Brandwave

Blenheim mortgage advisers in New Zealand:Which brands are most popular in search?

In August 2026, NZHL was the most searched among blenheim mortgage advisers in New Zealand, with an estimated 6.4K branded searches and 77% estimated Share of Search within this set.

Share of Search, August 2026
  1. NZHL77%
  2. Loan Market20.6%
  3. Mortgage Room1.7%
  4. In-House Mortgages0.36%
  5. Mortgage Pundit0.24%
  6. Mike Walker Mortgages0.12%

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Share of SearchLeaderboard

Compare Blenheim mortgage advisers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among blenheim mortgage advisers in New Zealand, by month

Share of Search by month for NZHL, Loan Market. The figures are in the table below the chart.

View monthly share of search table
MonthNZHLLoan MarketMortgage RoomIn-House MortgagesMortgage PunditMike Walker Mortgages
Oct 202579.6%18.7%1.2%0.22%0.22%0.11%
Nov 202580%18.4%1.2%0.22%0.11%0.11%
Dec 202580.4%17.9%1.2%0.15%0.15%0.15%
Jan 202680.2%17.7%1.7%0.12%0.12%0.12%
Feb 202678%19.4%1.8%0.55%0.11%0.11%
Mar 202677.8%20.3%1.2%0.33%0.33%0.11%
Apr 202676.8%20.6%1.9%0.27%0.27%0.13%
May 202678.4%19.8%1.4%0.12%0.12%0.12%
Jun 202676.3%21%1.6%0.27%0.68%0.14%
Jul 202679.4%18.9%1.2%0.12%0.25%0.12%
Aug 202677%20.6%1.7%0.36%0.24%0.12%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.NZHL

    77%

    held 1st · 6.4K estimated branded searches · -0.47% vs prior month · -2.4 points

  2. held 2nd · 1.7K estimated branded searches · +11.8% vs prior month · +1.7 points

  3. held 3rd · 140 estimated branded searches · +40% vs prior month · +0.5 points

  4. moved from 5th to 4th · 30 estimated branded searches · +200% vs prior month · +0.2 points

  5. moved from 4th to 5th · 20 estimated branded searches · 0% vs prior month · 0 points

  6. held 6th · 10 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among blenheim mortgage advisers in New Zealand?

In August 2026, NZHL was the most searched among blenheim mortgage advisers in New Zealand, with an estimated 6.4K branded searches and 77% estimated Share of Search within this set. Loan Market is in 2nd place, 56.5 percentage points behind at 20.6% Share of Search.

New Zealand blenheim mortgage advisers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
NZHL79.6% → 77%80.4%Dec 202576.3%Jun 20261st
Loan Market18.7% → 20.6%21%Jun 202617.7%Jan 20262nd
Mortgage Room1.2% → 1.7%1.9%Apr 20261.2%Mar 20263rd
In-House Mortgages0.22% → 0.36%0.55%Feb 20260.12%May 20264th
Mortgage Pundit0.22% → 0.24%0.68%Jun 20260.11%Feb 20265th
Mike Walker Mortgages0.11% → 0.12%0.15%Dec 20250.11%Feb 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, NZHL’s estimated Share of Search among blenheim mortgage advisers in New Zealand decreased from 79.6% to 77%.
  • Across the 11 months ending August 2026, Loan Market’s estimated Share of Search among blenheim mortgage advisers in New Zealand increased from 18.7% to 20.6%.
  • Across the 11 months ending August 2026, NZHL’s estimated Share of Search among blenheim mortgage advisers in New Zealand peaked at 80.4% in December 2025 and was lowest at 76.3% in June 2026.
  • Across the 11 months ending August 2026, Loan Market’s estimated Share of Search among blenheim mortgage advisers in New Zealand peaked at 21% in June 2026 and was lowest at 17.7% in January 2026.
  • Across the 11 months ending August 2026, Mortgage Room, In-House Mortgages, Mortgage Pundit and Mike Walker Mortgages held steady: their estimated Share of Search among blenheim mortgage advisers in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand blenheim mortgage advisers in August 2026?

  1. In August 2026, Loan Market gained estimated Share of Search among blenheim mortgage advisers in New Zealand, from 18.9% to 20.6%.

  2. In August 2026, NZHL lost estimated Share of Search among blenheim mortgage advisers in New Zealand, from 79.4% to 77%.

  3. In August 2026, In-House Mortgages rose from 5th to 4th among blenheim mortgage advisers in New Zealand.

  4. In August 2026, Mortgage Pundit fell from 4th to 5th among blenheim mortgage advisers in New Zealand.

  5. Estimated monthly branded searches for Mortgage Room in New Zealand rose 27.3% over 11 measured months, from 110 to 140 in August 2026.

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