New Zealand Listener vs Woman's Day NZ:Which is more popular by branded search in New Zealand?

Name: New Zealand Listener vs Woman's Day NZ: Which is more popular by branded search in New Zealand?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, New Zealand Listener had more branded searches than Woman's Day NZ among magazines in New Zealand. New Zealand Listener was estimated to have 1.7K branded searches compared to Woman's Day NZ’s 850, and held a 40.7% Share of Search versus Woman's Day NZ’s 20.7%.

Share of Search among magazines in New Zealand in August 2026Which is more popular in search, New Zealand Listener or Woman's Day NZ?

New Zealand Listener40.7%1.7K searches

vs

Woman's Day NZ20.7%850 searches

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Which is more popular in search, New Zealand Listener or Woman's Day NZ?

Compare the magazines New Zealanders read in print and online. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

New Zealand Listener and Woman's Day NZ among magazines in New Zealand, by month

Month	New Zealand Listener	NZ House & Garden	Woman's Day NZ	Metro	North & South
Oct 2025	36.5%	25.4%	10.5%	19.7%	7.8%
Nov 2025	37.2%	35.7%	17.6%	5.6%	3.9%
Dec 2025	37.9%	36.1%	15.5%	6.9%	3.6%
Jan 2026	38.4%	36.2%	17.1%	4.9%	3.4%
Feb 2026	37.4%	31.7%	22.9%	4.2%	3.7%
Mar 2026	29.5%	23.4%	39.6%	4.4%	3.1%
Apr 2026	43.2%	35.3%	13.9%	4.5%	3.2%
May 2026	40.6%	32.5%	18.2%	5.7%	3%
Jun 2026	43%	27.9%	18.2%	8%	2.9%
Jul 2026	46.7%	30.8%	15.4%	4.2%	2.9%
Aug 2026	40.7%	31.7%	20.7%	4.1%	2.7%
Sep 2026	—	—	—	—	—

How has the New Zealand Listener and Woman's Day NZ comparison changed over the last 12 months?

3 findings

The lead changed hands 2 times in the 11 months ending August 2026: Woman's Day NZ took it in March 2026, New Zealand Listener took it in April 2026.
Across the 11 months ending August 2026, New Zealand Listener’s estimated Share of Search among magazines in New Zealand moved from 36.5% to 40.7%, and its estimated monthly branded searches moved from 1.9K to 1.7K.
Across the 11 months ending August 2026, Woman's Day NZ’s estimated Share of Search among magazines in New Zealand moved from 10.5% to 20.7%, and its estimated monthly branded searches moved from 540 to 850.

How did search popularity change for New Zealand magazines in August 2026?

2 changes

In August 2026, Woman's Day NZ gained estimated Share of Search among magazines in New Zealand, from 15.4% to 20.7%.
In August 2026, New Zealand Listener lost estimated Share of Search among magazines in New Zealand, from 46.7% to 40.7%.

How each brand is measured

Brandwave collects information about searches that people make online using New Zealand Listener’s and Woman's Day NZ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.