Gorgias vs Intercom and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top customer support platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Gorgias and Intercom were each mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Intercom was listed before Gorgias in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zendesk1st
  2. Freshdesk2nd
  3. Intercom3rd
  4. Zoho Desk4th
  5. Gorgias5th
  6. Help Scout–
  7. Tidio–
  8. Crisp–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zendesk4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Freshdesk4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Zoho Desk3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Gorgias3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Intercom3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Help Scout0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Tidio0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Crisp0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about customer support platforms

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Gorgias or Intercom more popular in search?

This chart shows how often people search Google for Gorgias and Intercom by name. Each line represents a brand's share of searches for all eight customer support platforms we track, month by month, from searches in New Zealand.

Gorgias and Intercom among customer support platforms in New Zealand, by month

Share of searches by month for Gorgias, Intercom. The figures are in the table below the chart.

View monthly share of searches table
MonthZendeskZoho DeskFreshdeskGorgiasHelp ScoutTidioIntercomCrisp
Oct 202548%14%14%11.5%6.1%6.1%0.36%0%
Nov 202542.3%13%15.9%15.9%6.9%5.7%0.41%0%
Dec 202542.9%15.1%15.1%15.1%6.6%4.2%0.47%0.47%
Jan 202643.8%13.6%13.6%16.6%4.7%7.2%0%0.43%
Feb 202643.6%13.3%13.3%16.2%4.6%8.7%0.41%0%
Mar 202641.1%15.4%15.4%15.4%5.5%6.7%0.4%0%
Apr 202634.7%15%12.2%22.5%6.6%8%0.47%0.47%
May 202645.2%14%11.4%17.1%3.9%7.5%0.44%0.44%
Jun 202643.6%13.7%13.7%16.7%6%6%0.43%0%
Jul 202644.3%12.8%12.8%19.2%5.4%4.4%0.49%0.49%
Aug 202642.6%13.5%13.5%20.3%5.9%3.8%0.42%0%
Sep 202644.9%17.3%14.2%14.2%4.9%4%0.44%0%

How has the Gorgias and Intercom comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand customer support platforms in September 2026?

2 changes
  1. In September 2026, Zoho Desk overtook Gorgias and Freshdesk to rank 2nd among customer support platforms in New Zealand, with 17.3% of the searches.

  2. In September 2026, Gorgias lost share of searches among customer support platforms in New Zealand, from 20.3% to 14.2%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Gorgias’ and Intercom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gorgias

1 branded search term

  • gorgias

Intercom

1 branded search term

  • intercom chat

How the Brand Demand Index is measured

Other head-to-heads among customer support platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.