How popular isNZ Post in search?
In August 2026, there were an estimated 303K branded searches for NZ Post in New Zealand which held steady over the last 11 months. NZ Post holds 60.6% estimated Share of Search among New Zealand courier and parcel delivery companies and is ranked 1st of 8 competitors for search popularity.
NZ Post60.6%
NZ Couriers10.4%DHL9.8%
Aramex8.7%
Mainfreight5.4%Post Haste2.7%
Castle Parcels0.27%
Follow NZ Post and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which courier and parcel delivery companies compete with NZ Post?
Share of Search by month for NZ Post, NZ Couriers, DHL, Aramex, Mainfreight, Post Haste, CourierPost. The figures are in the table below the chart.
View monthly share of search table
| Month | NZ Post | NZ Couriers | DHL | Aramex | Mainfreight | Post Haste | CourierPost | Castle Parcels |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 57.1% | 9.7% | 9.4% | 11.8% | 6.1% | 2.9% | 2.7% | 0.32% |
| Nov 2025 | 58.5% | 9.8% | 8.7% | 10.1% | 6.9% | 3% | 2.7% | 0.32% |
| Dec 2025 | 60.6% | 10.2% | 8.7% | 9% | 5.2% | 3.1% | 2.8% | 0.32% |
| Jan 2026 | 61.7% | 8.4% | 8.9% | 9% | 5.9% | 3% | 2.8% | 0.33% |
| Feb 2026 | 62.3% | 8.8% | 9.3% | 7.7% | 6.5% | 2.7% | 2.4% | 0.28% |
| Mar 2026 | 59.4% | 10.1% | 10.2% | 8.4% | 6.1% | 3.1% | 2.4% | 0.26% |
| Apr 2026 | 59.7% | 10.3% | 10% | 8.7% | 5.7% | 3.2% | 2.3% | 0.27% |
| May 2026 | 58.8% | 9.9% | 10.4% | 8.4% | 6.3% | 3.2% | 2.7% | 0.31% |
| Jun 2026 | 58.7% | 10.2% | 9.8% | 10% | 5.6% | 3.1% | 2.3% | 0.26% |
| Jul 2026 | 56.5% | 11.4% | 10.8% | 9.7% | 5.9% | 3% | 2.4% | 0.3% |
| Aug 2026 | 60.6% | 10.4% | 9.8% | 8.7% | 5.4% | 2.7% | 2.2% | 0.27% |
| Sep 2026 | — | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.6% | 303K | +18.2% | +4 points | |
| 2, held 2nd | 10.4% | 52K | +0.35% | -1 points | |
| 3, held 3rd | 9.8% | 48.9K | +0.12% | -1 points | |
| 4, held 4th | 8.7% | 43.7K | -0.32% | -0.9 points | |
| 5, held 5th | 5.4% | 27.1K | +0.67% | -0.5 points | |
| 6, held 6th | 2.7% | 13.5K | -0.15% | -0.3 points | |
| 7, held 7th | 2.2% | 10.8K | +0.47% | -0.2 points | |
| 8, held 8th | 0.27% | 1.3K | -0.74% | 0 points |
1.
60.6%
held 1st · 303K estimated branded searches · +18.2% vs prior month · +4 points
10.4%
held 2nd · 52K estimated branded searches · +0.35% vs prior month · -1 points
3.
9.8%
held 3rd · 48.9K estimated branded searches · +0.12% vs prior month · -1 points
4.
Aramex8.7%
held 4th · 43.7K estimated branded searches · -0.32% vs prior month · -0.9 points
5.4%
held 5th · 27.1K estimated branded searches · +0.67% vs prior month · -0.5 points
2.7%
held 6th · 13.5K estimated branded searches · -0.15% vs prior month · -0.3 points
2.2%
held 7th · 10.8K estimated branded searches · +0.47% vs prior month · -0.2 points
0.27%
held 8th · 1.3K estimated branded searches · -0.74% vs prior month · 0 points
Compare search popularity between NZ Post and its closest rivals
How has branded search demand for NZ Post changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for NZ Post in New Zealand held steady, from 304K to 303K.
- Across the 11 months ending August 2026, NZ Post’s estimated Share of Search among courier and parcel delivery companies in New Zealand increased from 57.1% to 60.6%.
- Across the 11 months ending August 2026, NZ Post’s estimated Share of Search among courier and parcel delivery companies in New Zealand peaked at 62.3% in February 2026 and was lowest at 56.5% in July 2026.
How did search popularity change for New Zealand courier and parcel delivery companies in August 2026?
6 changes
In August 2026, NZ Post gained estimated Share of Search among courier and parcel delivery companies in New Zealand, from 56.5% to 60.6%.
In August 2026, NZ Couriers lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 11.4% to 10.4%.
In August 2026, DHL lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 10.8% to 9.8%.
In August 2026, Aramex lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 9.7% to 8.7%.
In August 2026, Mainfreight lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 5.9% to 5.4%.
Post Haste’s estimated Share of Search among courier and parcel delivery companies in New Zealand has lost ground for 3 months in a row, from 3.2% to 2.7% in August 2026.
How is NZ Post measured?
Brandwave collects information about searches that people make online using NZ Post’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
35 branded search terms
- New Zealand Post
- New Zealand Post courier
- New Zealand Post courier service
- New Zealand Post Hamilton
- New Zealand Post near me
- NZ Post
- NZ Post Australia
- NZ Post business
- NZ Post co
- NZ Post cost
- NZ Post courier prices
- NZ Post courier service
- NZ Post Highbrook
- NZ Post international
- NZ Post international courier
- NZ Post international courier charges
- NZ Post near me
- NZ Post New Plymouth
- NZ Post New Zealand
- NZ Post NZ
- NZ Post office
- NZ Post office near me
- NZ Post overnight courier
- NZ Post parcel
- NZ Post prices
- NZ Post rural delivery
- NZ Post sending
- NZ Post sending a parcel
- NZ Post sending internationally
- NZ Post shipping
- NZ Post shop
- NZ Post shops
- NZ Post website
- NZ Post YouShop
- nzpost
Do you work for NZ Post? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is NZ Post your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.