Brandwave

Festool vs Ryobi:Which is more popular?

In September 2026, Ryobi had more branded searches than Festool among compound miter saw brands in New Zealand. Ryobi had about 7,870 branded searches, while Festool had 3,050. Ryobi made up 29.2% of all compound miter saw brand searches we track, and Festool accounted for 11.3%. When we asked ChatGPT and Google AI Overviews about compound miter saw brands, Ryobi appeared in three of the five answers and Festool in two. Festool was mentioned before Ryobi in two out of three answers that named either.

Among compound miter saw brands in New Zealand in September 2026

Who do people search for more?

Ryobi, about 3 searches for every 1 for Festool

Ryobi 7.9K searchesFestool 3K searches

Who does AI mention more?

Ryobi, mentioned in 3 of 5 answers, Festool in 2

Ryobi in 3 of 5Festool in 2 of 5

Who does AI recommend more?

Festool, named ahead of Ryobi in 2 of 3 answers

Festool first in 2Ryobi first in 1

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Top compound miter saw brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ryobi was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Festool was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Festool was listed before Ryobi in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Makita1st
  2. DeWalt2nd
  3. Bosch3rd
  4. Festool4th
  5. Milwaukee5th
  6. Ryobi6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DeWalt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bosch5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ryobi3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Festool2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Milwaukee2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about compound miter saw brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Festool or Ryobi more popular in search?

This chart shows how often people search Google for Festool and Ryobi by name. Each line represents a brand's share of searches for all six compound miter saw brands we track, month by month, from searches in New Zealand.

Festool and Ryobi among compound miter saw brands in New Zealand, by month

Share of searches by month for Ryobi, Festool. The figures are in the table below the chart.

View monthly share of searches table
MonthMakitaDeWaltRyobiFestoolBoschMilwaukee
Oct 202530.8%28.8%30%10.3%0.05%0.05%
Nov 202524.5%32%36.1%7.3%0.04%0%
Dec 202527.4%25.2%40.6%6.8%0.04%0%
Jan 202629.9%27.5%34.9%7.6%0%0.05%
Feb 202630.5%30.6%29.5%9.4%0%0.05%
Mar 202628.3%29.1%32.5%10%0.04%0.04%
Apr 202631%30.5%29.9%8.5%0.05%0.05%
May 202630.7%33.6%25.1%10.5%0.05%0.05%
Jun 202628.4%36.4%24.4%10.8%0.04%0.04%
Jul 202630%34.2%24.4%11.3%0.05%0.05%
Aug 202628.1%33.6%28.4%9.8%0.04%0.04%
Sep 202630.1%29.3%29.2%11.3%0.04%0%

How has the Festool and Ryobi comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand compound miter saw brands in September 2026?

3 changes
  1. In September 2026, Makita overtook DeWalt and Ryobi to become the leader among compound miter saw brands in New Zealand, with 30.1% of the searches.

  2. In September 2026, Festool gained share of searches among compound miter saw brands in New Zealand, from 9.8% to 11.3%.

  3. In September 2026, Ryobi gained share of searches among compound miter saw brands in New Zealand, from 28.4% to 29.2%.

How are branded searches counted?

16 search terms

Brandwave collects information about searches that people make online using Festool’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Festool

13 branded search terms

  • festool
  • festool chop saw
  • festool domino
  • festool dust extractor
  • festool orbital sander
  • festool planer
  • festool plunge saw
  • festool router
  • festool sander
  • festool track
  • festool track saw
  • festool vacuum
  • festool wall sander

Ryobi

3 branded search terms

  • ryobi
  • ryobi bench saw
  • ryobi tool

How the Brand Demand Index is measured

Other head-to-heads among compound miter saw brands

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