Brandwave

How popular isPaiste?

In September 2026, people searched for Paiste by name about 70 times in New Zealand, a 16.7% increase from the previous year. These searches made up 14% of all New Zealand cymbal pack brand searches, placing Paiste fourth out of four brands. When we asked both ChatGPT and Google AI Overviews about cymbal pack brands, Paiste appeared in one of the five answers and was the fourth most recommended of the four.

Search and AI answers in September 2026

Paiste is the fourth most searched of 4 competitors and the fourth most recommended in AI answers.

  1. ZildjianShare of searches 48%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. SabianShare of searches 24%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  3. MeinlShare of searches 14%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  4. PaisteShare of searches 14%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
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Top cymbal pack brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Paiste was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Paiste is the fourth most recommended of the four.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zildjian1st
  2. Meinl2nd
  3. Sabian3rd
  4. Paiste4th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zildjian5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sabian5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Meinl4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Paiste1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cymbal pack brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which cymbal pack brands compete with Paiste?

Paiste against cymbal pack brands in New Zealand, by month

Share of searches by month for Zildjian, Sabian, Meinl, Paiste. The figures are in the table below the chart.

View monthly share of searches table
MonthZildjianSabianMeinlPaiste
Oct 202543.8%27.1%16.7%12.5%
Nov 202548%24%14%14%
Dec 202548.5%24.2%13.6%13.6%
Jan 202649%18.4%16.3%16.3%
Feb 202650%25%14.6%10.4%
Mar 202655.3%17%14.9%12.8%
Apr 202653.6%19.6%16.1%10.7%
May 202650%19.2%15.4%15.4%
Jun 202649.1%21.1%14%15.8%
Jul 202654.9%19.6%11.8%13.7%
Aug 202657.4%18%13.1%11.5%
Sep 202648%24%14%14%

  1. 1.Zildjian

    48%

    Held 1st. 240 estimated branded searches, -31.4% vs prior month. Share -9.4 points.

  2. 2.Sabian

    24%

    Held 2nd. 120 estimated branded searches, +9.1% vs prior month. Share +6 points.

  3. 3.Meinl

    14%

    Held 3rd. 70 estimated branded searches, -12.5% vs prior month. Share +0.9 points.

  4. 4.Paiste

    14%

    Held 4th. 70 estimated branded searches, 0% vs prior month. Share +2.5 points.

Compare popularity between Paiste and its closest rivals

Every comparison with Paiste

4 comparisons

How has branded search demand for Paiste changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Paiste in New Zealand rose from 60 to 70.
  • Across the 12 months ending September 2026, Paiste’s share of searches among cymbal pack brands in New Zealand increased from 12.5% to 14%.
  • Across the 12 months ending September 2026, Paiste’s share of searches among cymbal pack brands in New Zealand peaked at 16.3% in January 2026 and was lowest at 10.4% in February 2026.

How did search popularity change for New Zealand cymbal pack brands in September 2026?

4 changes

  1. In September 2026, Sabian gained share of searches among cymbal pack brands in New Zealand, from 18% to 24%.

  2. In September 2026, Paiste gained share of searches among cymbal pack brands in New Zealand, from 11.5% to 14%.

  3. In September 2026, Meinl gained share of searches among cymbal pack brands in New Zealand, from 13.1% to 14%.

  4. In September 2026, Zildjian lost share of searches among cymbal pack brands in New Zealand, from 57.4% to 48%.

How are Paiste’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Paiste’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • paiste
  • paiste cymbals

Do you work for Paiste? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Paiste compete?

Paiste is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Cymbal brands5th of 512.3%Show ranking
Cymbal pack brands4th of 414%Shown above
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