How popular isPink Batts in search?
In August 2026, there were an estimated 4.3K branded searches for Pink Batts in New Zealand which is up 22.4% over the last 11 months. Pink Batts holds 60.4% estimated Share of Search among New Zealand insulation brands and is ranked 1st of 5 competitors for search popularity.
Pink Batts60.4%
Mammoth17.5%
Knauf Insulation12.6%
GreenStuf8.1%
Bradford Insulation1.3%
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Which insulation brands compete with Pink Batts?
Share of Search by month for Pink Batts, Mammoth, Knauf Insulation, GreenStuf. The figures are in the table below the chart.
View monthly share of search table
| Month | Pink Batts | Mammoth | Knauf Insulation | GreenStuf | Bradford Insulation |
|---|---|---|---|---|---|
| Oct 2025 | 55.7% | 18.4% | 14.9% | 9% | 2.1% |
| Nov 2025 | 58.9% | 17.1% | 14.1% | 8% | 1.8% |
| Dec 2025 | 59.2% | 15.3% | 14.2% | 9.7% | 1.7% |
| Jan 2026 | 59.6% | 16.4% | 14% | 8.1% | 1.8% |
| Feb 2026 | 59.5% | 18.6% | 13.5% | 7.2% | 1.1% |
| Mar 2026 | 57.8% | 17.9% | 14.6% | 8.3% | 1.5% |
| Apr 2026 | 56.1% | 19.5% | 13.8% | 9.1% | 1.4% |
| May 2026 | 58.9% | 18.5% | 14% | 7.3% | 1.3% |
| Jun 2026 | 59.7% | 16.3% | 14.5% | 8.5% | 0.93% |
| Jul 2026 | 59.4% | 17.7% | 14.1% | 7.6% | 1.2% |
| Aug 2026 | 60.4% | 17.5% | 12.6% | 8.1% | 1.3% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.4% | 4.3K | -6.1% | +1.1 points | |
| 2, held 2nd | 17.5% | 1.3K | -8.8% | -0.2 points | |
| 3, held 3rd | 12.6% | 900 | -17.4% | -1.5 points | |
| 4, held 4th | 8.1% | 580 | -1.7% | +0.5 points | |
| 5, held 5th | 1.3% | 90 | 0% | +0.1 points |
60.4%
held 1st · 4.3K estimated branded searches · -6.1% vs prior month · +1.1 points
2.
Mammoth17.5%
held 2nd · 1.3K estimated branded searches · -8.8% vs prior month · -0.2 points
12.6%
held 3rd · 900 estimated branded searches · -17.4% vs prior month · -1.5 points
8.1%
held 4th · 580 estimated branded searches · -1.7% vs prior month · +0.5 points
1.3%
held 5th · 90 estimated branded searches · 0% vs prior month · +0.1 points
Compare search popularity between Pink Batts and its closest rivals
How has branded search demand for Pink Batts changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Pink Batts in New Zealand rose from 3.5K to 4.3K.
- Across the 11 months ending August 2026, Pink Batts’ estimated Share of Search among insulation brands in New Zealand increased from 55.7% to 60.4%.
How did search popularity change for New Zealand insulation brands in August 2026?
4 changes
In August 2026, Pink Batts gained estimated Share of Search among insulation brands in New Zealand, from 59.4% to 60.4%.
In August 2026, GreenStuf gained estimated Share of Search among insulation brands in New Zealand, from 7.6% to 8.1%.
In August 2026, Knauf Insulation lost estimated Share of Search among insulation brands in New Zealand, from 14.1% to 12.6%.
Estimated monthly branded searches for Bradford Insulation in New Zealand fell 30.8% over 11 measured months, from 130 to 90 in August 2026.
How is Pink Batts measured?
Brandwave collects information about searches that people make online using Pink Batts’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
21 branded search terms
- pink batts
- pink batts ceiling
- pink batts ceiling insulation
- pink batts ceiling price
- pink batts insulation
- pink batts near me
- pink batts nz
- pink batts price
- pink batts r2 2
- pink batts r3 6
- pink batts roof insulation
- pink batts snugfloor
- pink batts sound insulation
- pink batts underfloor
- pink batts wall
- pink batts wall insulation
- pinkbatts
- pinkbatts co nz
- pinkbatts insulation
- pinkbatts nz
- r2 8 pink batts
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Is Pink Batts your brand?
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