Brandwave

How popular isOdoo in search?

In August 2026, there were an estimated 2.5K branded searches for Odoo in New Zealand which is up 23.3% over the last 11 months. Odoo holds 32.2% estimated Share of Search among New Zealand ERP software and is ranked 1st of 6 competitors for search popularity.

Share of Search, August 2026
  1. Odoo32.2%
  2. Microsoft Dynamics 36529.4%
  3. NetSuite28.5%
  4. MYOB Acumatica6.1%
  5. Acumatica2.5%
  6. SAP Business One1.4%
Odoo website (opens in a new tab)

Follow Odoo and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which ERP software compete with Odoo?

Odoo against ERP software in New Zealand, by month

Share of Search by month for Odoo, Microsoft Dynamics 365, NetSuite, MYOB Acumatica, Acumatica. The figures are in the table below the chart.

View monthly share of search table
MonthOdooMicrosoft Dynamics 365NetSuiteMYOB AcumaticaAcumaticaSAP Business One
Oct 202527.9%27.3%30.8%8.4%3.6%2.1%
Nov 202529.8%27.1%31.4%7%3.6%1.1%
Dec 202531.3%24.2%33.5%7.3%2.4%1.3%
Jan 202631.7%26.9%30%7.9%2.2%1.3%
Feb 202628.7%30.5%28.6%7.9%2.8%1.5%
Mar 202626.5%29.7%29%9.9%3.5%1.3%
Apr 202629.5%29.1%30.4%6.7%3%1.3%
May 202628.6%28%33.3%6.2%2.8%1.1%
Jun 202628.5%27.8%34.8%5.4%2.4%1%
Jul 202634.9%28.4%27.7%5.9%2.2%0.92%
Aug 202632.2%29.4%28.5%6.1%2.5%1.4%
Sep 2026——————

  1. 1.Odoo

    32.2%

    held 1st · 2.5K estimated branded searches · -6.4% vs prior month · -2.7 points

  2. 2.Microsoft Dynamics 365

    29.4%

    held 2nd · 2.3K estimated branded searches · +4.6% vs prior month · +0.9 points

  3. 3.NetSuite

    28.5%

    held 3rd · 2.2K estimated branded searches · +4.3% vs prior month · +0.8 points

  4. 4.MYOB Acumatica

    6.1%

    held 4th · 470 estimated branded searches · +4.4% vs prior month · +0.2 points

  5. 5.Acumatica

    2.5%

    held 5th · 190 estimated branded searches · +11.8% vs prior month · +0.2 points

  6. 6.SAP Business One

    1.4%

    held 6th · 110 estimated branded searches · +57.1% vs prior month · +0.5 points

Compare search popularity between Odoo and its closest rivals

How has branded search demand for Odoo changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Odoo in New Zealand rose from 2K to 2.5K.
  • Across the 11 months ending August 2026, Odoo’s estimated Share of Search among ERP software in New Zealand increased from 27.9% to 32.2%.
  • Across the 11 months ending August 2026, Odoo’s estimated Share of Search among ERP software in New Zealand peaked at 34.9% in July 2026 and was lowest at 26.5% in March 2026.
  • Across the 11 months ending August 2026, Odoo rose from 2nd to 1st among ERP software in New Zealand.

How did search popularity change for New Zealand ERP software in August 2026?

  1. In August 2026, Microsoft Dynamics 365 gained estimated Share of Search among ERP software in New Zealand, from 28.4% to 29.4%.

  2. In August 2026, NetSuite gained estimated Share of Search among ERP software in New Zealand, from 27.7% to 28.5%.

  3. In August 2026, SAP Business One gained estimated Share of Search among ERP software in New Zealand, from 0.92% to 1.4%.

  4. In August 2026, Odoo lost estimated Share of Search among ERP software in New Zealand, from 34.9% to 32.2%.

  5. Estimated monthly branded searches for Acumatica in New Zealand fell 26.9% over 11 measured months, from 260 to 190 in August 2026.

  6. Estimated monthly branded searches for MYOB Acumatica in New Zealand fell 23% over 11 measured months, from 610 to 470 in August 2026.

How is Odoo measured?

Brandwave collects information about searches that people make online using Odoo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

12 branded search terms

  • odoo
  • odoo application
  • odoo appstore
  • odoo com
  • odoo erp
  • odoo erp system
  • odoo near me
  • odoo new zealand
  • odoo nz
  • odoo online
  • odoo openerp
  • odoo pricing

Do you work for Odoo? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Odoo your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start your marketing record