How popular isHobson Leavy in search?
In August 2026, there were an estimated 540 branded searches for Hobson Leavy in New Zealand which is down 19.4% over the last 11 months. Hobson Leavy holds 22.9% estimated Share of Search among New Zealand executive search firms and is ranked 1st of 7 competitors for search popularity.
Hobson Leavy22.9%
Alexander James21.6%
Inside Recruitment20.8%
Farrow Jamieson11.9%
Sprout People11.9%
Decipher Group9.3%
Ichor Leadership Search1.7%
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Which executive search firms compete with Hobson Leavy?
Share of Search by month for Hobson Leavy, Alexander James, Inside Recruitment, Farrow Jamieson, Sprout People, Decipher Group. The figures are in the table below the chart.
View monthly share of search table
| Month | Hobson Leavy | Alexander James | Inside Recruitment | Farrow Jamieson | Sprout People | Decipher Group | Ichor Leadership Search |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.3% | 19.2% | 20% | 11% | 9.8% | 11% | 1.6% |
| Nov 2025 | 27.6% | 19.4% | 25% | 9.2% | 8.7% | 7.7% | 2.6% |
| Dec 2025 | 25.2% | 19.4% | 18.7% | 19.4% | 7.9% | 7.9% | 1.4% |
| Jan 2026 | 23% | 20.4% | 21.3% | 9.6% | 8.3% | 14.3% | 3% |
| Feb 2026 | 29.9% | 22% | 22.9% | 8.4% | 7.5% | 7.9% | 1.4% |
| Mar 2026 | 32.9% | 16.1% | 25% | 9.6% | 9.9% | 5.8% | 0.68% |
| Apr 2026 | 29.8% | 17.1% | 21.5% | 9.6% | 13.2% | 7.9% | 0.88% |
| May 2026 | 23.4% | 17% | 25.5% | 14% | 11.5% | 7.7% | 0.85% |
| Jun 2026 | 27.5% | 20.2% | 25.8% | 7.7% | 9% | 9% | 0.86% |
| Jul 2026 | 25.1% | 26% | 18.1% | 10.2% | 9.8% | 8.4% | 2.3% |
| Aug 2026 | 22.9% | 21.6% | 20.8% | 11.9% | 11.9% | 9.3% | 1.7% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 22.9% | 540 | 0% | -2.2 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 21.6% | 510 | -8.9% | -4.4 pointsmoved from 1st to 2nd | |
| 3, held 3rd | 20.8% | 490 | +25.6% | +2.6 points | |
| 4, held 4th | 11.9% | 280 | +27.3% | +1.6 points | |
| 5, held 5th | 11.9% | 280 | +33.3% | +2.1 points | |
| 6, held 6th | 9.3% | 220 | +22.2% | +0.9 points | |
| 7, held 7th | 1.7% | 40 | -20% | -0.6 points |
22.9%
Moved from 2nd to 1st. 540 estimated branded searches, 0% vs prior month. Share -2.2 points.
21.6%
Moved from 1st to 2nd. 510 estimated branded searches, -8.9% vs prior month. Share -4.4 points.
20.8%
Held 3rd. 490 estimated branded searches, +25.6% vs prior month. Share +2.6 points.
11.9%
Held 4th. 280 estimated branded searches, +27.3% vs prior month. Share +1.6 points.
11.9%
Held 5th. 280 estimated branded searches, +33.3% vs prior month. Share +2.1 points.
9.3%
Held 6th. 220 estimated branded searches, +22.2% vs prior month. Share +0.9 points.
1.7%
Held 7th. 40 estimated branded searches, -20% vs prior month. Share -0.6 points.
Compare search popularity between Hobson Leavy and its closest rivals
Hobson Leavy vs Alexander James: compare search popularity
Hobson Leavy vs Inside Recruitment: compare search popularity
Hobson Leavy vs Farrow Jamieson: compare search popularity
Hobson Leavy vs Sprout People: compare search popularity
Hobson Leavy vs Decipher Group: compare search popularity- Compare Hobson Leavy with any brand
How has branded search demand for Hobson Leavy changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Hobson Leavy in New Zealand fell from 670 to 540.
- Across the 11 months ending August 2026, Hobson Leavy’s estimated Share of Search among executive search firms in New Zealand decreased from 27.3% to 22.9%.
- Across the 11 months ending August 2026, Hobson Leavy’s estimated Share of Search among executive search firms in New Zealand peaked at 32.9% in March 2026 and was lowest at 22.9% in August 2026.
How did search popularity change for New Zealand executive search firms in August 2026?
6 changes

In August 2026, Inside Recruitment gained estimated Share of Search among executive search firms in New Zealand, from 18.1% to 20.8%.

In August 2026, Sprout People gained estimated Share of Search among executive search firms in New Zealand, from 9.8% to 11.9%.

In August 2026, Farrow Jamieson gained estimated Share of Search among executive search firms in New Zealand, from 10.2% to 11.9%.

In August 2026, Decipher Group gained estimated Share of Search among executive search firms in New Zealand, from 8.4% to 9.3%.

In August 2026, Alexander James lost estimated Share of Search among executive search firms in New Zealand, from 26% to 21.6%.
In August 2026, Hobson Leavy lost estimated Share of Search among executive search firms in New Zealand, from 25.1% to 22.9%.
How is Hobson Leavy measured?
Brandwave collects information about searches that people make online using Hobson Leavy’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- Hobson Leavy
- hobson leavy executive search
- hobson leavy jobs
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