Band-Aid vs Betadine:Which is more popular?
In September 2026, Betadine had more branded searches than Band-Aid among antiseptic spray brands in New Zealand. Betadine had about 3,070 branded searches, while Band-Aid had 2,690. Betadine made up 29% of all antiseptic spray brand searches we track, and Band-Aid accounted for 25.4%. When we asked ChatGPT and Google AI Overviews about antiseptic spray brands, Betadine appeared in all five answers and Band-Aid in none.
Who do people search for more?
Betadine, about 14% more searches than Band-Aid
Who does AI mention more?
Betadine, mentioned in every answer we collected
Who does AI recommend more?
Betadine, the only one of the two named
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Top antiseptic spray brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Betadine appeared in all five answers. Band-Aid did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about antiseptic spray brands
5 answers
Asked ChatGPT
“Which antiseptic spray brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best antiseptic spray brands in New Zealand?”
Asked ChatGPT
“What's the best antiseptic spray brand in New Zealand for minor cuts and scrapes?”
Searched Google, AI Overview
“best antiseptic spray”
Searched Google, AI Overview
“best wound spray”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Band-Aid or Betadine more popular in search?
This chart shows how often people search Google for Band-Aid and Betadine by name. Each line represents a brand's share of searches for all three antiseptic spray brands we track, month by month, from searches in New Zealand.
Share of searches by month for Betadine, Band-Aid. The figures are in the table below the chart.
View monthly share of searches table
| Month | Dettol | Betadine | Band-Aid |
|---|---|---|---|
| Oct 2025 | 41.5% | 34.8% | 23.7% |
| Nov 2025 | 38.8% | 32.8% | 28.4% |
| Dec 2025 | 34.3% | 30.5% | 35.2% |
| Jan 2026 | 45.7% | 32.5% | 21.8% |
| Feb 2026 | 41.7% | 34.7% | 23.6% |
| Mar 2026 | 44.3% | 33.2% | 22.4% |
| Apr 2026 | 42% | 34.7% | 23.4% |
| May 2026 | 41% | 32.8% | 26.2% |
| Jun 2026 | 44.7% | 31.2% | 24.2% |
| Jul 2026 | 46.1% | 31.4% | 22.5% |
| Aug 2026 | 45.8% | 29.2% | 25% |
| Sep 2026 | 45.6% | 29% | 25.4% |
How has the Band-Aid and Betadine comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Band-Aid took it in December 2025, Betadine took it in January 2026.
- Across the 12 months ending September 2026, Band-Aid’s share of searches among antiseptic spray brands in New Zealand moved from 23.7% to 25.4%, and its estimated monthly branded searches moved from 2K to 2.7K.
- Across the 12 months ending September 2026, Betadine’s share of searches among antiseptic spray brands in New Zealand moved from 34.8% to 29%, and its estimated monthly branded searches moved from 3K to 3.1K.
How did search popularity change for New Zealand antiseptic spray brands in September 2026?
1 change

Estimated monthly branded searches for Band-Aid in New Zealand rose 31.2% over 12 measured months, from 2K to 2.7K in September 2026.
How are branded searches counted?
11 search terms
Brandwave collects information about searches that people make online using Band-Aid’s and Betadine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among antiseptic spray brands

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