Brandwave

How popular isSistema in search?

In August 2026, there were an estimated 16K branded searches for Sistema in New Zealand which is up 16.2% over the last 11 months. Sistema holds 50.5% estimated Share of Search among New Zealand food storage brands and is ranked 1st of 4 competitors for search popularity.

Share of Search, August 2026
  1. Sistema50.5%
  2. Tupperware47.6%
  3. Décor1.4%
  4. Lock&Lock0.5%
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Which food storage brands compete with Sistema?

Sistema against food storage brands in New Zealand, by month

Share of Search by month for Sistema, Tupperware. The figures are in the table below the chart.

View monthly share of search table
MonthSistemaTupperwareDécorLock&Lock
Oct 202570.4%27.8%1.3%0.56%
Nov 202571%27.4%1.1%0.53%
Dec 202571.1%27.2%1.1%0.59%
Jan 202675.7%22.5%1.4%0.51%
Feb 202673.5%24.7%1.3%0.54%
Mar 202669.8%28.2%1.4%0.66%
Apr 202670.8%27.3%1.3%0.64%
May 202671.6%26.3%1.5%0.68%
Jun 202668.7%29.1%1.6%0.6%
Jul 202672.2%25.4%1.7%0.74%
Aug 202650.5%47.6%1.4%0.5%
Sep 2026————

  1. 1.Sistema

    50.5%

    held 1st · 16K estimated branded searches · +3% vs prior month · -21.6 points

  2. 2.Tupperware

    47.6%

    held 2nd · 15.1K estimated branded searches · +175.7% vs prior month · +22.2 points

  3. 3.Décor

    1.4%

    held 3rd · 430 estimated branded searches · +16.2% vs prior month · -0.4 points

  4. 4.Lock&Lock

    0.5%

    held 4th · 160 estimated branded searches · 0% vs prior month · -0.2 points

Compare search popularity between Sistema and its closest rivals

How has branded search demand for Sistema changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Sistema in New Zealand rose from 13.8K to 16K.
  • Across the 11 months ending August 2026, Sistema’s estimated Share of Search among food storage brands in New Zealand decreased from 70.4% to 50.5%.
  • Across the 11 months ending August 2026, Sistema’s estimated Share of Search among food storage brands in New Zealand peaked at 75.7% in January 2026 and was lowest at 50.5% in August 2026.

How did search popularity change for New Zealand food storage brands in August 2026?

  1. In August 2026, Tupperware gained estimated Share of Search among food storage brands in New Zealand, from 25.4% to 47.6%.

  2. In August 2026, Sistema lost estimated Share of Search among food storage brands in New Zealand, from 72.2% to 50.5%.

  3. Estimated monthly branded searches for Décor in New Zealand rose 72% over 11 measured months, from 250 to 430 in August 2026.

  4. Estimated monthly branded searches for Lock&Lock in New Zealand rose 45.5% over 11 measured months, from 110 to 160 in August 2026.

How is Sistema measured?

Brandwave collects information about searches that people make online using Sistema’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

27 branded search terms

  • sistema
  • sistema 14l
  • sistema 1l
  • sistema 27l
  • sistema 30l
  • sistema 40l
  • sistema 60l
  • sistema 90l
  • sistema bake it
  • sistema bakery
  • sistema bento
  • sistema brilliance
  • sistema containers
  • sistema cooler bag
  • sistema food storage
  • sistema klip it
  • sistema lunch box
  • sistema near me
  • sistema nest it
  • sistema nz
  • sistema online
  • sistema plastic
  • sistema plastics limited
  • sistema takealongs
  • sistema to go
  • sistema ultra
  • sistemaplastics com

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How the Brand Demand Index is measured

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