How popular isNew Zealand Listener in search?
In August 2026, there were an estimated 1.7K branded searches for New Zealand Listener which is down 10.7% over the last 11 months. New Zealand Listener holds 40.7% estimated Share of Search among New Zealand magazines and is ranked 1st of 5 competitors for search popularity.
- New Zealand Listener40.7%
- NZ House & Garden31.7%
- Woman's Day NZ20.7%
Metro4.1%
North & South2.7%
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Which magazines compete with New Zealand Listener?
Share of Search by month for New Zealand Listener, NZ House & Garden, Woman's Day NZ, Metro, North & South. The figures are in the table below the chart.
View monthly share of search table
| Month | New Zealand Listener | NZ House & Garden | Woman's Day NZ | Metro | North & South |
|---|---|---|---|---|---|
| Oct 2025 | 36.5% | 25.4% | 10.5% | 19.7% | 7.8% |
| Nov 2025 | 37.2% | 35.7% | 17.6% | 5.6% | 3.9% |
| Dec 2025 | 37.9% | 36.1% | 15.5% | 6.9% | 3.6% |
| Jan 2026 | 38.4% | 36.2% | 17.1% | 4.9% | 3.4% |
| Feb 2026 | 37.4% | 31.7% | 22.9% | 4.2% | 3.7% |
| Mar 2026 | 29.5% | 23.4% | 39.6% | 4.4% | 3.1% |
| Apr 2026 | 43.2% | 35.3% | 13.9% | 4.5% | 3.2% |
| May 2026 | 40.6% | 32.5% | 18.2% | 5.7% | 3% |
| Jun 2026 | 43% | 27.9% | 18.2% | 8% | 2.9% |
| Jul 2026 | 46.7% | 30.8% | 15.4% | 4.2% | 2.9% |
| Aug 2026 | 40.7% | 31.7% | 20.7% | 4.1% | 2.7% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.7% | 1.7K | -12.6% | -6 points | |
| 2, held 2nd | 31.7% | 1.3K | +3.2% | +0.9 points | |
| 3, held 3rd | 20.7% | 850 | +34.9% | +5.3 points | |
| 4, held 4th | 4.1% | 170 | 0% | 0 points | |
| 5, held 5th | 2.7% | 110 | -8.3% | -0.3 points |
40.7%
held 1st · 1.7K estimated branded searches · -12.6% vs prior month · -6 points
31.7%
held 2nd · 1.3K estimated branded searches · +3.2% vs prior month · +0.9 points
20.7%
held 3rd · 850 estimated branded searches · +34.9% vs prior month · +5.3 points
4.
Metro4.1%
held 4th · 170 estimated branded searches · 0% vs prior month · 0 points
2.7%
held 5th · 110 estimated branded searches · -8.3% vs prior month · -0.3 points
Compare search popularity between New Zealand Listener and its closest rivals
How has branded search demand for New Zealand Listener changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for New Zealand Listener in New Zealand fell from 1.9K to 1.7K.
- Across the 11 months ending August 2026, New Zealand Listener’s estimated Share of Search among magazines in New Zealand increased from 36.5% to 40.7%.
- Across the 11 months ending August 2026, New Zealand Listener’s estimated Share of Search among magazines in New Zealand peaked at 46.7% in July 2026 and was lowest at 29.5% in March 2026.
How did search popularity change for New Zealand magazines in August 2026?
5 changes
In August 2026, Woman's Day NZ gained estimated Share of Search among magazines in New Zealand, from 15.4% to 20.7%.
In August 2026, NZ House & Garden gained estimated Share of Search among magazines in New Zealand, from 30.8% to 31.7%.
In August 2026, New Zealand Listener lost estimated Share of Search among magazines in New Zealand, from 46.7% to 40.7%.
Estimated monthly branded searches for Metro in New Zealand fell 83.2% over 11 measured months, from 1K to 170 in August 2026.
Estimated monthly branded searches for North & South in New Zealand fell 72.5% over 11 measured months, from 400 to 110 in August 2026.
How is New Zealand Listener measured?
Brandwave collects information about searches that people make online using New Zealand Listener’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
7 branded search terms
- new zealand listener online
- nz listener
- nz listener latest issue
- nz listener magazine online
- nz listener subscription
- the listener
- the new zealand listener
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Is New Zealand Listener your brand?
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