Bagless canister vacuum brands in New Zealand:Which are most popular?
In September 2026, Dyson was the most searched bagless canister vacuum brand in New Zealand, accounting for 79.3% of all searches among the four brands we track. When we checked with ChatGPT and Google AI Overviews, Miele showed up in every answer. Miele was recommended most often, coming first in four out of five responses.
DysonShare of searches 79.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
BISSELLShare of searches 12.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
MieleShare of searches 8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
SharkShare of searches 0.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top bagless canister vacuum brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Miele appeared every time. Miele was recommended most often, coming first in four out of five answers. BISSELL was second, and Dyson was third. Shark, which ranked fourth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about bagless canister vacuum brands
5 answers
Asked ChatGPT
“Which bagless canister vacuum brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best bagless canister vacuum brands in New Zealand?”
Asked ChatGPT
“What's the best bagless canister vacuum brand in New Zealand for hard floors?”
Searched Google, AI Overview
“best bagless canister vacuum”
Searched Google, AI Overview
“bagless vacuum nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which bagless canister vacuum brands do people search for most?
This chart shows how often people search Google for each bagless canister vacuum brand by name. Each line represents a brand's share of searches for all four bagless canister vacuum brands we track, month by month, from searches in New Zealand.
Share of searches by month for Dyson, BISSELL, Miele. The figures are in the table below the chart.
View monthly share of searches table
| Month | Dyson | BISSELL | Miele | Shark |
|---|---|---|---|---|
| Oct 2025 | 78% | 12.8% | 9% | 0.22% |
| Nov 2025 | 83% | 9.1% | 7.8% | 0.13% |
| Dec 2025 | 84% | 9.7% | 6.1% | 0.2% |
| Jan 2026 | 76% | 14.2% | 9.5% | 0.31% |
| Feb 2026 | 74.6% | 13.3% | 11.7% | 0.37% |
| Mar 2026 | 75% | 12.5% | 12.1% | 0.4% |
| Apr 2026 | 75.9% | 12.9% | 10.8% | 0.41% |
| May 2026 | 74.8% | 12.6% | 11.9% | 0.69% |
| Jun 2026 | 75.2% | 12.9% | 11.4% | 0.57% |
| Jul 2026 | 76.9% | 13.9% | 8.8% | 0.53% |
| Aug 2026 | 76% | 14.8% | 8.8% | 0.44% |
| Sep 2026 | 79.3% | 12.2% | 8% | 0.6% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 79.3% | 27.8K | +14.9% | +3.3 points | |
| 2, held 2nd | 12.2% | 4.3K | -9.6% | -2.6 points | |
| 3, held 3rd | 8% | 2.8K | 0% | -0.8 points | |
| 4, held 4th | 0.6% | 210 | +50% | +0.2 points |
1.
Dyson79.3%
Held 1st. 27.8K estimated branded searches, +14.9% vs prior month. Share +3.3 points.
2.
BISSELL12.2%
Held 2nd. 4.3K estimated branded searches, -9.6% vs prior month. Share -2.6 points.
3.
Miele8%
Held 3rd. 2.8K estimated branded searches, 0% vs prior month. Share -0.8 points.
4.
Shark0.6%
Held 4th. 210 estimated branded searches, +50% vs prior month. Share +0.2 points.
Which brand is most popular in search among bagless canister vacuum brands in New Zealand?
4 brands
In September 2026, Dyson was the most searched among bagless canister vacuum brands in New Zealand, with an estimated 27.8K branded searches, 79.3% of all searches for the four we track. BISSELL is in 2nd place, 67.1 percentage points behind at 12.2%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Dyson | 78% → 79.3% | 84%Dec 2025 | 74.6%Feb 2026 | 1st |
| BISSELL | 12.8% → 12.2% | 14.8%Aug 2026 | 9.1%Nov 2025 | 2nd |
| Miele | 9% → 8% | 12.1%Mar 2026 | 6.1%Dec 2025 | 3rd |
| Shark | 0.22% → 0.6% | 0.69%May 2026 | 0.13%Nov 2025 | 4th |
Each finding as a sentence
- Across the 12 months ending September 2026, Dyson’s share of searches among bagless canister vacuum brands in New Zealand increased from 78% to 79.3%.
- Across the 12 months ending September 2026, BISSELL’s share of searches among bagless canister vacuum brands in New Zealand decreased from 12.8% to 12.2%.
- Across the 12 months ending September 2026, Miele’s share of searches among bagless canister vacuum brands in New Zealand decreased from 9% to 8%.
- Across the 12 months ending September 2026, Dyson’s share of searches among bagless canister vacuum brands in New Zealand peaked at 84% in December 2025 and was lowest at 74.6% in February 2026.
- Across the 12 months ending September 2026, BISSELL’s share of searches among bagless canister vacuum brands in New Zealand peaked at 14.8% in August 2026 and was lowest at 9.1% in November 2025.
- Across the 12 months ending September 2026, Miele’s share of searches among bagless canister vacuum brands in New Zealand peaked at 12.1% in March 2026 and was lowest at 6.1% in December 2025.
- Across the 12 months ending September 2026, Shark held steady: its share of searches among bagless canister vacuum brands in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand bagless canister vacuum brands in September 2026?
4 changes
In September 2026, Dyson gained share of searches among bagless canister vacuum brands in New Zealand, from 76% to 79.3%.
In September 2026, BISSELL lost share of searches among bagless canister vacuum brands in New Zealand, from 14.8% to 12.2%.
In September 2026, Miele lost share of searches among bagless canister vacuum brands in New Zealand, from 8.8% to 8%.
Estimated monthly branded searches for Shark in New Zealand rose 200% over 12 measured months, from 70 to 210 in September 2026.
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