How popular isLanikai?
In September 2026, people searched for Lanikai by name about 110 times in New Zealand, a 21.4% decrease from the previous year. These searches made up 3.1% of all New Zealand tenor ukulele brand searches, placing Lanikai third out of five brands. When we asked both ChatGPT and Google AI Overviews about tenor ukulele brands, Lanikai appeared in one of the five answers and was the fifth most recommended of the five.
Lanikai is the third most searched of 5 competitors and the fifth most recommended in AI answers.
FenderShare of searches 87.5%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
KalaShare of searches 7.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
LanikaiShare of searches 3.1%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
CordobaShare of searches 0.84%Mentioned in 1 of 5 AI answersPlace in AI recommendations 3rd
FlightShare of searches 0.84%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
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Top tenor ukulele brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Lanikai was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Lanikai is the fifth most recommended of the five.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Kala4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Flight4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Fender1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lanikai1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Cordoba1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about tenor ukulele brands
5 answers
Asked ChatGPT
“Which tenor ukulele brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best tenor ukulele brands in New Zealand?”
Asked ChatGPT
“What's the best tenor ukulele brand in New Zealand for a beginner?”
Searched Google, AI Overview
“ukulele for beginners”
Searched Google, AI Overview
“best ukulele brand”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which tenor ukulele brands compete with Lanikai?
Share of searches by month for Fender, Kala, Lanikai. The figures are in the table below the chart.
View monthly share of searches table
| Month | Fender | Kala | Lanikai | Cordoba | Flight |
|---|---|---|---|---|---|
| Oct 2025 | 86.3% | 8.9% | 4% | 0.29% | 0.57% |
| Nov 2025 | 87.1% | 8.2% | 3.5% | 0.88% | 0.29% |
| Dec 2025 | 85.6% | 8.9% | 4% | 0.86% | 0.58% |
| Jan 2026 | 86.6% | 8.4% | 4.2% | 0.6% | 0.3% |
| Feb 2026 | 87% | 8.4% | 3.3% | 1% | 0.33% |
| Mar 2026 | 87.4% | 9.3% | 2.5% | 0.55% | 0.27% |
| Apr 2026 | 88.9% | 6.9% | 3.1% | 0.56% | 0.56% |
| May 2026 | 88.5% | 7.7% | 2.5% | 0.5% | 0.75% |
| Jun 2026 | 87.8% | 8.4% | 2.4% | 1.1% | 0.27% |
| Jul 2026 | 87.2% | 9.3% | 2.5% | 0.82% | 0.27% |
| Aug 2026 | 87.6% | 9.6% | 1.7% | 0.85% | 0.28% |
| Sep 2026 | 87.5% | 7.8% | 3.1% | 0.84% | 0.84% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 87.5% | 3.1K | +1.3% | -0.1 points | |
| 2, held 2nd | 7.8% | 280 | -17.6% | -1.8 points | |
| 3, held 3rd | 3.1% | 110 | +83.3% | +1.4 points | |
| 4, held 4th | 0.84% | 30 | 0% | 0 points | |
| 5, held 5th | 0.84% | 30 | +200% | +0.6 points |
1.
Fender87.5%
Held 1st. 3.1K estimated branded searches, +1.3% vs prior month. Share -0.1 points.
2.
Kala7.8%
Held 2nd. 280 estimated branded searches, -17.6% vs prior month. Share -1.8 points.
3.
Lanikai3.1%
Held 3rd. 110 estimated branded searches, +83.3% vs prior month. Share +1.4 points.
4.
Cordoba0.84%
Held 4th. 30 estimated branded searches, 0% vs prior month. Share 0 points.
5.
Flight0.84%
Held 5th. 30 estimated branded searches, +200% vs prior month. Share +0.6 points.
Compare popularity between Lanikai and its closest rivals
Every comparison with Lanikai
3 comparisons
How has branded search demand for Lanikai changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Lanikai in New Zealand fell from 140 to 110.
- Across the 12 months ending September 2026, Lanikai’s share of searches among tenor ukulele brands in New Zealand decreased from 4% to 3.1%.
- Across the 12 months ending September 2026, Lanikai’s share of searches among tenor ukulele brands in New Zealand peaked at 4.2% in January 2026 and was lowest at 1.7% in August 2026.
How did search popularity change for New Zealand tenor ukulele brands in September 2026?
4 changes

In September 2026, Lanikai gained share of searches among tenor ukulele brands in New Zealand, from 1.7% to 3.1%.

In September 2026, Flight gained share of searches among tenor ukulele brands in New Zealand, from 0.28% to 0.84%.

In September 2026, Kala lost share of searches among tenor ukulele brands in New Zealand, from 9.6% to 7.8%.

Estimated monthly branded searches for Cordoba in New Zealand rose 200% over 12 measured months, from 10 to 30 in September 2026.
How are Lanikai’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Lanikai’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- lanikai
- lanikai ukulele
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Where does Lanikai compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Tenor ukulele brands | 3rd of 5 | 3.1% | Shown above |
| Ukulele brands | 3rd of 4 | 5.4% | Show ranking |

Is Lanikai your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.