How popular isSpectrum Print?
In October 2026, people searched for Spectrum Print by name about 320 times in New Zealand, a 23.1% increase from the previous year. These searches made up 12.3% of all New Zealand Christchurch printing company searches, placing Spectrum Print third out of eight companies. When we asked both ChatGPT and Google AI Overviews about Christchurch printing companies, Spectrum Print appeared in one of the three answers and was the seventh most recommended of the eight.
Spectrum Print is the third most searched of 8 competitors and the seventh most recommended in the AI answers we collected.
CopylandShare of searches 26.9%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd- Print MondayShare of searches 22.8%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
Spectrum PrintShare of searches 12.3%Mentioned in 1 of 3 AI answersPlace in AI recommendations 7th
AdgraphixShare of searches 9.9%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th
CaxtonShare of searches 8.8%Mentioned in 2 of 3 AI answersPlace in AI recommendations 1st
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Top Christchurch printing companies in ChatGPT and Google AI Overviews
In three ChatGPT questions, Spectrum Print was mentioned in one out of three: in one of the three ChatGPT answers. Spectrum Print is the seventh most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Print Monday3 of 3Named in 3 of 3 ChatGPT answers
- Copyland2 of 3Named in 2 of 3 ChatGPT answers
- Adgraphix2 of 3Named in 2 of 3 ChatGPT answers
- Caxton2 of 3Named in 2 of 3 ChatGPT answers
Same Day Printers2 of 3Named in 2 of 3 ChatGPT answers- Spectrum Print1 of 3Named in 1 of 3 ChatGPT answers
Printers Inc1 of 3Named in 1 of 3 ChatGPT answers
Hilton Press0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Christchurch printing companies
3 answers
Asked ChatGPT
“Which printing company should I hire in Christchurch, New Zealand?”
Asked ChatGPT
“What are the best printing companies in Christchurch, New Zealand?”
Asked ChatGPT
“What's the best printing company in Christchurch, New Zealand for business cards?”
Searched Google, AI Overview
“printing christchurch”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“business card printing christchurch”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
How often do people search for Spectrum Print compared with other New Zealand Christchurch printing companies?
Share of searches by month for Copyland, Print Monday, Spectrum Print, Adgraphix, Caxton, Printers Inc, Same Day Printers, Hilton Press. The figures are in the table below the chart.
View monthly share of searches table
| Month | Copyland | Print Monday | Spectrum Print | Adgraphix | Caxton | Printers Inc | Same Day Printers | Hilton Press |
|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 24.2% | 19.4% | 10.3% | 10.3% | 10.9% | 12.7% | 6.7% | 5.5% |
| Dec 2025 | 36.2% | 15.2% | 10.1% | 8% | 10.9% | 10.1% | 6.5% | 2.9% |
| Jan 2026 | 29.7% | 23.2% | 10.1% | 10.1% | 8.7% | 6.5% | 8% | 3.6% |
| Feb 2026 | 25.9% | 19.4% | 8.5% | 19.4% | 10.9% | 8.5% | 5.5% | 2% |
| Mar 2026 | 32.6% | 16.6% | 13.5% | 10.9% | 9.3% | 8.8% | 5.7% | 2.6% |
| Apr 2026 | 29.7% | 17.6% | 14.2% | 9.5% | 12.2% | 9.5% | 4.7% | 2.7% |
| May 2026 | 30.3% | 15.8% | 12.7% | 8.5% | 16.4% | 6.7% | 6.7% | 3% |
| Jun 2026 | 30.8% | 18.9% | 12.4% | 8.3% | 13% | 8.3% | 5.3% | 3% |
| Jul 2026 | 29.7% | 17.9% | 11.7% | 9.7% | 15.2% | 6.2% | 6.2% | 3.4% |
| Aug 2026 | 29.9% | 22.4% | 12.1% | 9.8% | 8.6% | 8% | 6.3% | 2.9% |
| Sep 2026 | 26.5% | 25.4% | 11.1% | 9% | 9.5% | 7.4% | 7.4% | 3.7% |
| Oct 2026 | 26.9% | 22.8% | 12.3% | 9.9% | 8.8% | 8.2% | 8.2% | 2.9% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 26.9% | 460 | -8% | +0.4 points | |
| 2, held 2nd | 22.8% | 390 | -18.8% | -2.6 points | |
| 3, held 3rd | 12.3% | 210 | 0% | +1.2 points | |
| 4, moved from 5th to 4th | 9.9% | 170 | 0% | +0.9 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 8.8% | 150 | -16.7% | -0.8 pointsmoved from 4th to 5th | |
| 6, held 6th | 8.2% | 140 | 0% | +0.8 points | |
| 7, held 7th | 8.2% | 140 | 0% | +0.8 points | |
| 8, held 8th | 2.9% | 50 | -28.6% | -0.8 points |
1.
Copyland26.9%
Held 1st. 460 estimated branded searches, -8% vs prior month. Share +0.4 points.
22.8%
Held 2nd. 390 estimated branded searches, -18.8% vs prior month. Share -2.6 points.
12.3%
Held 3rd. 210 estimated branded searches, 0% vs prior month. Share +1.2 points.
9.9%
Moved from 5th to 4th. 170 estimated branded searches, 0% vs prior month. Share +0.9 points.
5.
Caxton8.8%
Moved from 4th to 5th. 150 estimated branded searches, -16.7% vs prior month. Share -0.8 points.
8.2%
Held 6th. 140 estimated branded searches, 0% vs prior month. Share +0.8 points.
8.2%
Held 7th. 140 estimated branded searches, 0% vs prior month. Share +0.8 points.
2.9%
Held 8th. 50 estimated branded searches, -28.6% vs prior month. Share -0.8 points.
Compare popularity between Spectrum Print and its closest rivals
Every comparison with Spectrum Print
7 comparisons
How has branded search demand for Spectrum Print changed in New Zealand over the last 12 months?
4 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Spectrum Print in New Zealand rose from 260 to 320.
- Across the 12 months ending October 2026, Spectrum Print’s share of searches among Christchurch printing companies in New Zealand increased from 10.3% to 12.3%.
- Across the 12 months ending October 2026, Spectrum Print’s share of searches among Christchurch printing companies in New Zealand peaked at 14.2% in April 2026 and was lowest at 8.5% in February 2026.
- Across the 12 months ending October 2026, Spectrum Print rose from 6th to 3rd among Christchurch printing companies in New Zealand.
How did search popularity change for New Zealand Christchurch printing companies in October 2026?
6 changes
In October 2026, Adgraphix overtook Caxton to rank 4th among Christchurch printing companies in New Zealand, with 9.9% of the searches.
In October 2026, Spectrum Print gained share of searches among Christchurch printing companies in New Zealand, from 11.1% to 12.3%.
In October 2026, Printers Inc gained share of searches among Christchurch printing companies in New Zealand, from 7.4% to 8.2%.
In October 2026, Same Day Printers gained share of searches among Christchurch printing companies in New Zealand, from 7.4% to 8.2%.
In October 2026, Print Monday lost share of searches among Christchurch printing companies in New Zealand, from 25.4% to 22.8%.
In October 2026, Hilton Press lost share of searches among Christchurch printing companies in New Zealand, from 3.7% to 2.9%.
How are Spectrum Print’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Spectrum Print’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- spectrum print
- spectrumprint
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Is Spectrum Print your brand?
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