How popular isPersonnel Resources?
In September 2026, people searched for Personnel Resources by name about 230 times in New Zealand, a 23.3% decrease from the previous year. These searches made up 11.8% of all New Zealand Rotorua recruitment agency searches, placing Personnel Resources third out of seven agencies. When we asked both ChatGPT and Google AI Overviews about Rotorua recruitment agencies, Personnel Resources appeared in all answers and was the most recommended of the seven.
Personnel Resources is the third most searched of 7 competitors and the most recommended in AI answers.
OneStaffShare of searches 38.2%Mentioned in 3 of 3 AI answersPlace in AI recommendations 4th- Tradestaff RotoruaShare of searches 38.2%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd
Personnel ResourcesShare of searches 11.8%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
ALHShare of searches 5.9%Mentioned in 1 of 3 AI answersPlace in AI recommendations 6th
Talent IDShare of searches 4.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
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Top Rotorua recruitment agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions, Personnel Resources appeared in all three answers. Personnel Resources is the most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- OneStaff3 of 3Named in 3 of 3 ChatGPT answers
- Tradestaff Rotorua3 of 3Named in 3 of 3 ChatGPT answers
- Personnel Resources3 of 3Named in 3 of 3 ChatGPT answers
- Talent ID3 of 3Named in 3 of 3 ChatGPT answers
RecruitNet2 of 3Named in 2 of 3 ChatGPT answers- ALH1 of 3Named in 1 of 3 ChatGPT answers
- Chapsy Recruitment0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Rotorua recruitment agencies
3 answers
Asked ChatGPT
“Which recruitment agency should I hire in Rotorua, New Zealand?”
Asked ChatGPT
“What are the best recruitment agencies in Rotorua, New Zealand?”
Asked ChatGPT
“What's the best recruitment agency in Rotorua, New Zealand for new staff?”
Searched Google, AI Overview
“rotorua recruitment agencies”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“recruitment agency rotorua”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which Rotorua recruitment agencies compete with Personnel Resources?
Share of searches by month for OneStaff, Tradestaff Rotorua, Personnel Resources, ALH, Talent ID. The figures are in the table below the chart.
View monthly share of searches table
| Month | OneStaff | Tradestaff Rotorua | Personnel Resources | ALH | Talent ID | Chapsy Recruitment | RecruitNet |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.3% | 45.6% | 14% | 7% | 7% | 0% | 0% |
| Nov 2025 | 25.6% | 39.5% | 20.9% | 7% | 4.7% | 0% | 2.3% |
| Dec 2025 | 34.2% | 36.8% | 15.8% | 7.9% | 5.3% | 0% | 0% |
| Jan 2026 | 29.1% | 30.9% | 21.8% | 9.1% | 7.3% | 0% | 1.8% |
| Feb 2026 | 20.8% | 43.8% | 14.6% | 8.3% | 12.5% | 0% | 0% |
| Mar 2026 | 28.3% | 43.3% | 11.7% | 8.3% | 8.3% | 0% | 0% |
| Apr 2026 | 33.9% | 35.6% | 16.9% | 5.1% | 6.8% | 1.7% | 0% |
| May 2026 | 42.9% | 30% | 15.7% | 5.7% | 5.7% | 0% | 0% |
| Jun 2026 | 36.1% | 29.2% | 22.2% | 5.6% | 5.6% | 0% | 1.4% |
| Jul 2026 | 36.8% | 29.8% | 17.5% | 10.5% | 5.3% | 0% | 0% |
| Aug 2026 | 33.3% | 38.9% | 9.3% | 11.1% | 5.6% | 0% | 1.9% |
| Sep 2026 | 38.2% | 38.2% | 11.8% | 5.9% | 4.4% | 1.5% | 0% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 38.2% | 260 | +44.4% | +4.9 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 38.2% | 260 | +23.8% | -0.7 pointsmoved from 1st to 2nd | |
| 3, moved from 4th to 3rd | 11.8% | 80 | +60% | +2.5 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 5.9% | 40 | -33.3% | -5.2 pointsmoved from 3rd to 4th | |
| 5, held 5th | 4.4% | 30 | 0% | -1.1 points | |
| 6, moved from 7th to 6th | 1.5% | 10 | — | +1.5 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 0% | 0 | -100% | -1.9 pointsmoved from 6th to 7th |
1.
OneStaff38.2%
Moved from 2nd to 1st. 260 estimated branded searches, +44.4% vs prior month. Share +4.9 points.
38.2%
Moved from 1st to 2nd. 260 estimated branded searches, +23.8% vs prior month. Share -0.7 points.
11.8%
Moved from 4th to 3rd. 80 estimated branded searches, +60% vs prior month. Share +2.5 points.
4.
ALH5.9%
Moved from 3rd to 4th. 40 estimated branded searches, -33.3% vs prior month. Share -5.2 points.
4.4%
Held 5th. 30 estimated branded searches, 0% vs prior month. Share -1.1 points.
1.5%
Moved from 7th to 6th. 10 estimated branded searches, — vs prior month. Share +1.5 points.
0%
Moved from 6th to 7th. 0 estimated branded searches, -100% vs prior month. Share -1.9 points.
Compare popularity between Personnel Resources and its closest rivals
- Personnel Resources vs OneStaff: compare popularity
- Personnel Resources vs Tradestaff Rotorua: compare popularity
- Personnel Resources vs ALH: compare popularity
- Personnel Resources vs Talent ID: compare popularity
- Personnel Resources vs Chapsy Recruitment: compare popularity
- Compare Personnel Resources with any brand
Every comparison with Personnel Resources
2 comparisons
How has branded search demand for Personnel Resources changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Personnel Resources in New Zealand fell from 300 to 230.
- Across the 12 months ending September 2026, Personnel Resources’ share of searches among Rotorua recruitment agencies in New Zealand decreased from 14% to 11.8%.
- Across the 12 months ending September 2026, Personnel Resources’ share of searches among Rotorua recruitment agencies in New Zealand peaked at 22.2% in June 2026 and was lowest at 9.3% in August 2026.
How did search popularity change for New Zealand Rotorua recruitment agencies in September 2026?
6 changes
In September 2026, OneStaff overtook Tradestaff Rotorua to become the leader among Rotorua recruitment agencies in New Zealand, with 38.2% of the searches.
In September 2026, Personnel Resources overtook ALH to rank 3rd among Rotorua recruitment agencies in New Zealand, with 11.8% of the searches.
In September 2026, Chapsy Recruitment overtook RecruitNet to rank 6th among Rotorua recruitment agencies in New Zealand, with 1.5% of the searches.
In September 2026, ALH lost share of searches among Rotorua recruitment agencies in New Zealand, from 11.1% to 5.9%.
In September 2026, RecruitNet lost share of searches among Rotorua recruitment agencies in New Zealand, from 1.9% to 0%.
In September 2026, Talent ID lost share of searches among Rotorua recruitment agencies in New Zealand, from 5.6% to 4.4%.
How are Personnel Resources’ branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Personnel Resources’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- personnel resources
- personnel resources jobs
- personnel resources recruitment
- personnel resources rotorua
- personnel resources staffing
- personnelresources
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