Brandwave

How popular isMeinl?

In September 2026, people searched for Meinl by name about 70 times in New Zealand, a 12.5% decrease from the previous year. These searches made up 14.6% of all New Zealand stick bag brand searches, placing Meinl third out of four brands. When we asked both ChatGPT and Google AI Overviews about stick bag brands, Meinl appeared in one of the four answers.

Search and AI answers in September 2026

Meinl is the third most searched of 4 competitors.

  1. ZildjianShare of searches 50%Mentioned in 0 of 4 AI answers
  2. Vic FirthShare of searches 22.9%Mentioned in 4 of 4 AI answers
  3. MeinlShare of searches 14.6%Mentioned in 1 of 4 AI answers
  4. PromarkShare of searches 12.5%Mentioned in 2 of 4 AI answers
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Top stick bag brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Meinl was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Vic Firth4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Promark2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Meinl1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Zildjian0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about stick bag brands

4 answers

  • Asked ChatGPT

    “Which stick bag brand should I buy in New Zealand?”

    1. 1Vic Firth

  • Asked ChatGPT

    “What are the best stick bag brands in New Zealand?”

    1. 1Vic Firth
    2. 2Promark
    3. 3Meinl

  • Asked ChatGPT

    “What's the best stick bag brand in New Zealand for drum sticks?”

    1. 1Vic Firth

  • Searched Google, AI Overview

    “best stick bag”

    1. 1Vic Firth
    2. 2Promark

  • Searched Google, AI Overview

    “drum bag for sticks”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which stick bag brands compete with Meinl?

Meinl against stick bag brands in New Zealand, by month

Share of searches by month for Zildjian, Vic Firth, Meinl, Promark. The figures are in the table below the chart.

View monthly share of searches table
MonthZildjianVic FirthMeinlPromark
Oct 202551.2%17.1%19.5%12.2%
Nov 202555.8%16.3%16.3%11.6%
Dec 202555.2%19%15.5%10.3%
Jan 202652.2%19.6%17.4%10.9%
Feb 202647.1%29.4%13.7%9.8%
Mar 202655.3%21.3%14.9%8.5%
Apr 202652.6%22.8%15.8%8.8%
May 202644.1%33.9%13.6%8.5%
Jun 202645.2%35.5%12.9%6.5%
Jul 202656%24%12%8%
Aug 202653.8%23.1%12.3%10.8%
Sep 202650%22.9%14.6%12.5%

  1. 1.Zildjian

    50%

    Held 1st. 240 estimated branded searches, -31.4% vs prior month. Share -3.8 points.

  2. 2.Vic Firth

    22.9%

    Held 2nd. 110 estimated branded searches, -26.7% vs prior month. Share -0.2 points.

  3. 3.Meinl

    14.6%

    Held 3rd. 70 estimated branded searches, -12.5% vs prior month. Share +2.3 points.

  4. 4.Promark

    12.5%

    Held 4th. 60 estimated branded searches, -14.3% vs prior month. Share +1.7 points.

Compare popularity between Meinl and its closest rivals

Every comparison with Meinl

6 comparisons

How has branded search demand for Meinl changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Meinl in New Zealand fell from 80 to 70.
  • Across the 12 months ending September 2026, Meinl’s share of searches among stick bag brands in New Zealand decreased from 19.5% to 14.6%.
  • Across the 12 months ending September 2026, Meinl’s share of searches among stick bag brands in New Zealand peaked at 19.5% in October 2025 and was lowest at 12% in July 2026.
  • Across the 12 months ending September 2026, Meinl fell from 2nd to 3rd among stick bag brands in New Zealand.

How did search popularity change for New Zealand stick bag brands in September 2026?

4 changes

  1. In September 2026, Meinl gained share of searches among stick bag brands in New Zealand, from 12.3% to 14.6%.

  2. In September 2026, Promark gained share of searches among stick bag brands in New Zealand, from 10.8% to 12.5%.

  3. In September 2026, Zildjian lost share of searches among stick bag brands in New Zealand, from 53.8% to 50%.

  4. Vic Firth’s share of searches among stick bag brands in New Zealand has lost ground for 3 months in a row, from 35.5% to 22.9% in September 2026.

How are Meinl’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Meinl’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • meinl
  • meinl cymbals

Do you work for Meinl? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Meinl compete?

Meinl is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Cymbal brands4th of 512.3%Show ranking
Cymbal pack brands3rd of 414%Show ranking
Stick bag brands3rd of 414.6%Shown above
Creator with pink hair and a pink jacket

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