Libbey vs Luigi Bormioli:Which is more popular?

In September 2026, Luigi Bormioli had more branded searches than Libbey among beer glasses brands in New Zealand. Luigi Bormioli had about 50 branded searches, while Libbey had 10. Luigi Bormioli made up 3% of all beer glasses brand searches we track, and Libbey accounted for 0.61%. When we asked ChatGPT and Google AI Overviews about beer glasses brands, Luigi Bormioli appeared in four of the five answers and Libbey in three. Luigi Bormioli was mentioned before Libbey in three out of five answers.

Among beer glasses brands in New Zealand in September 2026

Who do people search for more?

Luigi Bormioli, about 5 searches for every 1 for Libbey

Luigi Bormioli 50 searchesLibbey 10 searches

Who does AI mention more?

Luigi Bormioli, mentioned in 4 of 5 answers, Libbey in 3

Luigi Bormioli in 4 of 5Libbey in 3 of 5

Who does AI recommend more?

Luigi Bormioli, named ahead of Libbey in 3 of 5 answers

Luigi Bormioli first in 3Libbey first in 2

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Top beer glasses brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Luigi Bormioli was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Libbey was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Luigi Bormioli was listed before Libbey in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Spiegelau	Named in 3 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	4 of 5
Luigi Bormioli	Named in 2 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	4 of 5
Riedel	Named in 2 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	3 of 5
Libbey	Named in 1 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	3 of 5
Waterford	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Spiegelau4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Luigi Bormioli4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Riedel3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Libbey3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Waterford0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about beer glasses brands

5 answers

Asked ChatGPT
“Which beer glasses brand should I buy in New Zealand?”
1. 1Spiegelau
2. 2Luigi Bormioli
Asked ChatGPT
“What are the best beer glasses brands in New Zealand?”
1. 1Spiegelau
2. 2Riedel
3. 3Libbey
Asked ChatGPT
“What's the best beer glasses brand in New Zealand for home bar use?”
Searched Google, AI Overview
“beer glasses nz”
1. 1Libbey
2. 2Luigi Bormioli
Searched Google, AI Overview
“beer glass brands”
1. 1Spiegelau
2. 2Luigi Bormioli
3. 3Libbey
4. 4Riedel

Not named in any answer:

Waterford

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Libbey or Luigi Bormioli more popular in search?

This chart shows how often people search Google for Libbey and Luigi Bormioli by name. Each line represents a brand's share of searches for all five beer glasses brands we track, month by month, from searches in New Zealand.

Libbey and Luigi Bormioli among beer glasses brands in New Zealand, by month

Month	Waterford	Riedel	Spiegelau	Luigi Bormioli	Libbey
Oct 2025	56.7%	23.3%	11.3%	7.3%	1.3%
Nov 2025	50.3%	33.1%	9.4%	6.1%	1.1%
Dec 2025	51%	30.2%	10.9%	7.3%	0.52%
Jan 2026	61.9%	22.6%	8.3%	6.5%	0.6%
Feb 2026	63.2%	24.5%	7.1%	4.5%	0.65%
Mar 2026	62.4%	22.3%	8.9%	5.7%	0.64%
Apr 2026	66.2%	18.9%	9.5%	4.7%	0.68%
May 2026	61.2%	25.2%	7.9%	5%	0.72%
Jun 2026	65.3%	20.7%	7.3%	6%	0.67%
Jul 2026	68.9%	16.6%	9.3%	4.6%	0.66%
Aug 2026	67.2%	20.1%	7.4%	4.8%	0.53%
Sep 2026	63%	23%	10.3%	3%	0.61%

How has the Libbey and Luigi Bormioli comparison changed over the last 12 months?

3 findings

Luigi Bormioli was ahead of Libbey in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Libbey’s share of searches among beer glasses brands in New Zealand moved from 1.3% to 0.61%, and its estimated monthly branded searches moved from 20 to 10.
Across the 12 months ending September 2026, Luigi Bormioli’s share of searches among beer glasses brands in New Zealand moved from 7.3% to 3%, and its estimated monthly branded searches moved from 110 to 50.

How did search popularity change for New Zealand beer glasses brands in September 2026?

2 changes

In September 2026, Luigi Bormioli lost share of searches among beer glasses brands in New Zealand, from 4.8% to 3%.
Estimated monthly branded searches for Libbey in New Zealand fell 50% over 12 measured months, from 20 to 10 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Libbey’s and Luigi Bormioli’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.