Duracell vs Panasonic:Which is more popular?
In September 2026, Duracell had more branded searches than Panasonic among AAA rechargeable batteries brands in New Zealand. Duracell had about 430 branded searches, while Panasonic had 50. Duracell made up 29.9% of all AAA rechargeable batteries brand searches we track, and Panasonic accounted for 3.5%. When we asked ChatGPT and Google AI Overviews about AAA rechargeable batteries brands, Panasonic appeared in all five answers and Duracell in none.
Who do people search for more?
Duracell, about 9 searches for every 1 for Panasonic
Who does AI mention more?
Panasonic, mentioned in every answer we collected
Who does AI recommend more?
Panasonic, the only one of the two named
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Top AAA rechargeable batteries brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Panasonic appeared in all five answers. Duracell did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about AAA rechargeable batteries brands
5 answers
Asked ChatGPT
“Which AAA rechargeable batteries brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best AAA rechargeable batteries brands in New Zealand?”
Asked ChatGPT
“What's the best AAA rechargeable batteries brand in New Zealand for everyday devices?”
Searched Google, AI Overview
“aaa rechargeable batteries”
Searched Google, AI Overview
“aa and aaa batteries”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Duracell or Panasonic more popular in search?
This chart shows how often people search Google for Duracell and Panasonic by name. Each line represents a brand's share of searches for all three AAA rechargeable batteries brands we track, month by month, from searches in New Zealand.
Share of searches by month for Duracell, Panasonic. The figures are in the table below the chart.
View monthly share of searches table
| Month | Energizer | Duracell | Panasonic |
|---|---|---|---|
| Oct 2025 | 60.9% | 37.4% | 1.7% |
| Nov 2025 | 59.3% | 39.8% | 0.93% |
| Dec 2025 | 64.1% | 33.6% | 2.3% |
| Jan 2026 | 43.2% | 55.7% | 1.1% |
| Feb 2026 | 62.6% | 36.3% | 1.1% |
| Mar 2026 | 54.4% | 44.6% | 0.98% |
| Apr 2026 | 67.8% | 30.8% | 1.4% |
| May 2026 | 68.7% | 29.9% | 1.4% |
| Jun 2026 | 66.9% | 31.4% | 1.8% |
| Jul 2026 | 75.7% | 22.3% | 1.9% |
| Aug 2026 | 81.7% | 17.5% | 0.81% |
| Sep 2026 | 66.7% | 29.9% | 3.5% |
How has the Duracell and Panasonic comparison changed over the last 12 months?
3 findings
- Duracell was ahead of Panasonic in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Duracell’s share of searches among AAA rechargeable batteries brands in New Zealand moved from 37.4% to 29.9%, and its estimated monthly branded searches held steady at 430.
- Across the 12 months ending September 2026, Panasonic’s share of searches among AAA rechargeable batteries brands in New Zealand moved from 1.7% to 3.5%, and its estimated monthly branded searches moved from 20 to 50.
How did search popularity change for New Zealand AAA rechargeable batteries brands in September 2026?
2 changes
In September 2026, Duracell gained share of searches among AAA rechargeable batteries brands in New Zealand, from 17.5% to 29.9%.
In September 2026, Panasonic gained share of searches among AAA rechargeable batteries brands in New Zealand, from 0.81% to 3.5%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Duracell’s and Panasonic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among AAA rechargeable batteries brands
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