Brandwave

How popular isMathletics in search?

In August 2026, there were an estimated 92K branded searches for Mathletics in New Zealand which is up 22.2% over the last 11 months. Mathletics holds 31% estimated Share of Search among New Zealand school learning platforms and is ranked 2nd of 5 competitors for search popularity.

Share of Search, August 2026
  1. Education Perfect37.5%
  2. Mathletics31%
  3. Reading Eggs11.5%
  4. Maths Buddy11.3%
  5. Prodigy8.8%
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Which school learning platforms compete with Mathletics?

Mathletics against school learning platforms in New Zealand, by month

Share of Search by month for Education Perfect, Mathletics, Reading Eggs, Maths Buddy, Prodigy. The figures are in the table below the chart.

View monthly share of search table
MonthEducation PerfectMathleticsReading EggsMaths BuddyProdigy
Oct 202531.8%31.8%11.8%14.1%10.6%
Nov 202526.1%32%14.4%14.2%13.3%
Dec 202511.4%30.1%20.4%10.8%27.2%
Jan 202628.4%15.7%29.9%6.9%19.2%
Feb 202641.3%22.8%12.6%12.3%11.1%
Mar 202640.7%27.2%12.3%12.2%7.5%
Apr 202640.9%27.5%15.3%12.2%4.2%
May 202639.9%26.9%12.1%14.6%6.5%
Jun 202637.2%25.3%11.4%13.7%12.5%
Jul 202635.6%29.3%13.3%10.7%11.2%
Aug 202637.5%31%11.5%11.3%8.8%
Sep 2026—————
  1. held 1st · 111K estimated branded searches · +81.4% vs prior month · +1.9 points

  2. held 2nd · 92K estimated branded searches · +82% vs prior month · +1.7 points

  3. held 3rd · 34.1K estimated branded searches · +48.4% vs prior month · -1.8 points

  4. 4.Maths Buddy

    11.3%

    moved from 5th to 4th · 33.5K estimated branded searches · +81.7% vs prior month · +0.6 points

  5. 5.Prodigy

    8.8%

    moved from 4th to 5th · 26.2K estimated branded searches · +35.3% vs prior month · -2.4 points

Compare search popularity between Mathletics and its closest rivals

How has branded search demand for Mathletics changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Mathletics in New Zealand rose from 75.3K to 92K.
  • Across the 11 months ending August 2026, Mathletics’ estimated Share of Search among school learning platforms in New Zealand decreased from 31.8% to 31%.
  • Across the 11 months ending August 2026, Mathletics’ estimated Share of Search among school learning platforms in New Zealand peaked at 32% in November 2025 and was lowest at 15.7% in January 2026.

How did search popularity change for New Zealand school learning platforms in August 2026?

  1. In August 2026, Maths Buddy overtook Prodigy to rank 4th among school learning platforms in New Zealand, at 11.3%.

  2. In August 2026, Education Perfect gained estimated Share of Search among school learning platforms in New Zealand, from 35.6% to 37.5%.

  3. In August 2026, Mathletics gained estimated Share of Search among school learning platforms in New Zealand, from 29.3% to 31%.

  4. In August 2026, Prodigy lost estimated Share of Search among school learning platforms in New Zealand, from 11.2% to 8.8%.

  5. In August 2026, Reading Eggs lost estimated Share of Search among school learning platforms in New Zealand, from 13.3% to 11.5%.

How is Mathletics measured?

Brandwave collects information about searches that people make online using Mathletics’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

12 branded search terms

  • letics mathletics
  • live mathletics
  • mathletics
  • mathletics com
  • mathletics for students
  • mathletics free
  • mathletics learning
  • mathletics maths
  • mathletics near me
  • mathletics nz
  • mathletics old
  • mathletics online

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How the Brand Demand Index is measured

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Is Mathletics your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.