How popular isOmron?
In September 2026, people searched for Omron by name about 590 times in New Zealand, about the same as the previous year. These searches made up 53.6% of all New Zealand ear thermometer brand searches, placing Omron first out of three brands. When we asked both ChatGPT and Google AI Overviews about ear thermometer brands, Omron appeared in three of the five answers and was the second most recommended of the three.
Omron is the most searched of 3 competitors and the second most recommended in AI answers.
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Top ear thermometer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Omron was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Omron is the second most recommended of the three.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about ear thermometer brands
5 answers
Asked ChatGPT
“Which ear thermometer brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best ear thermometer brands in New Zealand?”
Asked ChatGPT
“What's the best ear thermometer brand in New Zealand for a baby?”
Searched Google, AI Overview
“ear thermometer nz”
Searched Google, AI Overview
“digital ear thermometer”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which ear thermometer brands compete with Omron?
Share of searches by month for Omron, Braun, Beurer. The figures are in the table below the chart.
View monthly share of searches table
| Month | Omron | Braun | Beurer |
|---|---|---|---|
| Oct 2025 | 60.8% | 17.5% | 21.6% |
| Nov 2025 | 55.8% | 16.3% | 27.9% |
| Dec 2025 | 56.5% | 10.6% | 32.9% |
| Jan 2026 | 64.1% | 9.8% | 26.1% |
| Feb 2026 | 60% | 11.3% | 28.7% |
| Mar 2026 | 62.8% | 11.7% | 25.5% |
| Apr 2026 | 64.8% | 9.9% | 25.3% |
| May 2026 | 60.8% | 14.4% | 24.7% |
| Jun 2026 | 68.6% | 13.3% | 18.1% |
| Jul 2026 | 61.5% | 14.5% | 23.9% |
| Aug 2026 | 53.7% | 23.9% | 22.4% |
| Sep 2026 | 53.6% | 23.6% | 22.7% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 53.6% | 590 | -18.1% | -0.1 points | |
| 2, held 2nd | 23.6% | 260 | -18.8% | -0.2 points | |
| 3, held 3rd | 22.7% | 250 | -16.7% | +0.3 points |
Compare popularity between Omron and its closest rivals
Every comparison with Omron
6 comparisons
How has branded search demand for Omron changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Omron in New Zealand held steady at 590.
- Across the 12 months ending September 2026, Omron’s share of searches among ear thermometer brands in New Zealand decreased from 60.8% to 53.6%.
- Across the 12 months ending September 2026, Omron’s share of searches among ear thermometer brands in New Zealand peaked at 68.6% in June 2026 and was lowest at 53.6% in September 2026.
How did search popularity change for New Zealand ear thermometer brands in September 2026?
3 changes
Omron’s share of searches among ear thermometer brands in New Zealand has lost ground for 3 months in a row, from 68.6% to 53.6% in September 2026.
Estimated monthly branded searches for Braun in New Zealand rose 52.9% over 12 measured months, from 170 to 260 in September 2026.
Estimated monthly branded searches for Beurer in New Zealand rose 19% over 12 measured months, from 210 to 250 in September 2026.
How are Omron’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Omron’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- omron
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Where does Omron compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Thermometer brands | 3rd of 4 | 12.5% | Show ranking |
| Bathroom scale brands | 1st of 7 | 30.9% | Show ranking |
| Blood pressure monitor brands | 1st of 5 | 45.7% | Show ranking |
| Ear thermometer brands | 1st of 3 | 53.6% | Shown above |
Is Omron your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.