Brandwave

How popular isQuixel Megascans?

In October 2026, people searched for Quixel Megascans by name about 30 times in New Zealand, about the same as the previous year. These searches made up 2.5% of all New Zealand 3D texture and asset library searches, placing Quixel Megascans seventh out of eight libraries. When we asked both ChatGPT and Google AI Overviews about 3D texture and asset libraries, Quixel Megascans appeared in all answers and was the fourth most recommended of the eight.

Search and AI answers in October 2026

Quixel Megascans is the seventh most searched of 8 competitors and the fourth most recommended in the AI answers we collected.

  1. Poly HavenShare of searches 52.9%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  2. PoliigonShare of searches 14%Mentioned in 2 of 4 AI answersPlace in AI recommendations 6th
  3. ambientCGShare of searches 11.6%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  4. Synty StudiosShare of searches 10.7%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th
  5. Quixel MegascansShare of searches 2.5%Mentioned in 4 of 4 AI answersPlace in AI recommendations 4th

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Top 3D texture and asset libraries in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Quixel Megascans appeared in all four answers. Quixel Megascans is the fourth most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Poly Haven1st
  2. Fab2nd
  3. ambientCG3rd
  4. Quixel Megascans4th
  5. Synty Studios5th
  6. Poliigon6th
  7. Textures.com7th
  8. CGAxis–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Poly Haven4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Quixel Megascans4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • ambientCG3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Fab3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Poliigon2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Synty Studios2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Textures.com2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • CGAxis0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about 3D texture and asset libraries

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

How often do people search for Quixel Megascans compared with other New Zealand 3D texture and asset libraries?

Quixel Megascans against 3D texture and asset libraries in New Zealand, by month

Share of searches by month for Poly Haven, Poliigon, ambientCG, Synty Studios, Fab, Textures.com, Quixel Megascans. The figures are in the table below the chart.

View monthly share of searches table
MonthPoly HavenPoliigonambientCGSynty StudiosFabTextures.comQuixel MegascansCGAxis
Nov 202545.5%22.1%6.5%14.3%3.9%2.6%3.9%1.3%
Dec 202544.2%21.2%5.8%11.5%5.8%1.9%7.7%1.9%
Jan 202643.8%21.9%4.7%12.5%6.3%3.1%6.3%1.6%
Feb 202658.1%12.2%9.5%9.5%2.7%4.1%2.7%1.4%
Mar 202658.6%12.6%8.1%10.8%3.6%2.7%2.7%0.9%
Apr 202653.4%12.5%8%14.8%3.4%2.3%4.5%1.1%
May 202658.7%17.4%7.4%8.3%2.5%2.5%2.5%0.83%
Jun 202657.1%15.2%8%11.6%3.6%1.8%1.8%0.89%
Jul 202659.1%10%8.2%12.7%4.5%1.8%2.7%0.91%
Aug 202657.7%12.6%9.9%9%3.6%2.7%3.6%0.9%
Sep 202655.8%10.6%13.5%11.5%2.9%2.9%1.9%0.96%
Oct 202652.9%14%11.6%10.7%4.1%3.3%2.5%0.83%
  1. 1.Poly Haven

    52.9%

    Held 1st. 640 estimated branded searches, +10.3% vs prior month. Share -2.9 points.

  2. Moved from 4th to 2nd. 170 estimated branded searches, +54.5% vs prior month. Share +3.5 points.

  3. 3.ambientCG

    11.6%

    Moved from 2nd to 3rd. 140 estimated branded searches, 0% vs prior month. Share -1.9 points.

  4. Moved from 3rd to 4th. 130 estimated branded searches, +8.3% vs prior month. Share -0.8 points.

  5. 5.Fab

    4.1%

    Held 5th. 50 estimated branded searches, +66.7% vs prior month. Share +1.2 points.

  6. Held 6th. 40 estimated branded searches, +33.3% vs prior month. Share +0.4 points.

  7. Held 7th. 30 estimated branded searches, +50% vs prior month. Share +0.6 points.

  8. 8.CGAxis

    0.83%

    Held 8th. 10 estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare popularity between Quixel Megascans and its closest rivals

Every comparison with Quixel Megascans

7 comparisons

How has branded search demand for Quixel Megascans changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Quixel Megascans in New Zealand held steady at 30.
  • Across the 12 months ending October 2026, Quixel Megascans’ share of searches among 3D texture and asset libraries in New Zealand decreased from 3.9% to 2.5%.
  • Across the 12 months ending October 2026, Quixel Megascans’ share of searches among 3D texture and asset libraries in New Zealand peaked at 7.7% in December 2025 and was lowest at 1.8% in June 2026.
  • Across the 12 months ending October 2026, Quixel Megascans fell from 6th to 7th among 3D texture and asset libraries in New Zealand.

How did search popularity change for New Zealand 3D texture and asset libraries in October 2026?

6 changes
  1. In October 2026, Poliigon overtook ambientCG and Synty Studios to rank 2nd among 3D texture and asset libraries in New Zealand, with 14% of the searches.

  2. In October 2026, Fab gained share of searches among 3D texture and asset libraries in New Zealand, from 2.9% to 4.1%.

  3. In October 2026, Quixel Megascans gained share of searches among 3D texture and asset libraries in New Zealand, from 1.9% to 2.5%.

  4. In October 2026, Poly Haven lost share of searches among 3D texture and asset libraries in New Zealand, from 55.8% to 52.9%.

  5. In October 2026, ambientCG lost share of searches among 3D texture and asset libraries in New Zealand, from 13.5% to 11.6%.

  6. In October 2026, Synty Studios lost share of searches among 3D texture and asset libraries in New Zealand, from 11.5% to 10.7%.

How are Quixel Megascans’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Quixel Megascans’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • quixel megascans

How the Brand Demand Index is measured

Who owns Quixel Megascans?

Quixel Megascans is owned by Epic Games. Brandwave also tracks Fab and Fortnite, owned by the same company, in New Zealand.

Do you work for Quixel Megascans? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Quixel Megascans your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.