How popular isNotonthehighstreet in search?
In August 2026, there were an estimated 280 branded searches for Notonthehighstreet in New Zealand which is down 26.3% over the last 11 months. Notonthehighstreet holds 0.42% estimated Share of Search among New Zealand handmade and maker marketplaces and is ranked 3rd of 3 competitors for search popularity.
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Which handmade and maker marketplaces compete with Notonthehighstreet?
Share of Search by month for Etsy, Felt, Notonthehighstreet. The figures are in the table below the chart.
View monthly share of search table
| Month | Etsy | Felt | Notonthehighstreet |
|---|---|---|---|
| Oct 2025 | 94.5% | 4.9% | 0.57% |
| Nov 2025 | 91.8% | 7.2% | 1% |
| Dec 2025 | 91.4% | 6.9% | 1.7% |
| Jan 2026 | 95.6% | 4% | 0.39% |
| Feb 2026 | 95.4% | 4% | 0.52% |
| Mar 2026 | 95.3% | 4% | 0.69% |
| Apr 2026 | 94.8% | 4.8% | 0.39% |
| May 2026 | 94.6% | 4.8% | 0.58% |
| Jun 2026 | 94.6% | 4.8% | 0.56% |
| Jul 2026 | 94.8% | 4.8% | 0.39% |
| Aug 2026 | 95.2% | 4.4% | 0.42% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 95.2% | 63K | +16.4% | +0.4 points | |
| 2, held 2nd | 4.4% | 2.9K | +6.6% | -0.4 points | |
| 3, held 3rd | 0.42% | 280 | +27.3% | 0 points |
Compare search popularity between Notonthehighstreet and its closest rivals
How has branded search demand for Notonthehighstreet changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Notonthehighstreet in New Zealand fell from 380 to 280.
- Across the 11 months ending August 2026, Notonthehighstreet’s estimated Share of Search among handmade and maker marketplaces in New Zealand peaked at 1.7% in December 2025 and was lowest at 0.39% in July 2026.
How did search popularity change for New Zealand handmade and maker marketplaces in August 2026?
2 changes
Estimated monthly branded searches for Notonthehighstreet in New Zealand fell 26.3% over 11 measured months, from 380 to 280 in August 2026.
Estimated monthly branded searches for Felt in New Zealand fell 10.7% over 11 measured months, from 3.3K to 2.9K in August 2026.
How is Notonthehighstreet measured?
Brandwave collects information about searches that people make online using Notonthehighstreet’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- not on the high street
- notonthehighstreet
- notonthehighstreet com
- notonthehighstreet gifts
- notonthehighstreet nz
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