How popular isKBB Music in search?
In August 2026, there were an estimated 1.7K branded searches for KBB Music in New Zealand which is up 20.6% over the last 11 months. KBB Music holds 4.3% estimated Share of Search among New Zealand musical instrument retailers and is ranked 4th of 4 competitors for search popularity.
Rockshop56%
Music Works22.8%
Music Planet16.8%
KBB Music4.3%
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Which musical instrument retailers compete with KBB Music?
Share of Search by month for Rockshop, Music Works, Music Planet, KBB Music. The figures are in the table below the chart.
View monthly share of search table
| Month | Rockshop | Music Works | Music Planet | KBB Music |
|---|---|---|---|---|
| Oct 2025 | 61.4% | 23.9% | 11.4% | 3.3% |
| Nov 2025 | 59.9% | 23.3% | 13.7% | 3.1% |
| Dec 2025 | 64.7% | 20.2% | 11.8% | 3.3% |
| Jan 2026 | 56.7% | 27% | 12.7% | 3.6% |
| Feb 2026 | 60.1% | 23.8% | 11.3% | 4.8% |
| Mar 2026 | 63% | 20.9% | 11.9% | 4.1% |
| Apr 2026 | 61% | 24.5% | 11.5% | 3% |
| May 2026 | 58.9% | 23.7% | 13.8% | 3.6% |
| Jun 2026 | 59.5% | 24.1% | 13.5% | 2.9% |
| Jul 2026 | 61.5% | 20.9% | 14.5% | 3% |
| Aug 2026 | 56% | 22.8% | 16.8% | 4.3% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56% | 22.1K | +0.09% | -5.5 points | |
| 2, held 2nd | 22.8% | 9K | +19.9% | +1.9 points | |
| 3, held 3rd | 16.8% | 6.6K | +27.4% | +2.3 points | |
| 4, held 4th | 4.3% | 1.7K | +56% | +1.3 points |
1.
Rockshop56%
held 1st · 22.1K estimated branded searches · +0.09% vs prior month · -5.5 points
22.8%
held 2nd · 9K estimated branded searches · +19.9% vs prior month · +1.9 points
16.8%
held 3rd · 6.6K estimated branded searches · +27.4% vs prior month · +2.3 points
4.3%
held 4th · 1.7K estimated branded searches · +56% vs prior month · +1.3 points
Compare search popularity between KBB Music and its closest rivals
How has branded search demand for KBB Music changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for KBB Music in New Zealand rose from 1.4K to 1.7K.
- Across the 11 months ending August 2026, KBB Music’s estimated Share of Search among musical instrument retailers in New Zealand increased from 3.3% to 4.3%.
- Across the 11 months ending August 2026, KBB Music’s estimated Share of Search among musical instrument retailers in New Zealand peaked at 4.8% in February 2026 and was lowest at 2.9% in June 2026.
How did search popularity change for New Zealand musical instrument retailers in August 2026?
4 changes
In August 2026, Music Planet gained estimated Share of Search among musical instrument retailers in New Zealand, from 14.5% to 16.8%.
In August 2026, Music Works gained estimated Share of Search among musical instrument retailers in New Zealand, from 20.9% to 22.8%.
In August 2026, KBB Music gained estimated Share of Search among musical instrument retailers in New Zealand, from 3% to 4.3%.
In August 2026, Rockshop lost estimated Share of Search among musical instrument retailers in New Zealand, from 61.5% to 56%.
How is KBB Music measured?
Brandwave collects information about searches that people make online using KBB Music’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- kbb music
- kbb music near me
- kbb music nz
- kbbmusic
- kbbmusic co nz
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Is KBB Music your brand?
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