How popular isIngham Mora in search?
In August 2026, there were an estimated 390 branded searches for Ingham Mora in New Zealand which is up 8.3% over the last 11 months. Ingham Mora holds 11.9% estimated Share of Search among New Zealand tauranga accounting firms and is ranked 2nd of 4 competitors for search popularity.
SBA82.4%
Ingham Mora11.9%
PKF Tauranga5.2%
Elevation Accountants0.61%
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Which tauranga accounting firms compete with Ingham Mora?
Share of Search by month for SBA, Ingham Mora, PKF Tauranga. The figures are in the table below the chart.
View monthly share of search table
| Month | SBA | Ingham Mora | PKF Tauranga | Elevation Accountants |
|---|---|---|---|---|
| Oct 2025 | 82.9% | 11.8% | 4.6% | 0.66% |
| Nov 2025 | 81.8% | 11.3% | 6.2% | 0.73% |
| Dec 2025 | 81.2% | 13.1% | 5.2% | 0.47% |
| Jan 2026 | 84.8% | 10.7% | 3.8% | 0.69% |
| Feb 2026 | 83.4% | 10.3% | 5.6% | 0.66% |
| Mar 2026 | 80.5% | 14.3% | 4.4% | 0.78% |
| Apr 2026 | 82.1% | 13.1% | 4% | 0.85% |
| May 2026 | 82.3% | 13.4% | 3.4% | 0.91% |
| Jun 2026 | 83.3% | 11.2% | 4.4% | 1% |
| Jul 2026 | 82.1% | 12.3% | 4.7% | 1% |
| Aug 2026 | 82.4% | 11.9% | 5.2% | 0.61% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 82.4% | 2.7K | +9.7% | +0.3 points | |
| 2, held 2nd | 11.9% | 390 | +5.4% | -0.4 points | |
| 3, held 3rd | 5.2% | 170 | +21.4% | +0.5 points | |
| 4, held 4th | 0.61% | 20 | -33.3% | -0.4 points |
1.
SBA82.4%
held 1st · 2.7K estimated branded searches · +9.7% vs prior month · +0.3 points
11.9%
held 2nd · 390 estimated branded searches · +5.4% vs prior month · -0.4 points
5.2%
held 3rd · 170 estimated branded searches · +21.4% vs prior month · +0.5 points
0.61%
held 4th · 20 estimated branded searches · -33.3% vs prior month · -0.4 points
Compare search popularity between Ingham Mora and its closest rivals
How has branded search demand for Ingham Mora changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Ingham Mora in New Zealand rose from 360 to 390.
- Across the 11 months ending August 2026, Ingham Mora’s estimated Share of Search among tauranga accounting firms in New Zealand peaked at 14.3% in March 2026 and was lowest at 10.3% in February 2026.
How did search popularity change for New Zealand tauranga accounting firms in August 2026?
1 change
In August 2026, PKF Tauranga gained estimated Share of Search among tauranga accounting firms in New Zealand, from 4.7% to 5.2%.
How is Ingham Mora measured?
Brandwave collects information about searches that people make online using Ingham Mora’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- ingham mora
- ingham mora tauranga
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