Brandwave

How popular isLighting Plus in search?

In August 2026, there were an estimated 19K branded searches for Lighting Plus in New Zealand which is down 14.4% over the last 11 months. Lighting Plus holds 39.5% estimated Share of Search among New Zealand lighting retailers and is ranked 2nd of 4 competitors for search popularity.

Share of Search, August 2026
  1. Lighting Direct51.5%
  2. Lighting Plus39.5%
  3. ECC Lighting7.8%
  4. The Lighting Centre1.3%
Lighting Plus website (opens in a new tab)

Follow Lighting Plus and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which lighting retailers compete with Lighting Plus?

Lighting Plus against lighting retailers in New Zealand, by month

Share of Search by month for Lighting Direct, Lighting Plus, ECC Lighting. The figures are in the table below the chart.

View monthly share of search table
MonthLighting DirectLighting PlusECC LightingThe Lighting Centre
Oct 202548.1%43.8%7.3%0.79%
Nov 202557.5%35.4%6.5%0.63%
Dec 202553.5%38.6%6.8%1%
Jan 202653.7%39.3%5.9%1.1%
Feb 202652.1%38.9%7.7%1.2%
Mar 202652%38.6%8.3%1.1%
Apr 202648.3%44.5%6.2%1%
May 202652.3%40.4%6.2%1.1%
Jun 202655.7%35.7%7.5%1.2%
Jul 202651.2%40.3%7.2%1.3%
Aug 202651.5%39.5%7.8%1.3%
Sep 2026————

  1. 1.Lighting Direct

    51.5%

    held 1st · 24.8K estimated branded searches · +2.3% vs prior month · +0.2 points

  2. 2.Lighting Plus

    39.5%

    held 2nd · 19K estimated branded searches · -0.26% vs prior month · -0.8 points

  3. 3.ECC Lighting

    7.8%

    held 3rd · 3.7K estimated branded searches · +10.3% vs prior month · +0.6 points

  4. 4.The Lighting Centre

    1.3%

    held 4th · 610 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Lighting Plus and its closest rivals

How has branded search demand for Lighting Plus changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Lighting Plus in New Zealand fell from 22.2K to 19K.
  • Across the 11 months ending August 2026, Lighting Plus’ estimated Share of Search among lighting retailers in New Zealand decreased from 43.8% to 39.5%.
  • Across the 11 months ending August 2026, Lighting Plus’ estimated Share of Search among lighting retailers in New Zealand peaked at 44.5% in April 2026 and was lowest at 35.4% in November 2025.

How did search popularity change for New Zealand lighting retailers in August 2026?

  1. In August 2026, ECC Lighting gained estimated Share of Search among lighting retailers in New Zealand, from 7.2% to 7.8%.

  2. In August 2026, Lighting Plus lost estimated Share of Search among lighting retailers in New Zealand, from 40.3% to 39.5%.

  3. Estimated monthly branded searches for The Lighting Centre in New Zealand rose 52.5% over 11 measured months, from 400 to 610 in August 2026.

How is Lighting Plus measured?

Brandwave collects information about searches that people make online using Lighting Plus’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

15 branded search terms

  • lighting plus
  • lighting plus hours
  • lighting plus lamps
  • lighting plus lunn ave
  • lighting plus moorhouse
  • lighting plus moorhouse ave
  • lighting plus near me
  • lighting plus nz
  • lighting plus online
  • lighting plus outdoor lights
  • lighting plus pendant lights
  • lighting plus sale
  • lightingplus
  • lightingplus co nz
  • lightingplus nz

Do you work for Lighting Plus? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Lighting Plus your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start your marketing record