Glimp vs Grocer:Which is more popular by branded search in New Zealand?
In August 2026, Grocer had more branded searches than Glimp among price comparison sites in New Zealand. Grocer was estimated to have 2.6K branded searches compared to Glimp’s 480, and held a 7.2% Share of Search versus Glimp’s 1.3%.
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Which is more popular in search, Glimp or Grocer?
Compare the price comparison sites New Zealand shoppers check before buying. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Grocer, Glimp. The figures are in the table below the chart.
View monthly share of search table
| Month | PriceSpy | PriceMe | Grocer | Canstar | Glimp |
|---|---|---|---|---|---|
| Oct 2025 | 76.7% | 13.5% | 5% | 2.3% | 2.5% |
| Nov 2025 | 80.4% | 14.2% | 2.8% | 1.1% | 1.5% |
| Dec 2025 | 81.7% | 12.4% | 3.7% | 0.97% | 1.3% |
| Jan 2026 | 76.3% | 14.1% | 5.4% | 1.7% | 2.4% |
| Feb 2026 | 78.4% | 11.6% | 5.6% | 1.9% | 2.5% |
| Mar 2026 | 79.1% | 11.3% | 5.7% | 1.7% | 2.2% |
| Apr 2026 | 80.1% | 11.1% | 5.3% | 2% | 1.5% |
| May 2026 | 80.4% | 10.4% | 5.7% | 2% | 1.5% |
| Jun 2026 | 80.7% | 10.3% | 5.4% | 2.1% | 1.5% |
| Jul 2026 | 72.3% | 9.2% | 4.8% | 12.2% | 1.4% |
| Aug 2026 | 73.5% | 10.8% | 7.2% | 7.2% | 1.3% |
| Sep 2026 | — | — | — | — | — |
How has the Glimp and Grocer comparison changed over the last 12 months?
3 findings
- Grocer was ahead of Glimp in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Glimp’s estimated Share of Search among price comparison sites in New Zealand moved from 2.5% to 1.3%, and its estimated monthly branded searches moved from 1.1K to 480.
- Across the 11 months ending August 2026, Grocer’s estimated Share of Search among price comparison sites in New Zealand moved from 5% to 7.2%, and its estimated monthly branded searches moved from 2.1K to 2.6K.
How did search popularity change for New Zealand price comparison sites in August 2026?
2 changes
In August 2026, Grocer overtook Canstar to rank 3rd among price comparison sites in New Zealand, at 7.2%.
Estimated monthly branded searches for Glimp in New Zealand fell 54.7% over 11 measured months, from 1.1K to 480 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Glimp’s and Grocer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.