Baby high chair brands in New Zealand:Which are most popular?
In September 2026, Mocka was the most searched baby high chair brand in New Zealand, accounting for 76.1% of all searches among the four brands we track. When we checked with ChatGPT and Google AI Overviews, Stokke showed up in every answer. Mocka and Stokke tied as the most recommended.
MockaShare of searches 76.1%Mentioned in 2 of 4 AI answersPlace in AI recommendations 1st
Edwards & CoShare of searches 13.4%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
StokkeShare of searches 8.5%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
Phil & TedsShare of searches 2%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
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Top baby high chair brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, Stokke appeared every time. Mocka and Stokke tied as the most recommended. Edwards & Co, which ranked second in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Stokke4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Mocka2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Edwards & Co0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Phil & Teds0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about baby high chair brands
4 answers
Asked ChatGPT
“Which baby high chair brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best baby high chair brands in New Zealand?”
Asked ChatGPT
“What's the best baby high chair brand in New Zealand for a feeding seat?”
Searched Google, AI Overview
“high chair for baby”
Searched Google, AI Overview
“folding high chair nz”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which baby high chair brands do people search for most?
This chart shows how often people search Google for each baby high chair brand by name. Each line represents a brand's share of searches for all four baby high chair brands we track, month by month, from searches in New Zealand.
Share of searches by month for Mocka, Edwards & Co, Stokke, Phil & Teds. The figures are in the table below the chart.
View monthly share of searches table
| Month | Mocka | Edwards & Co | Stokke | Phil & Teds |
|---|---|---|---|---|
| Oct 2025 | 74.3% | 15.7% | 8% | 2% |
| Nov 2025 | 76.2% | 13.5% | 8.7% | 1.7% |
| Dec 2025 | 74.7% | 15.9% | 7.4% | 2% |
| Jan 2026 | 74.7% | 16.2% | 7.2% | 2% |
| Feb 2026 | 70.6% | 18.7% | 8.4% | 2.3% |
| Mar 2026 | 71.4% | 18.6% | 7.7% | 2.3% |
| Apr 2026 | 74.3% | 15.8% | 8.3% | 1.6% |
| May 2026 | 77.5% | 13.7% | 7.2% | 1.7% |
| Jun 2026 | 75.3% | 16.1% | 7% | 1.6% |
| Jul 2026 | 71.5% | 15.4% | 10.8% | 2.3% |
| Aug 2026 | 70.1% | 18.3% | 9.7% | 1.9% |
| Sep 2026 | 76.1% | 13.4% | 8.5% | 2% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 76.1% | 22.2K | 0% | +5.9 points | |
| 2, held 2nd | 13.4% | 3.9K | -32.3% | -4.9 points | |
| 3, held 3rd | 8.5% | 2.5K | -19.5% | -1.2 points | |
| 4, held 4th | 2% | 590 | 0% | +0.2 points |
1.
Mocka76.1%
Held 1st. 22.2K estimated branded searches, 0% vs prior month. Share +5.9 points.
13.4%
Held 2nd. 3.9K estimated branded searches, -32.3% vs prior month. Share -4.9 points.
3.
Stokke8.5%
Held 3rd. 2.5K estimated branded searches, -19.5% vs prior month. Share -1.2 points.
2%
Held 4th. 590 estimated branded searches, 0% vs prior month. Share +0.2 points.
Which brand is most popular in search among baby high chair brands in New Zealand?
4 brands
In September 2026, Mocka was the most searched among baby high chair brands in New Zealand, with an estimated 22.2K branded searches, 76.1% of all searches for the four we track. Edwards & Co is in 2nd place, 62.6 percentage points behind at 13.4%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Mocka | 74.3% → 76.1% | 77.5%May 2026 | 70.1%Aug 2026 | 1st |
| Edwards & Co | 15.7% → 13.4% | 18.7%Feb 2026 | 13.4%Sep 2026 | 2nd |
| Stokke | 8% → 8.5% | 10.8%Jul 2026 | 7%Jun 2026 | 3rd |
| Phil & Teds | 2% | 2.3%Jul 2026 | 1.6%Apr 2026 | 4th |
Each finding as a sentence
- Across the 12 months ending September 2026, Mocka’s share of searches among baby high chair brands in New Zealand increased from 74.3% to 76.1%.
- Across the 12 months ending September 2026, Edwards & Co’s share of searches among baby high chair brands in New Zealand decreased from 15.7% to 13.4%.
- Across the 12 months ending September 2026, Mocka’s share of searches among baby high chair brands in New Zealand peaked at 77.5% in May 2026 and was lowest at 70.1% in August 2026.
- Across the 12 months ending September 2026, Edwards & Co’s share of searches among baby high chair brands in New Zealand peaked at 18.7% in February 2026 and was lowest at 13.4% in September 2026.
- Across the 12 months ending September 2026, Stokke’s share of searches among baby high chair brands in New Zealand peaked at 10.8% in July 2026 and was lowest at 7% in June 2026.
- Across the 12 months ending September 2026, Stokke and Phil & Teds held steady: their share of searches among baby high chair brands in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand baby high chair brands in September 2026?
4 changes
In September 2026, Mocka gained share of searches among baby high chair brands in New Zealand, from 70.1% to 76.1%.
In September 2026, Edwards & Co lost share of searches among baby high chair brands in New Zealand, from 18.3% to 13.4%.
In September 2026, Stokke lost share of searches among baby high chair brands in New Zealand, from 9.7% to 8.5%.
Estimated monthly branded searches for Phil & Teds in New Zealand fell 18.1% over 12 measured months, from 720 to 590 in September 2026.
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