Bottled water brands in New Zealand:Which brands are most popular in search?
In August 2026, San Pellegrino was the most searched among bottled water brands in New Zealand, with an estimated 1.4K branded searches and 24.9% estimated Share of Search within this set.
San Pellegrino24.9%
Pump22.5%
Fiji Water22.3%
Kiwi Blue17%
Antipodes Water13.2%
Follow bottled water brands and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the bottled water brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for San Pellegrino, Pump, Fiji Water, Kiwi Blue, Antipodes Water. The figures are in the table below the chart.
View monthly share of search table
| Month | San Pellegrino | Pump | Fiji Water | Kiwi Blue | Antipodes Water |
|---|---|---|---|---|---|
| Oct 2025 | 21.6% | 21.4% | 29% | 14.1% | 13.9% |
| Nov 2025 | 25.7% | 23.4% | 22.3% | 14.9% | 13.7% |
| Dec 2025 | 32.6% | 19.1% | 19.9% | 14.8% | 13.6% |
| Jan 2026 | 27% | 19.7% | 20.5% | 15.6% | 17.3% |
| Feb 2026 | 26.2% | 20.4% | 23.2% | 15.8% | 14.4% |
| Mar 2026 | 21.8% | 21.8% | 28.2% | 14.3% | 13.9% |
| Apr 2026 | 24% | 21.8% | 21.8% | 16.8% | 15.7% |
| May 2026 | 27.1% | 20.1% | 22.1% | 14.3% | 16.4% |
| Jun 2026 | 28.3% | 20.9% | 24% | 14.6% | 12.1% |
| Jul 2026 | 27.9% | 19.5% | 23% | 15.4% | 14.1% |
| Aug 2026 | 24.9% | 22.5% | 22.3% | 17% | 13.2% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 24.9% | 1.4K | -4.9% | -3 points | |
| 2, moved from 3rd to 2nd | 22.5% | 1.2K | +23% | +3 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 22.3% | 1.2K | +3.4% | -0.7 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 17% | 930 | +17.7% | +1.6 points | |
| 5, held 5th | 13.2% | 720 | 0% | -0.9 points |
24.9%
held 1st · 1.4K estimated branded searches · -4.9% vs prior month · -3 points
2.
Pump22.5%
moved from 3rd to 2nd · 1.2K estimated branded searches · +23% vs prior month · +3 points
22.3%
moved from 2nd to 3rd · 1.2K estimated branded searches · +3.4% vs prior month · -0.7 points
17%
held 4th · 930 estimated branded searches · +17.7% vs prior month · +1.6 points
13.2%
held 5th · 720 estimated branded searches · 0% vs prior month · -0.9 points
Compare search popularity between leading brands

San Pellegrino vs Pump: compare search popularity
San Pellegrino vs Fiji Water: compare search popularity
San Pellegrino vs Kiwi Blue: compare search popularity
San Pellegrino vs Antipodes Water: compare search popularity
Pump vs Fiji Water: compare search popularity
Pump vs Kiwi Blue: compare search popularity
Pump vs Antipodes Water: compare search popularity
Fiji Water vs Kiwi Blue: compare search popularity
Fiji Water vs Antipodes Water: compare search popularity
Kiwi Blue vs Antipodes Water: compare search popularity- Compare any of these brands
Which brand is most popular in search among bottled water brands in New Zealand?
5 brands
In August 2026, San Pellegrino was the most searched among bottled water brands in New Zealand, with an estimated 1.4K branded searches and 24.9% estimated Share of Search within this set. Pump is in 2nd place, 2.4 percentage points behind at 22.5% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 21.6% → 24.9% | 32.6%Dec 2025 | 21.6%Oct 2025 | 2nd → 1st | |
| 21.4% → 22.5% | 23.4%Nov 2025 | 19.1%Dec 2025 | 3rd → 2nd | |
| 29% → 22.3% | 29%Oct 2025 | 19.9%Dec 2025 | 1st → 3rd | |
| 14.1% → 17% | 17%Aug 2026 | 14.1%Oct 2025 | 4th | |
| 13.9% → 13.2% | 17.3%Jan 2026 | 12.1%Jun 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, San Pellegrino’s estimated Share of Search among bottled water brands in New Zealand increased from 21.6% to 24.9%.
- Across the 11 months ending August 2026, Pump’s estimated Share of Search among bottled water brands in New Zealand increased from 21.4% to 22.5%.
- Across the 11 months ending August 2026, Fiji Water’s estimated Share of Search among bottled water brands in New Zealand decreased from 29% to 22.3%.
- Across the 11 months ending August 2026, Kiwi Blue’s estimated Share of Search among bottled water brands in New Zealand increased from 14.1% to 17%.
- Across the 11 months ending August 2026, Antipodes Water’s estimated Share of Search among bottled water brands in New Zealand decreased from 13.9% to 13.2%.
- Across the 11 months ending August 2026, San Pellegrino’s estimated Share of Search among bottled water brands in New Zealand peaked at 32.6% in December 2025 and was lowest at 21.6% in October 2025.
- Across the 11 months ending August 2026, Pump’s estimated Share of Search among bottled water brands in New Zealand peaked at 23.4% in November 2025 and was lowest at 19.1% in December 2025.
- Across the 11 months ending August 2026, Fiji Water’s estimated Share of Search among bottled water brands in New Zealand peaked at 29% in October 2025 and was lowest at 19.9% in December 2025.
- Across the 11 months ending August 2026, Antipodes Water’s estimated Share of Search among bottled water brands in New Zealand peaked at 17.3% in January 2026 and was lowest at 12.1% in June 2026.
- Across the 11 months ending August 2026, San Pellegrino rose from 2nd to 1st among bottled water brands in New Zealand.
- Across the 11 months ending August 2026, Pump rose from 3rd to 2nd among bottled water brands in New Zealand.
- Across the 11 months ending August 2026, Fiji Water fell from 1st to 3rd among bottled water brands in New Zealand.
How did search popularity change for New Zealand bottled water brands in August 2026?
5 changes

In August 2026, Pump overtook Fiji Water to rank 2nd among bottled water brands in New Zealand, at 22.5%.

In August 2026, Kiwi Blue gained estimated Share of Search among bottled water brands in New Zealand, from 15.4% to 17%.

In August 2026, San Pellegrino lost estimated Share of Search among bottled water brands in New Zealand, from 27.9% to 24.9%.

In August 2026, Antipodes Water lost estimated Share of Search among bottled water brands in New Zealand, from 14.1% to 13.2%.

In August 2026, Fiji Water lost estimated Share of Search among bottled water brands in New Zealand, from 23% to 22.3%.

See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.