How popular isNissin in search?
In August 2026, there were an estimated 980 branded searches for Nissin in New Zealand which is up 66.1% over the last 11 months. Nissin holds 3.6% estimated Share of Search among New Zealand instant noodle brands and is ranked 5th of 5 competitors for search popularity.
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Which instant noodle brands compete with Nissin?
Share of Search by month for Samyang, Indomie, Maggi, Nongshim, Nissin. The figures are in the table below the chart.
View monthly share of search table
| Month | Samyang | Indomie | Maggi | Nongshim | Nissin |
|---|---|---|---|---|---|
| Oct 2025 | 34.6% | 24.8% | 20.4% | 17.7% | 2.4% |
| Nov 2025 | 35.4% | 25.2% | 20% | 17.1% | 2.3% |
| Dec 2025 | 31.7% | 25.8% | 20.8% | 19.2% | 2.5% |
| Jan 2026 | 31.1% | 25.7% | 21.2% | 19.3% | 2.7% |
| Feb 2026 | 33.3% | 27.3% | 20.3% | 16.5% | 2.6% |
| Mar 2026 | 28.7% | 28.8% | 19.9% | 19.9% | 2.7% |
| Apr 2026 | 29.6% | 27.8% | 21.2% | 18.6% | 2.8% |
| May 2026 | 27.5% | 27.4% | 22.7% | 18.7% | 3.6% |
| Jun 2026 | 27.5% | 26.9% | 22.6% | 19.6% | 3.4% |
| Jul 2026 | 29.3% | 25.4% | 21.5% | 20.2% | 3.5% |
| Aug 2026 | 30.4% | 24.8% | 21.7% | 19.4% | 3.6% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 30.4% | 8.3K | +10.3% | +1.1 points | |
| 2, held 2nd | 24.8% | 6.8K | +3.7% | -0.6 points | |
| 3, held 3rd | 21.7% | 5.9K | +7.1% | +0.2 points | |
| 4, held 4th | 19.4% | 5.3K | +2.3% | -0.7 points | |
| 5, held 5th | 3.6% | 980 | +8.9% | +0.1 points |
1.
Samyang30.4%
held 1st · 8.3K estimated branded searches · +10.3% vs prior month · +1.1 points
2.
Indomie
24.8%
held 2nd · 6.8K estimated branded searches · +3.7% vs prior month · -0.6 points
3.
Maggi
21.7%
held 3rd · 5.9K estimated branded searches · +7.1% vs prior month · +0.2 points
4.
Nongshim19.4%
held 4th · 5.3K estimated branded searches · +2.3% vs prior month · -0.7 points
5.
Nissin3.6%
held 5th · 980 estimated branded searches · +8.9% vs prior month · +0.1 points
Compare search popularity between Nissin and its closest rivals
How has branded search demand for Nissin changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Nissin in New Zealand rose from 590 to 980.
- Across the 11 months ending August 2026, Nissin’s estimated Share of Search among instant noodle brands in New Zealand increased from 2.4% to 3.6%.
- Across the 11 months ending August 2026, Nissin’s estimated Share of Search among instant noodle brands in New Zealand peaked at 3.6% in May 2026 and was lowest at 2.3% in November 2025.
How did search popularity change for New Zealand instant noodle brands in August 2026?
5 changes
In August 2026, Samyang gained estimated Share of Search among instant noodle brands in New Zealand, from 29.3% to 30.4%.
In August 2026, Nongshim lost estimated Share of Search among instant noodle brands in New Zealand, from 20.2% to 19.4%.
In August 2026, Indomie lost estimated Share of Search among instant noodle brands in New Zealand, from 25.4% to 24.8%.
Estimated monthly branded searches for Nissin in New Zealand rose 66.1% over 11 measured months, from 590 to 980 in August 2026.
Estimated monthly branded searches for Maggi in New Zealand rose 18.9% over 11 measured months, from 5K to 5.9K in August 2026.
How is Nissin measured?
Brandwave collects information about searches that people make online using Nissin’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
7 branded search terms
- nissin cup noodles
- nissin noodles
- nissin packet noodles
- nissin ramen
- nissin ramen tokyo shoyu
- nissin seafood cup noodles
- nissin tonkotsu ramen
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Is Nissin your brand?
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