Camera bag brands in New Zealand:Which are most popular?
In September 2026, Peak Design was the most searched camera bag brand in New Zealand, accounting for 49.2% of all searches among the five brands we track. When we checked with ChatGPT and Google AI Overviews, Peak Design and Lowepro showed up in every answer. Peak Design was recommended most often, coming first in three out of four responses that gave a list.
Peak DesignShare of searches 49.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Think TankShare of searches 21.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
ShimodaShare of searches 12.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
LoweproShare of searches 11.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
WandrdShare of searches 5.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
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Top camera bag brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Peak Design and Lowepro appeared every time. Peak Design was recommended most often, coming first in three out of four answers that gave a list. Lowepro was second, and Wandrd was third.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Peak Design1st
Lowepro2nd
Wandrd3rd
Think Tank4th
Shimoda5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Peak Design5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Lowepro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Wandrd4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Think Tank3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Shimoda3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about camera bag brands
5 answers
Asked ChatGPT
“Which camera bag brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best camera bag brands in New Zealand?”
Asked ChatGPT
“What's the best camera bag brand in New Zealand for a camera?”
Searched Google, AI Overview
“best camera bag”
Searched Google, AI Overview
“camera bag brand”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which camera bag brands do people search for most?
This chart shows how often people search Google for each camera bag brand by name. Each line represents a brand's share of searches for all five camera bag brands we track, month by month, from searches in New Zealand.
Share of searches by month for Peak Design, Think Tank, Shimoda, Lowepro, Wandrd. The figures are in the table below the chart.
View monthly share of searches table
| Month | Peak Design | Think Tank | Shimoda | Lowepro | Wandrd |
|---|---|---|---|---|---|
| Oct 2025 | 53.1% | 18.9% | 10.5% | 11.2% | 6.3% |
| Nov 2025 | 58.3% | 14.1% | 10.3% | 11.5% | 5.8% |
| Dec 2025 | 52.9% | 15.7% | 8.6% | 16.4% | 6.4% |
| Jan 2026 | 43.7% | 19% | 13.4% | 17.6% | 6.3% |
| Feb 2026 | 40.4% | 21.9% | 9.9% | 23.2% | 4.6% |
| Mar 2026 | 47.2% | 20.8% | 11.3% | 17.6% | 3.1% |
| Apr 2026 | 49% | 17.9% | 14.6% | 15.2% | 3.3% |
| May 2026 | 43.4% | 18.9% | 19.6% | 13.3% | 4.9% |
| Jun 2026 | 42.2% | 22.4% | 18.4% | 12.2% | 4.8% |
| Jul 2026 | 47.7% | 21.1% | 11.7% | 14.1% | 5.5% |
| Aug 2026 | 55.8% | 16.4% | 10.9% | 12.7% | 4.2% |
| Sep 2026 | 49.2% | 21.8% | 12.1% | 11.3% | 5.6% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49.2% | 610 | -33.7% | -6.6 points | |
| 2, held 2nd | 21.8% | 270 | 0% | +5.4 points | |
| 3, moved from 4th to 3rd | 12.1% | 150 | -16.7% | +1.2 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 11.3% | 140 | -33.3% | -1.4 pointsmoved from 3rd to 4th | |
| 5, held 5th | 5.6% | 70 | 0% | +1.4 points |
49.2%
Held 1st. 610 estimated branded searches, -33.7% vs prior month. Share -6.6 points.
21.8%
Held 2nd. 270 estimated branded searches, 0% vs prior month. Share +5.4 points.
3.
Shimoda12.1%
Moved from 4th to 3rd. 150 estimated branded searches, -16.7% vs prior month. Share +1.2 points.
4.
Lowepro11.3%
Moved from 3rd to 4th. 140 estimated branded searches, -33.3% vs prior month. Share -1.4 points.
5.
Wandrd5.6%
Held 5th. 70 estimated branded searches, 0% vs prior month. Share +1.4 points.
Which brand is most popular in search among camera bag brands in New Zealand?
5 brands
In September 2026, Peak Design was the most searched among camera bag brands in New Zealand, with an estimated 610 branded searches, 49.2% of all searches for the five we track. Think Tank is in 2nd place, 27.4 percentage points behind at 21.8%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 53.1% → 49.2% | 58.3%Nov 2025 | 40.4%Feb 2026 | 1st | |
| 18.9% → 21.8% | 22.4%Jun 2026 | 14.1%Nov 2025 | 2nd | |
| 10.5% → 12.1% | 19.6%May 2026 | 8.6%Dec 2025 | 4th → 3rd | |
| 11.2% → 11.3% | 23.2%Feb 2026 | 11.2%Oct 2025 | 3rd → 4th | |
| 6.3% → 5.6% | 6.4%Dec 2025 | 3.1%Mar 2026 | 5th |
Each finding as a sentence
- Across the 12 months ending September 2026, Peak Design’s share of searches among camera bag brands in New Zealand decreased from 53.1% to 49.2%.
- Across the 12 months ending September 2026, Think Tank’s share of searches among camera bag brands in New Zealand increased from 18.9% to 21.8%.
- Across the 12 months ending September 2026, Shimoda’s share of searches among camera bag brands in New Zealand increased from 10.5% to 12.1%.
- Across the 12 months ending September 2026, Wandrd’s share of searches among camera bag brands in New Zealand decreased from 6.3% to 5.6%.
- Across the 12 months ending September 2026, Peak Design’s share of searches among camera bag brands in New Zealand peaked at 58.3% in November 2025 and was lowest at 40.4% in February 2026.
- Across the 12 months ending September 2026, Think Tank’s share of searches among camera bag brands in New Zealand peaked at 22.4% in June 2026 and was lowest at 14.1% in November 2025.
- Across the 12 months ending September 2026, Shimoda’s share of searches among camera bag brands in New Zealand peaked at 19.6% in May 2026 and was lowest at 8.6% in December 2025.
- Across the 12 months ending September 2026, Lowepro’s share of searches among camera bag brands in New Zealand peaked at 23.2% in February 2026 and was lowest at 11.2% in October 2025.
- Across the 12 months ending September 2026, Wandrd’s share of searches among camera bag brands in New Zealand peaked at 6.4% in December 2025 and was lowest at 3.1% in March 2026.
- Across the 12 months ending September 2026, Shimoda rose from 4th to 3rd among camera bag brands in New Zealand.
- Across the 12 months ending September 2026, Lowepro fell from 3rd to 4th among camera bag brands in New Zealand.
How did search popularity change for New Zealand camera bag brands in September 2026?
5 changes

In September 2026, Shimoda overtook Lowepro to rank 3rd among camera bag brands in New Zealand, with 12.1% of the searches.

In September 2026, Think Tank gained share of searches among camera bag brands in New Zealand, from 16.4% to 21.8%.

In September 2026, Wandrd gained share of searches among camera bag brands in New Zealand, from 4.2% to 5.6%.

In September 2026, Peak Design lost share of searches among camera bag brands in New Zealand, from 55.8% to 49.2%.

In September 2026, Lowepro lost share of searches among camera bag brands in New Zealand, from 12.7% to 11.3%.
Compare popularity between leading brands

Peak Design vs Think Tank: compare popularity
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Think Tank vs Shimoda: compare popularity
Think Tank vs Lowepro: compare popularity
Think Tank vs Wandrd: compare popularity
Shimoda vs Lowepro: compare popularity
Shimoda vs Wandrd: compare popularity
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