How popular isLinktree in search?
In August 2026, there were an estimated 5.6K branded searches for Linktree in New Zealand which held steady over the last 11 months. Linktree holds 88.3% estimated Share of Search among New Zealand link in bio tools and is ranked 1st of 4 competitors for search popularity.
Linktree88.3%Stan Store7.9%
Beacons3.5%
Later Linkin.bio0.32%
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Which link in bio tools compete with Linktree?
Share of Search by month for Linktree, Stan Store, Beacons. The figures are in the table below the chart.
View monthly share of search table
| Month | Linktree | Stan Store | Beacons | Later Linkin.bio |
|---|---|---|---|---|
| Oct 2025 | 85.5% | 11.6% | 2.8% | 0.15% |
| Nov 2025 | 88.3% | 8% | 3.5% | 0.16% |
| Dec 2025 | 82.3% | 13.7% | 3.8% | 0.18% |
| Jan 2026 | 81.2% | 13.8% | 4.8% | 0.15% |
| Feb 2026 | 85.2% | 9.5% | 5.1% | 0.15% |
| Mar 2026 | 86.2% | 9.5% | 4.2% | 0.13% |
| Apr 2026 | 84.3% | 9.5% | 6.1% | 0.15% |
| May 2026 | 86.7% | 8% | 5.2% | 0.16% |
| Jun 2026 | 86.8% | 7.8% | 5.2% | 0.16% |
| Jul 2026 | 87.4% | 7.9% | 4.4% | 0.31% |
| Aug 2026 | 88.3% | 7.9% | 3.5% | 0.32% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 88.3% | 5.6K | +0.36% | +0.9 points | |
| 2, held 2nd | 7.9% | 500 | 0% | 0 points | |
| 3, held 3rd | 3.5% | 220 | -21.4% | -0.9 points | |
| 4, held 4th | 0.32% | 20 | 0% | 0 points |
1.
Linktree88.3%
held 1st · 5.6K estimated branded searches · +0.36% vs prior month · +0.9 points
7.9%
held 2nd · 500 estimated branded searches · 0% vs prior month · 0 points
3.
3.5%
held 3rd · 220 estimated branded searches · -21.4% vs prior month · -0.9 points
0.32%
held 4th · 20 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between Linktree and its closest rivals
How has branded search demand for Linktree changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Linktree in New Zealand held steady, from 5.5K to 5.6K.
- Across the 11 months ending August 2026, Linktree’s estimated Share of Search among link in bio tools in New Zealand increased from 85.5% to 88.3%.
- Across the 11 months ending August 2026, Linktree’s estimated Share of Search among link in bio tools in New Zealand peaked at 88.3% in November 2025 and was lowest at 81.2% in January 2026.
How did search popularity change for New Zealand link in bio tools in August 2026?
4 changes
In August 2026, Linktree gained estimated Share of Search among link in bio tools in New Zealand, from 87.4% to 88.3%.
In August 2026, Beacons lost estimated Share of Search among link in bio tools in New Zealand, from 4.4% to 3.5%.
Estimated monthly branded searches for Later Linkin.bio in New Zealand rose 100% over 11 measured months, from 10 to 20 in August 2026.
Estimated monthly branded searches for Stan Store in New Zealand fell 33.3% over 11 measured months, from 750 to 500 in August 2026.
How is Linktree measured?
Brandwave collects information about searches that people make online using Linktree’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- linktr ee
- linktree
- linktree free
- linktree link in bio
- linktree nz
- linktree online
Do you work for Linktree? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Linktree your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.