Brandwave

Beko vs Fisher & Paykel:Which is more popular?

In September 2026, Fisher & Paykel had more branded searches than Beko among condenser tumble dryer brands in New Zealand. Fisher & Paykel had about 20,100 branded searches, while Beko had 430. Fisher & Paykel made up 84.4% of all condenser tumble dryer brand searches we track, and Beko accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about condenser tumble dryer brands, Beko appeared in all five answers and Fisher & Paykel in four. Fisher & Paykel was mentioned before Beko in three out of four answers.

Among condenser tumble dryer brands in New Zealand in September 2026

Who do people search for more?

Fisher & Paykel, about 47 searches for every 1 for Beko

Fisher & Paykel 20.1K searchesBeko 430 searches

Who does AI mention more?

Beko, mentioned in every answer we collected

Beko in 5 of 5Fisher & Paykel in 4 of 5

Who does AI recommend more?

Fisher & Paykel, named ahead of Beko in 3 of 4 answers

Fisher & Paykel first in 3Beko first in 1

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Top condenser tumble dryer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Beko appeared in all five answers. Fisher & Paykel was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Fisher & Paykel was listed before Beko in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bosch1st
  2. Fisher & Paykel2nd
  3. Beko3rd
  4. Miele4th
  5. Samsung–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Beko5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bosch5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Fisher & Paykel4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Miele2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Samsung0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about condenser tumble dryer brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Beko or Fisher & Paykel more popular in search?

This chart shows how often people search Google for Beko and Fisher & Paykel by name. Each line represents a brand's share of searches for all five condenser tumble dryer brands we track, month by month, from searches in New Zealand.

Beko and Fisher & Paykel among condenser tumble dryer brands in New Zealand, by month

Share of searches by month for Fisher & Paykel, Beko. The figures are in the table below the chart.

View monthly share of searches table
MonthFisher & PaykelMieleBekoSamsungBosch
Oct 202583.8%12%2.6%1.6%0.04%
Nov 202582.3%14.3%1.8%1.6%0.03%
Dec 202584%11.6%2.4%2%0.04%
Jan 202683.8%12%2.6%1.6%0.04%
Feb 202684%12.5%2.2%1.3%0%
Mar 202685%11.8%1.8%1.3%0.03%
Apr 202684.1%12.2%2.2%1.6%0%
May 202683.8%12.8%2.3%1.1%0.03%
Jun 202684.5%12.1%2.4%1.1%0%
Jul 202687.5%9.1%2.1%1.2%0.03%
Aug 202686.4%10.1%1.8%1.7%0%
Sep 202684.4%12.2%1.8%1.6%0%

How has the Beko and Fisher & Paykel comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand condenser tumble dryer brands in September 2026?

2 changes

  1. In September 2026, Fisher & Paykel lost share of searches among condenser tumble dryer brands in New Zealand, from 86.4% to 84.4%.

  2. Beko’s share of searches among condenser tumble dryer brands in New Zealand has lost ground for 3 months in a row, from 2.4% to 1.8% in September 2026.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Beko’s and Fisher & Paykel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Beko

2 branded search terms

  • beko
  • beko appliances

Fisher & Paykel

5 branded search terms

  • fisher & paykel
  • fisher and paykel
  • fisher paykel
  • fisher paykel dishdrawer
  • fisherpaykel

How the Brand Demand Index is measured

Other head-to-heads among condenser tumble dryer brands

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