Brandwave

How popular isGrocer in search?

In August 2026, there were an estimated 2.6K branded searches for Grocer in New Zealand which is up 22.5% over the last 11 months. Grocer holds 7.2% estimated Share of Search among New Zealand price comparison sites and is ranked 3rd of 5 competitors for search popularity.

Share of Search, August 2026
  1. PriceSpy73.5%
  2. PriceMe10.8%
  3. Grocer7.2%
  4. Canstar7.2%
  5. Glimp1.3%
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Which price comparison sites compete with Grocer?

Grocer against price comparison sites in New Zealand, by month

Share of Search by month for PriceSpy, PriceMe, Grocer, Canstar. The figures are in the table below the chart.

View monthly share of search table
MonthPriceSpyPriceMeGrocerCanstarGlimp
Oct 202576.7%13.5%5%2.3%2.5%
Nov 202580.4%14.2%2.8%1.1%1.5%
Dec 202581.7%12.4%3.7%0.97%1.3%
Jan 202676.3%14.1%5.4%1.7%2.4%
Feb 202678.4%11.6%5.6%1.9%2.5%
Mar 202679.1%11.3%5.7%1.7%2.2%
Apr 202680.1%11.1%5.3%2%1.5%
May 202680.4%10.4%5.7%2%1.5%
Jun 202680.7%10.3%5.4%2.1%1.5%
Jul 202672.3%9.2%4.8%12.2%1.4%
Aug 202673.5%10.8%7.2%7.2%1.3%
Sep 2026—————

  1. 1.PriceSpy

    73.5%

    held 1st · 26.7K estimated branded searches · -13.1% vs prior month · +1.2 points

  2. 2.PriceMe

    10.8%

    moved from 3rd to 2nd · 3.9K estimated branded searches · +0.25% vs prior month · +1.6 points

  3. 3.Grocer

    7.2%

    moved from 4th to 3rd · 2.6K estimated branded searches · +27.3% vs prior month · +2.4 points

  4. 4.Canstar

    7.2%

    moved from 2nd to 4th · 2.6K estimated branded searches · -49.9% vs prior month · -5.1 points

  5. 5.Glimp

    1.3%

    held 5th · 480 estimated branded searches · -17.2% vs prior month · 0 points

Compare search popularity between Grocer and its closest rivals

How has branded search demand for Grocer changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Grocer in New Zealand rose from 2.1K to 2.6K.
  • Across the 11 months ending August 2026, Grocer’s estimated Share of Search among price comparison sites in New Zealand increased from 5% to 7.2%.
  • Across the 11 months ending August 2026, Grocer’s estimated Share of Search among price comparison sites in New Zealand peaked at 7.2% in August 2026 and was lowest at 2.8% in November 2025.

How did search popularity change for New Zealand price comparison sites in August 2026?

  1. In August 2026, PriceMe overtook Canstar to rank 2nd among price comparison sites in New Zealand, at 10.8%.

  2. In August 2026, Grocer overtook Canstar to rank 3rd among price comparison sites in New Zealand, at 7.2%.

  3. In August 2026, PriceSpy gained estimated Share of Search among price comparison sites in New Zealand, from 72.3% to 73.5%.

  4. In August 2026, Canstar lost estimated Share of Search among price comparison sites in New Zealand, from 12.2% to 7.2%.

  5. Estimated monthly branded searches for Glimp in New Zealand fell 54.7% over 11 measured months, from 1.1K to 480 in August 2026.

How is Grocer measured?

Brandwave collects information about searches that people make online using Grocer’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • asian grocer nz
  • grocer app
  • grocer compare prices
  • grocer nz
  • the grocer nz
  • uk grocer nz

Do you work for Grocer? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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