Brandwave

How popular isTauranga Electrical?

In October 2026, people searched for Tauranga Electrical by name about 590 times in New Zealand, about the same as the previous year. These searches made up 45.1% of all New Zealand Tauranga electrical contractor searches, placing Tauranga Electrical first out of seven contractors. When we asked both ChatGPT and Google AI Overviews about Tauranga electrical contractors, Tauranga Electrical appeared in all answers and was the joint second most recommended of the seven.

Search and AI answers in October 2026

Tauranga Electrical is the most searched of 7 competitors and the joint second most recommended in the AI answers we collected.

  1. Tauranga ElectricalShare of searches 45.1%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
  2. Hiko ElectricalShare of searches 25.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  3. K&M ElectricalShare of searches 11.3%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  4. Guild & SpenceShare of searches 9.9%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  5. Snowden Electrical & Air ConditioningShare of searches 4.2%Mentioned in 2 of 3 AI answersPlace in AI recommendations 2nd

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Top Tauranga electrical contractors in ChatGPT and Google AI Overviews

In three ChatGPT questions, Tauranga Electrical appeared in all three answers. Tauranga Electrical is the joint second most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hiko Electrical1st
  2. Tauranga Electrical2nd
  3. Snowden Electrical & Air Conditioning2nd
  4. Bayside Electrical Services Ltd4th
  5. K&M Electrical–
  6. Guild & Spence–
  7. AD Electrical–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Tauranga electrical contractors

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Tauranga Electrical compared with other New Zealand Tauranga electrical contractors?

Tauranga Electrical against Tauranga electrical contractors in New Zealand, by month

Share of searches by month for Tauranga Electrical, Hiko Electrical, K&M Electrical, Guild & Spence, Snowden Electrical & Air Conditioning, AD Electrical. The figures are in the table below the chart.

View monthly share of searches table
MonthTauranga ElectricalHiko ElectricalK&M ElectricalGuild & SpenceSnowden Electrical & Air ConditioningAD ElectricalBayside Electrical Services Ltd
Nov 202540%33.8%6.3%13.8%2.5%2.5%1.3%
Dec 202539.4%33.3%6.1%13.6%3%3%1.5%
Jan 202647.6%26.8%8.5%11%2.4%2.4%1.2%
Feb 202647.6%22%9.8%13.4%3.7%2.4%1.2%
Mar 202644.8%25.3%8%12.6%5.7%2.3%1.1%
Apr 202638.1%23.8%11.9%16.7%6%2.4%1.2%
May 202646.4%21.4%8.3%10.7%8.3%3.6%1.2%
Jun 202646.4%22.6%9.5%10.7%6%3.6%1.2%
Jul 202636.8%26.4%13.8%16.1%4.6%1.1%1.1%
Aug 202636.4%30.7%8%15.9%5.7%2.3%1.1%
Sep 202638.1%32.1%9.5%10.7%6%2.4%1.2%
Oct 202645.1%25.4%11.3%9.9%4.2%2.8%1.4%
  1. Held 1st. 320 estimated branded searches, 0% vs prior month. Share +7 points.

  2. Held 2nd. 180 estimated branded searches, -33.3% vs prior month. Share -6.8 points.

  3. Moved from 4th to 3rd. 80 estimated branded searches, 0% vs prior month. Share +1.7 points.

  4. Moved from 3rd to 4th. 70 estimated branded searches, -22.2% vs prior month. Share -0.9 points.

  5. Held 5th. 30 estimated branded searches, -40% vs prior month. Share -1.7 points.

  6. Held 6th. 20 estimated branded searches, 0% vs prior month. Share +0.4 points.

  7. Held 7th. 10 estimated branded searches, 0% vs prior month. Share +0.2 points.

Compare popularity between Tauranga Electrical and its closest rivals

Every comparison with Tauranga Electrical

6 comparisons

How has branded search demand for Tauranga Electrical changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Tauranga Electrical in New Zealand held steady at 590.
  • Across the 12 months ending October 2026, Tauranga Electrical’s share of searches among Tauranga electrical contractors in New Zealand increased from 40% to 45.1%.
  • Across the 12 months ending October 2026, Tauranga Electrical’s share of searches among Tauranga electrical contractors in New Zealand peaked at 47.6% in January 2026 and was lowest at 36.4% in August 2026.

How did search popularity change for New Zealand Tauranga electrical contractors in October 2026?

6 changes
  1. In October 2026, K&M Electrical overtook Guild & Spence to rank 3rd among Tauranga electrical contractors in New Zealand, with 11.3% of the searches.

  2. In October 2026, Tauranga Electrical gained share of searches among Tauranga electrical contractors in New Zealand, from 38.1% to 45.1%.

  3. In October 2026, Hiko Electrical lost share of searches among Tauranga electrical contractors in New Zealand, from 32.1% to 25.4%.

  4. In October 2026, Snowden Electrical & Air Conditioning lost share of searches among Tauranga electrical contractors in New Zealand, from 6% to 4.2%.

  5. In October 2026, Guild & Spence lost share of searches among Tauranga electrical contractors in New Zealand, from 10.7% to 9.9%.

  6. AD Electrical’s share of searches among Tauranga electrical contractors in New Zealand has gained ground for 3 months in a row, from 1.1% to 2.8% in October 2026.

How are Tauranga Electrical’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Tauranga Electrical’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • tauranga electrical

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How the Brand Demand Index is measured

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Is Tauranga Electrical your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.