How popular isPeople Plus in search?
In August 2026, there were an estimated 180 branded searches for People Plus in New Zealand which is down 10% over the last 11 months. People Plus holds 4% estimated Share of Search among New Zealand gisborne recruitment agencies and is ranked 3rd of 3 competitors for search popularity.
Madison Recruitment52.9%
Workbridge43.1%
People Plus4%
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Which gisborne recruitment agencies compete with People Plus?
Share of Search by month for Madison Recruitment, Workbridge, People Plus. The figures are in the table below the chart.
View monthly share of search table
| Month | Madison Recruitment | Workbridge | People Plus |
|---|---|---|---|
| Oct 2025 | 55.5% | 40% | 4.6% |
| Nov 2025 | 60.2% | 34.8% | 5% |
| Dec 2025 | 62.7% | 30.5% | 6.8% |
| Jan 2026 | 65% | 31% | 4% |
| Feb 2026 | 63.3% | 31.4% | 5.3% |
| Mar 2026 | 58.8% | 36.5% | 4.7% |
| Apr 2026 | 58.7% | 36.5% | 4.8% |
| May 2026 | 54.3% | 40.5% | 5.2% |
| Jun 2026 | 54.4% | 41.1% | 4.4% |
| Jul 2026 | 58.6% | 36.5% | 4.9% |
| Aug 2026 | 52.9% | 43.1% | 4% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.9% | 2.4K | -4% | -5.7 points | |
| 2, held 2nd | 43.1% | 1.9K | +25.8% | +6.7 points | |
| 3, held 3rd | 4% | 180 | -14.3% | -1 points |
52.9%
held 1st · 2.4K estimated branded searches · -4% vs prior month · -5.7 points
43.1%
held 2nd · 1.9K estimated branded searches · +25.8% vs prior month · +6.7 points
4%
held 3rd · 180 estimated branded searches · -14.3% vs prior month · -1 points
Compare search popularity between People Plus and its closest rivals
How has branded search demand for People Plus changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for People Plus in New Zealand fell from 200 to 180.
- Across the 11 months ending August 2026, People Plus’ estimated Share of Search among gisborne recruitment agencies in New Zealand decreased from 4.6% to 4%.
- Across the 11 months ending August 2026, People Plus’ estimated Share of Search among gisborne recruitment agencies in New Zealand peaked at 6.8% in December 2025 and was lowest at 4% in January 2026.
How did search popularity change for New Zealand gisborne recruitment agencies in August 2026?
3 changes

In August 2026, Workbridge gained estimated Share of Search among gisborne recruitment agencies in New Zealand, from 36.5% to 43.1%.

In August 2026, Madison Recruitment lost estimated Share of Search among gisborne recruitment agencies in New Zealand, from 58.6% to 52.9%.

In August 2026, People Plus lost estimated Share of Search among gisborne recruitment agencies in New Zealand, from 4.9% to 4%.
How is People Plus measured?
Brandwave collects information about searches that people make online using People Plus’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- people plus
- people plus gisborne
- people plus jobs
- people plus recruitment
- peopleplus
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Is People Plus your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.